John Oates Audience in United States
John Oates has an estimated audience of 479,959 people in United States. 48.5% are female, 51.5% are male, average age 49.6. Top regions: California, Texas, Florida. Top brand affinities: Scratching post, Israel, Hideo Nomo, KiwiCo, Nationality.
The average John Oates fan in United States is 49.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Scratching post, Israel, Hideo Nomo, with strongest over-indexing on Scratching post (29.49× the country average). Demographically, the John Oates audience skews balanced with an average age of 49.6, and over-indexes on personality traits such as Tradition, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Soul
Demographics of John Oates fans
| Metric | Value |
|---|---|
| Female | 48.5% |
| Male | 51.5% |
| Average age | 49.6 |
| Estimated audience size | 479,959 |
Audience persona
The typical John Oates fan in United States is balanced, around 49.6 years old, with strong Tradition tendencies and a notable affinity for Scratching post.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 50,953 | 0.97× |
| Texas | 36,465 | 0.88× |
| Florida | 31,087 | 0.96× |
| Pennsylvania | 29,292 | 1.81× |
| New York | 28,968 | 1.08× |
| Ohio | 17,121 | 1.16× |
| Illinois | 15,865 | 0.99× |
| New Jersey | 15,594 | 1.28× |
| North Carolina | 15,253 | 1.06× |
| Tennessee | 15,116 | 1.57× |
| Georgia | 15,018 | 1.02× |
| Michigan | 13,291 | 1.06× |
| Virginia | 11,139 | 0.95× |
| Massachusetts | 10,856 | 1.15× |
| Arizona | 10,164 | 1.04× |
| Washington | 9,197 | 0.96× |
| Indiana | 8,481 | 0.97× |
| Maryland | 7,816 | 0.95× |
| Colorado | 7,727 | 1.02× |
| Missouri | 7,638 | 0.99× |
| South Carolina | 7,398 | 1.02× |
| Alabama | 6,810 | 1.02× |
| Louisiana | 6,779 | 1.1× |
| Wisconsin | 6,466 | 0.9× |
| Kentucky | 6,315 | 1.05× |
| Minnesota | 6,154 | 0.89× |
| Oregon | 5,789 | 1.05× |
| Connecticut | 5,683 | 1.18× |
| Oklahoma | 5,589 | 1.05× |
| Nevada | 4,459 | 0.96× |
| Arkansas | 4,120 | 1.04× |
| Mississippi | 3,526 | 0.89× |
| Kansas | 3,500 | 0.93× |
| Iowa | 3,473 | 0.88× |
| Utah | 3,222 | 0.75× |
| Idaho | 2,519 | 1.05× |
| New Hampshire | 2,226 | 1.18× |
| Nebraska | 2,169 | 0.9× |
| West Virginia | 2,098 | 0.94× |
| New Mexico | 2,052 | 0.85× |
| Hawaii | 2,024 | 0.98× |
| Rhode Island | 1,617 | 1.06× |
| Maine | 1,616 | 0.94× |
| Delaware | 1,588 | 1.2× |
| Washington, District of Columbia | 1,167 | 0.81× |
| Montana | 1,118 | 0.84× |
| Vermont | 780 | 0.93× |
| Alaska | 759 | 0.74× |
| South Dakota | 754 | 0.68× |
| North Dakota | 669 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Scratching post | 29.49× | Pets & Animals |
| Israel | 4.01× | Travel & Leisure |
| Hideo Nomo | 30.09× | Sports |
| KiwiCo | 10.91× | Kids & Family |
| Nationality | 3.12× | Politics & Society |
| Wedgwood | 20.85× | Home & Garden |
| JibJab | 6.69× | Internet & Social Media |
| Whataburger | 2.03× | Food & Beverages |
| Lenny Henry | 29.32× | Movies & TV |
| Columbia, Missouri | 10.51× | Travel & Leisure |
| Elsword | 15.88× | Games |
| The Perfect Guy (2015 film) | 20.6× | Movies & TV |
| Home Delivery | 2.98× | Food & Beverages |
| Home staging | 4.12× | Home & Garden |
| Winemaking | 3.41× | Food & Beverages |
| Jingoism | 1.62× | Politics & Society |
| Pillow | 1.56× | Home & Garden |
| Sensationalism | 20× | News |
| Rosie the Riveter | 12.05× | Business & Career |
| International Klein Blue | 20.89× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.63 |
| Spirituality | BALANCE | 1.53 |
| Community Orientation | OPEN | 1.45 |
| Mindfulness | BALANCE | 1.39 |
| Individualism | JOY | 1.29 |
| Indulgence | JOY | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.6% |
| United Kingdom | 9.1% |
| Australia | 4.2% |
See John Oates audiences in other countries
More Soul audiences in United States
- Prince (musician) (6,631,289)
- Diana Ross (5,359,667)
- Stevie Wonder (3,986,001)
- Erykah Badu (3,707,930)
- Lionel Richie (3,643,973)
Frequently asked questions
How many fans does John Oates have in United States?
John Oates has an estimated audience of 479,959 people in United States, concentrated in California and Texas.
What is the gender split and age of John Oates fans?
48.5% of John Oates fans are female, 51.5% are male, with an average age of 49.6 years.
Which brands do John Oates fans like most?
John Oates fans show strongest brand affinity for Scratching post (29.49×), Israel (4.01×), and Hideo Nomo (30.09×) over the country average.
Where do John Oates fans live in United States?
John Oates fans in United States are most concentrated in California (reach 50,953), Texas (reach 36,465), and Florida (reach 31,087). These three regions account for the largest share of the active audience.
What other brands do John Oates fans also like?
Beyond John Oates itself, the audience over-indexes on Israel (4.01×), Hideo Nomo (30.09×), KiwiCo (10.91×), and Nationality (3.12×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for John Oates. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.