Lamar County, Texas Audience in United States

Lamar County, Texas logo

Lamar County, Texas has an estimated audience of 340,524 people in United States. 65.2% are female, 34.8% are male, average age 35.2. Top brand affinities: Nebraska, Graham Greene, Nick Jr. (Australia), Cockpit, Ural Mountains.

Top brand affinities include Nebraska, Graham Greene, Nick Jr. (Australia), with strongest over-indexing on Nebraska (2.74× the country average). Demographically, the Lamar County, Texas audience skews more female with an average age of 35.2, and over-indexes on personality traits such as Career Orientation, Family Orientation.

Category: Travel & Leisure · Type: POI

Demographics of Lamar County, Texas fans

Demographic split for Lamar County, Texas audience in United States
MetricValue
Female65.2%
Male34.8%
Average age35.2
Estimated audience size340,524

Audience persona

The typical Lamar County, Texas fan in United States is more female, around 35.2 years old, with strong Career Orientation tendencies and a notable affinity for Nebraska.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lamar County, Texas audience
BrandAffinityCategory
Nebraska2.74×Travel & Leisure
Graham Greene1.64×Literature
Nick Jr. (Australia)1.74×Kids & Family
Cockpit1.76×Travel & Leisure
Ural Mountains1.97×Travel & Leisure
George Mikan1.84×Sports
Pat's King of Steaks1.68×
Cal Ripken, Jr.1.53×Sports
Otto Graham1.96×Sports
Erika Buenfil1.58×Movies & TV
Jebel Ali Free Zone3.74×Business & Career
The Radiators (American band)1.86×Music & Radio
James Stewart, Jr.1.91×Sports
Davao Region1.96×Travel & Leisure
Robert Graves1.75×Literature
Larry Mullen, Jr.1.6×Music & Radio
Jbc1.59×Kids & Family
JBPM3.25×
Gran Chaco1.56×Travel & Leisure
Cadaqués1.66×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lamar County, Texas audience
TraitClusterScore
Career OrientationPOWER1.31
Family OrientationCONSERVATISM1.25
Price SensitivityPREMIUM1.12
IndividualismJOY1.11
Need for SecurityCONSERVATISM1.11
Community OrientationOPEN1.1

Worldwide distribution

Worldwide audience distribution share by country for Lamar County, Texas
CountryShare
United States41.1%
Egypt18.1%
Jordan8.0%

See Lamar County, Texas audiences in other countries

More Travel & Leisure audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Lamar County, Texas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.