ManKind Project Audience in United States
ManKind Project has an estimated audience of 296,318 people in United States. 65.5% are female, 34.5% are male, average age 46.8. Top regions: California, Texas, New York. Top brand affinities: Khādī, Israel, Takers, Jeep Wagoneer, JDSU.
The average ManKind Project fan in United States is 46.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Khādī, Israel, Takers, with strongest over-indexing on Khādī (95.77× the country average). Demographically, the ManKind Project audience skews more female with an average age of 46.8, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: NGO / Political Party · Subtype: Charity
Demographics of ManKind Project fans
| Metric | Value |
|---|---|
| Female | 65.5% |
| Male | 34.5% |
| Average age | 46.8 |
| Estimated audience size | 296,318 |
Audience persona
The typical ManKind Project fan in United States is more female, around 46.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Khādī.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 42,272 | 1.3× |
| Texas | 18,224 | 0.72× |
| New York | 13,920 | 0.84× |
| Oregon | 10,451 | 3.08× |
| North Carolina | 9,701 | 1.09× |
| Colorado | 9,393 | 2.01× |
| Washington | 9,161 | 1.54× |
| Florida | 8,773 | 0.44× |
| Illinois | 8,066 | 0.82× |
| Pennsylvania | 7,166 | 0.72× |
| Massachusetts | 6,345 | 1.09× |
| Arizona | 5,902 | 0.98× |
| Ohio | 5,208 | 0.57× |
| Michigan | 4,809 | 0.62× |
| Kentucky | 4,751 | 1.28× |
| Virginia | 4,748 | 0.66× |
| Wisconsin | 4,559 | 1.02× |
| Georgia | 4,510 | 0.49× |
| Maryland | 4,313 | 0.85× |
| Minnesota | 4,073 | 0.96× |
| Hawaii | 4,047 | 3.18× |
| New Jersey | 3,757 | 0.5× |
| Tennessee | 3,539 | 0.6× |
| Missouri | 3,473 | 0.73× |
| Indiana | 3,342 | 0.62× |
| Connecticut | 2,487 | 0.84× |
| Utah | 2,424 | 0.91× |
| South Carolina | 2,342 | 0.53× |
| Idaho | 2,118 | 1.43× |
| New Mexico | 1,912 | 1.29× |
| Iowa | 1,702 | 0.7× |
| Nevada | 1,553 | 0.54× |
| Kansas | 1,467 | 0.63× |
| Mississippi | 1,282 | 0.53× |
| Maine | 1,192 | 1.12× |
| Alabama | 1,150 | 0.28× |
| Louisiana | 1,140 | 0.3× |
| Arkansas | 1,139 | 0.47× |
| Oklahoma | 1,114 | 0.34× |
| West Virginia | 1,059 | 0.77× |
| Alaska | 1,056 | 1.67× |
| Washington, District of Columbia | 1,044 | 1.17× |
| New Hampshire | 1,018 | 0.87× |
| Montana | 921 | 1.12× |
| South Dakota | 909 | 1.33× |
| Vermont | 897 | 1.73× |
| North Dakota | 885 | 1.45× |
| Wyoming | 856 | 1.95× |
| Nebraska | 854 | 0.57× |
| Rhode Island | 842 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Khādī | 95.77× | Home & Garden |
| Israel | 4.75× | Travel & Leisure |
| Takers | 11.4× | Movies & TV |
| Jeep Wagoneer | 6.5× | Cars & Mobility |
| JDSU | 3.36× | Business & Career |
| JamBase | 10.91× | Music & Radio |
| Home equity | 1.81× | Home & Garden |
| Home staging | 4.24× | Home & Garden |
| Gran Torino | 5.45× | Movies & TV |
| Grace Slick | 6.35× | Music & Radio |
| Chromebook | 4.1× | Technology & Electronics |
| Nebraska Cornhuskers football | 2.59× | Sports |
| Winemaking | 3.03× | Food & Beverages |
| Google Photos | 1.6× | Technology & Electronics |
| Kay Arthur | 14.82× | Literature |
| 3D printing | 1.61× | Technology & Electronics |
| Ayrton Senna | 5.95× | Sports |
| Home Delivery | 1.84× | Food & Beverages |
| Nebraska Cornhuskers | 4.81× | Sports |
| Mortgage insurance | 2.34× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.15 |
| Risk Appetite | THRILL | 2.17 |
| Patriotism | CONSERVATISM | 2.17 |
| Mindfulness | BALANCE | 1.59 |
| Extroversion | THRILL | 1.39 |
| Urban Lifestyle | OPEN | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 70.3% |
| United Kingdom | 8.8% |
| Australia | 6.5% |
See ManKind Project audiences in other countries
More Charity audiences in United States
- Humane society (11,626,465)
- American Marketing Association (10,596,223)
- United Nations (8,789,555)
- National Park Service (5,273,197)
- PragerU (4,308,316)
Frequently asked questions
How many fans does ManKind Project have in United States?
ManKind Project has an estimated audience of 296,318 people in United States, concentrated in California and Texas.
What is the gender split and age of ManKind Project fans?
65.5% of ManKind Project fans are female, 34.5% are male, with an average age of 46.8 years.
Which brands do ManKind Project fans like most?
ManKind Project fans show strongest brand affinity for Khādī (95.77×), Israel (4.75×), and Takers (11.4×) over the country average.
Where do ManKind Project fans live in United States?
ManKind Project fans in United States are most concentrated in California (reach 42,272), Texas (reach 18,224), and New York (reach 13,920). These three regions account for the largest share of the active audience.
What other brands do ManKind Project fans also like?
Beyond ManKind Project itself, the audience over-indexes on Israel (4.75×), Takers (11.4×), Jeep Wagoneer (6.5×), and JDSU (3.36×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for ManKind Project. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.