A data profile of the people who buy, follow and care about Marca (newspaper) in United States — modelled from more than twelve digital signal sources. Marca (newspaper) has an estimated audience of 1,587,880 people in United States.
The average Marca (newspaper) fan in United States is 36.3 years old, more male, and lives primarily in Florida.
The audience is concentrated in Florida, Texas, California.
The key figures that characterise the Marca (newspaper) profile in United States.
25.3% are female, 74.7% are male, average age 36.3.
| Metric | Value |
|---|---|
| Female | 25.3% |
| Male | 74.7% |
| Average age | 36.3 |
| Estimated audience size | 1,587,880 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 24% | |
| 30-39 | 23% | |
| 40-49 | 18% | |
| 50+ | 12% |
Where the Marca (newspaper) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Florida | ~300K | 3.41× | |
| 02 | Washington, District of Columbia | ~10K | 2.73× | |
| 03 | New York | ~200K | 2.14× | |
| 04 | Maryland | ~50K | 2.02× | |
| 05 | Wyoming | ~4K | 1.94× | |
| 06 | New Jersey | ~70K | 1.79× | |
| 07 | Kansas | ~20K | 1.74× | |
| 08 | Virginia | ~60K | 1.73× | |
| 09 | Texas | ~200K | 1.62× | |
| 10 | Nevada | ~20K | 1.36× | |
| 11 | Georgia | ~60K | 1.31× | |
| 12 | Connecticut | ~20K | 1.30× | |
| 13 | California | ~200K | 1.25× | |
| 14 | Massachusetts | ~40K | 1.25× | |
| 15 | Utah | ~20K | 1.17× | |
| 16 | Illinois | ~50K | 1.13× | |
| 17 | Colorado | ~30K | 1.12× | |
| 18 | North Carolina | ~50K | 1.10× | |
| 19 | Tennessee | ~30K | 1.06× | |
| 20 | Indiana | ~20K | 0.92× | |
| 21 | South Dakota | ~3K | 0.92× | |
| 22 | Oklahoma | ~10K | 0.85× | |
| 23 | South Carolina | ~20K | 0.83× | |
| 24 | Kentucky | ~10K | 0.81× | |
| 25 | Rhode Island | ~4K | 0.79× | |
| 26 | Delaware | ~3K | 0.78× | |
| 27 | Vermont | ~2K | 0.77× | |
| 28 | Ohio | ~30K | 0.76× | |
| 29 | Louisiana | ~10K | 0.76× | |
| 30 | Arizona | ~20K | 0.74× | |
| 31 | Washington | ~20K | 0.73× | |
| 32 | Alaska | ~2K | 0.72× | |
| 33 | Arkansas | ~8K | 0.70× | |
| 34 | Iowa | ~8K | 0.69× | |
| 35 | Nebraska | ~5K | 0.69× | |
| 36 | Pennsylvania | ~30K | 0.68× | |
| 37 | Alabama | ~10K | 0.68× | |
| 38 | Minnesota | ~10K | 0.67× | |
| 39 | Oregon | ~10K | 0.66× | |
| 40 | Mississippi | ~8K | 0.66× | |
| 41 | West Virginia | ~4K | 0.66× | |
| 42 | Hawaii | ~4K | 0.66× | |
| 43 | New Mexico | ~5K | 0.65× | |
| 44 | Montana | ~2K | 0.61× | |
| 45 | Missouri | ~10K | 0.58× | |
| 46 | Maine | ~3K | 0.57× | |
| 47 | Idaho | ~4K | 0.54× | |
| 48 | Michigan | ~20K | 0.52× | |
| 49 | New Hampshire | ~3K | 0.52× | |
| 50 | Wisconsin | ~10K | 0.50× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Marca (newspaper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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