Marca (newspaper) Audience in United States
Marca (newspaper) has an estimated audience of 1,464,805 people in United States. 25.3% are female, 74.7% are male, average age 36.3. Top regions: Florida, Texas, California.
The average Marca (newspaper) fan in United States is 36.3 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Demographically, the Marca (newspaper) audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Spirituality, Urban Lifestyle.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Marca (newspaper) fans
| Metric | Value |
|---|---|
| Female | 25.3% |
| Male | 74.7% |
| Average age | 36.3 |
| Estimated audience size | 1,464,805 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 392,421 | 3.96× |
| Texas | 244,034 | 1.94× |
| California | 233,577 | 1.45× |
| New York | 188,534 | 2.3× |
| New Jersey | 76,535 | 2.05× |
| Virginia | 72,061 | 2.02× |
| Georgia | 58,812 | 1.3× |
| Illinois | 58,473 | 1.2× |
| Maryland | 57,471 | 2.28× |
| North Carolina | 48,638 | 1.1× |
| Massachusetts | 40,127 | 1.39× |
| Ohio | 33,063 | 0.73× |
| Pennsylvania | 30,952 | 0.63× |
| Tennessee | 27,603 | 0.94× |
| Arizona | 26,396 | 0.88× |
| Colorado | 25,560 | 1.11× |
| Indiana | 24,211 | 0.9× |
| Washington | 20,900 | 0.71× |
| Nevada | 20,792 | 1.47× |
| Michigan | 18,493 | 0.48× |
| Utah | 17,949 | 1.37× |
| Connecticut | 16,072 | 1.09× |
| South Carolina | 15,714 | 0.71× |
| Oklahoma | 14,754 | 0.91× |
| Washington, District of Columbia | 14,702 | 3.34× |
| Minnesota | 14,244 | 0.68× |
| Kentucky | 14,036 | 0.76× |
| Louisiana | 13,240 | 0.7× |
| Oregon | 12,407 | 0.74× |
| Alabama | 11,280 | 0.55× |
| Missouri | 11,000 | 0.47× |
| Kansas | 9,712 | 0.84× |
| Wisconsin | 9,563 | 0.43× |
| Iowa | 7,187 | 0.6× |
| Arkansas | 6,827 | 0.57× |
| Mississippi | 4,899 | 0.41× |
| Hawaii | 4,376 | 0.69× |
| Rhode Island | 4,076 | 0.87× |
| New Mexico | 3,361 | 0.46× |
| Nebraska | 3,132 | 0.43× |
| Idaho | 3,037 | 0.41× |
| South Dakota | 2,963 | 0.88× |
| Delaware | 2,484 | 0.61× |
| Montana | 2,220 | 0.55× |
| West Virginia | 2,175 | 0.32× |
| Maine | 2,058 | 0.39× |
| New Hampshire | 1,999 | 0.35× |
| Vermont | 1,899 | 0.74× |
| Alaska | 1,650 | 0.53× |
| Wyoming | 1,207 | 0.56× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.28 |
| Urban Lifestyle | OPEN | 1.26 |
| Quality Awareness | PREMIUM | 1.17 |
| Social Media Usage | JOY | 1.12 |
| Need for Security | CONSERVATISM | 1.12 |
| Risk Appetite | THRILL | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 25.4% |
| France | 4.6% |
| Mexico | 4.5% |
See Marca (newspaper) audiences in other countries
More Newspaper audiences in United States
- Daily Mail (29,908,619)
- USA Today (29,601,747)
- The New York Times (22,809,718)
- New York Post (21,865,356)
- The Washington Post (18,987,096)
How to read this data
Audience size is the estimated number of people in United States who actively search for Marca (newspaper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.