Marty Robbins Audience in United States

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Marty Robbins has an estimated audience of 775,742 people in United States. 40.8% are female, 59.2% are male, average age 50.7. Top regions: Texas, California, Florida. Top brand affinities: Pillow, Whataburger, Racing, N1 road (South Africa), Enfamil.

The average Marty Robbins fan in United States is 50.7 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Pillow, Whataburger, Racing, with strongest over-indexing on Pillow (1.93× the country average). Demographically, the Marty Robbins audience skews more male with an average age of 50.7, and over-indexes on personality traits such as Community Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of Marty Robbins fans

Demographic split for Marty Robbins audience in United States
MetricValue
Female40.8%
Male59.2%
Average age50.7
Estimated audience size775,742

Audience persona

The typical Marty Robbins fan in United States is more male, around 50.7 years old, with strong Community Orientation tendencies and a notable affinity for Pillow.

Top regions in United States

Top regions ranked by reach for Marty Robbins in United States
RegionReachAffinity
Texas78,1511.17×
California53,5760.63×
Florida31,3960.6×
Tennessee24,0531.55×
Arizona22,1041.4×
North Carolina20,9800.9×
Ohio20,2420.85×
New York18,9230.44×
Georgia18,5340.78×
Illinois17,7340.69×
Pennsylvania17,0480.65×
Missouri16,3881.31×
Michigan15,9250.79×
Indiana15,0181.06×
Oklahoma14,7241.71×
Washington14,5110.93×
Alabama13,8221.28×
Virginia12,6790.67×
Colorado12,5231.02×
Kentucky12,4361.28×
Wisconsin11,5520.99×
Oregon11,3321.27×
Minnesota10,6290.96×
Arkansas10,5801.66×
South Carolina10,2160.88×
Utah9,1371.32×
Louisiana9,0960.91×
Kansas8,3651.37×
Iowa7,3501.15×
Mississippi7,3031.14×
Massachusetts7,1180.47×
New Jersey6,9030.35×
Maryland6,4660.48×
Idaho5,9671.53×
New Mexico5,6251.45×
Nevada5,5360.74×
West Virginia4,7441.31×
Nebraska4,2381.09×
Montana4,0721.89×
Connecticut3,7910.49×
Maine3,0141.08×
North Dakota2,3291.46×
South Dakota2,2931.28×
New Hampshire2,1800.71×
Wyoming2,0171.75×
Alaska1,7521.06×
Hawaii1,4140.42×
Rhode Island1,1740.48×
Delaware1,0150.47×
Washington, District of Columbia1,0010.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Marty Robbins audience
BrandAffinityCategory
Pillow1.93×Home & Garden
Whataburger1.57×Food & Beverages
Racing1.51×Cars & Mobility
N1 road (South Africa)1.54×Travel & Leisure
Enfamil2.06×Kids & Family
Julio Cesar Chavez Jr.1.8×Sports
Temple Grandin1.81×Literature
Lebanese cuisine1.52×Food & Beverages
CAD/CAM dentistry2.36×Health
Darlene Love1.56×Movies & TV
Roy Wood, Jr.1.7×Movies & TV
Ted Ginn, Jr.2.7×Sports
Italian Riviera1.5×Travel & Leisure
Pendleton, Oregon1.51×Travel & Leisure
Islamic architecture1.64×Home & Garden
Ivana (singer)2.22×
Davos1.63×Travel & Leisure
Cachaça1.84×Food & Beverages
Peace and conflict studies1.58×Politics & Society
Assassin's Creed II: Discovery3.83×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Marty Robbins audience
TraitClusterScore
Community OrientationOPEN1.59
TraditionCONSERVATISM1.59
IndividualismJOY1.43
SpiritualityBALANCE1.39
Career OrientationPOWER1.39
Pet OwnershipJOY1.29

Worldwide distribution

Worldwide audience distribution share by country for Marty Robbins
CountryShare
United States95.3%
Germany3.8%
Italy0.9%

See Marty Robbins audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does Marty Robbins have in United States?

Marty Robbins has an estimated audience of 775,742 people in United States, concentrated in Texas and California.

What is the gender split and age of Marty Robbins fans?

40.8% of Marty Robbins fans are female, 59.2% are male, with an average age of 50.7 years.

Which brands do Marty Robbins fans like most?

Marty Robbins fans show strongest brand affinity for Pillow (1.93×), Whataburger (1.57×), and Racing (1.51×) over the country average.

Where do Marty Robbins fans live in United States?

Marty Robbins fans in United States are most concentrated in Texas (reach 78,151), California (reach 53,576), and Florida (reach 31,396). These three regions account for the largest share of the active audience.

What other brands do Marty Robbins fans also like?

Beyond Marty Robbins itself, the audience over-indexes on Whataburger (1.57×), Racing (1.51×), N1 road (South Africa) (1.54×), and Enfamil (2.06×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Marty Robbins. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.