Mill Creek, Washington Audience in United States

Mill Creek, Washington logo

Mill Creek, Washington has an estimated audience of 494,499 people in United States. 66.7% are female, 33.3% are male, average age 41.8. Top regions: Washington, California, Georgia. Top brand affinities: Sinaloa, Kerala, JBS USA, Gauri Khan, Jbc.

The average Mill Creek, Washington fan in United States is 41.8 years old, more female, and lives primarily in Washington. The audience is concentrated in Washington, California, Georgia. Top brand affinities include Sinaloa, Kerala, JBS USA, with strongest over-indexing on Sinaloa (1.52× the country average). Demographically, the Mill Creek, Washington audience skews more female with an average age of 41.8, and over-indexes on personality traits such as DIY Mentality, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 14 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Mill Creek, Washington fans

Demographic split for Mill Creek, Washington audience in United States
MetricValue
Female66.7%
Male33.3%
Average age41.8
Estimated audience size494,499

Audience persona

The typical Mill Creek, Washington fan in United States is more female, around 41.8 years old, with strong DIY Mentality tendencies and a notable affinity for Sinaloa.

Top regions in United States

Top regions ranked by reach for Mill Creek, Washington in United States
RegionReachAffinity
Washington103,88910.47×
California44,1030.81×
Georgia28,6301.88×
North Carolina27,5941.85×
Texas24,2030.57×
Ohio22,9751.51×
Florida19,7610.59×
Pennsylvania18,3191.1×
Oklahoma17,2553.14×
New York15,6730.57×
Tennessee15,1591.53×
Illinois13,6290.83×
Michigan12,0540.93×
Utah9,7492.2×
Virginia9,1410.76×
Oregon8,5451.51×
Kansas8,4162.16×
Missouri8,0811.01×
South Carolina6,4870.87×
Minnesota6,2770.89×
Indiana5,6120.62×
Mississippi5,2091.28×
Kentucky5,1220.83×
New Jersey4,7660.38×
Arkansas4,6711.15×
Iowa3,8770.95×
West Virginia3,7761.64×
Alabama3,7460.54×
Colorado3,6170.46×
Maryland3,5780.42×
Wisconsin3,3700.45×
Arizona2,9060.29×
Massachusetts2,4770.25×
Montana1,8241.33×
Louisiana1,6210.25×
Idaho1,4400.58×
Nevada1,2690.27×
Delaware1,0440.77×
Rhode Island9940.63×
Maine8010.45×
Connecticut7040.14×
Washington, District of Columbia5460.37×
Nebraska4770.19×
Hawaii4390.21×
New Mexico3450.14×
New Hampshire3320.17×
Alaska2680.25×
Wyoming2070.28×
North Dakota2020.2×
South Dakota1730.15×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mill Creek, Washington audience
BrandAffinityCategory
Sinaloa1.52×Travel & Leisure
Kerala1.52×Travel & Leisure
JBS USA2.06×Food & Beverages
Gauri Khan1.94×Movies & TV
Jbc1.55×Kids & Family
Woodchipper1.51×Home & Garden
Bus Éireann2.28×Cars & Mobility
Ixtapa-Zihuatanejo International Airport1.56×Travel & Leisure
Ke Buena México1.87×Music & Radio
Café Magazine1.53×Internet & Social Media
Concerti in Bus3.25×Music & Radio
Frank Pallone2.51×Politics & Society
Duquesne University School of Law1.8×Business & Career
JBK Horse Shows1.73×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mill Creek, Washington audience
TraitClusterScore
DIY MentalityTHRILL1.42
Family OrientationCONSERVATISM1.21
Community OrientationOPEN1.17
Career OrientationPOWER1.17
Price SensitivityPREMIUM1.15
Quality AwarenessPREMIUM1.12

Worldwide distribution

Worldwide audience distribution share by country for Mill Creek, Washington
CountryShare
United States94.9%
Canada4.8%
Germany0.3%

See Mill Creek, Washington audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Mill Creek, Washington have in United States?

Mill Creek, Washington has an estimated audience of 494,499 people in United States, concentrated in Washington and California.

What is the gender split and age of Mill Creek, Washington fans?

66.7% of Mill Creek, Washington fans are female, 33.3% are male, with an average age of 41.8 years.

Which brands do Mill Creek, Washington fans like most?

Mill Creek, Washington fans show strongest brand affinity for Sinaloa (1.52×), Kerala (1.52×), and JBS USA (2.06×) over the country average.

Where do Mill Creek, Washington fans live in United States?

Mill Creek, Washington fans in United States are most concentrated in Washington (reach 103,889), California (reach 44,103), and Georgia (reach 28,630). These three regions account for the largest share of the active audience.

What other brands do Mill Creek, Washington fans also like?

Beyond Mill Creek, Washington itself, the audience over-indexes on Kerala (1.52×), JBS USA (2.06×), Gauri Khan (1.94×), and Jbc (1.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mill Creek, Washington. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.