Miss Universe Audience in United States
Miss Universe has an estimated audience of 3,815,184 people in United States. 71.0% are female, 29.0% are male, average age 34.1. Top regions: California, Texas, Florida.
The average Miss Universe fan in United States is 34.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Fashion & Accessoires · Type: Event
Demographics of Miss Universe fans
| Metric | Value |
|---|---|
| Female | 71.0% |
| Male | 29.0% |
| Average age | 34.1 |
| Estimated audience size | 3,815,184 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 771,227 | 1.84× |
| Texas | 546,315 | 1.67× |
| Florida | 446,560 | 1.73× |
| New York | 320,381 | 1.5× |
| Illinois | 169,544 | 1.33× |
| New Jersey | 148,250 | 1.53× |
| Georgia | 142,576 | 1.21× |
| North Carolina | 118,276 | 1.03× |
| Pennsylvania | 114,802 | 0.89× |
| Virginia | 108,486 | 1.17× |
| Arizona | 98,000 | 1.26× |
| Washington | 96,988 | 1.27× |
| Massachusetts | 87,936 | 1.17× |
| Ohio | 87,626 | 0.75× |
| Maryland | 84,117 | 1.28× |
| Michigan | 74,666 | 0.75× |
| Tennessee | 62,660 | 0.82× |
| Colorado | 61,831 | 1.03× |
| Indiana | 60,160 | 0.86× |
| Nevada | 57,769 | 1.57× |
| South Carolina | 51,021 | 0.89× |
| Minnesota | 48,225 | 0.88× |
| Missouri | 48,018 | 0.78× |
| Wisconsin | 43,026 | 0.75× |
| Louisiana | 42,440 | 0.86× |
| Alabama | 41,759 | 0.78× |
| Connecticut | 41,366 | 1.08× |
| Oregon | 40,111 | 0.92× |
| Kentucky | 39,649 | 0.83× |
| Oklahoma | 38,366 | 0.91× |
| Utah | 38,106 | 1.12× |
| Hawaii | 28,689 | 1.75× |
| Kansas | 26,795 | 0.89× |
| Arkansas | 26,305 | 0.84× |
| Iowa | 22,789 | 0.73× |
| Mississippi | 21,696 | 0.69× |
| Nebraska | 20,232 | 1.06× |
| New Mexico | 19,055 | 1.0× |
| Washington, District of Columbia | 15,322 | 1.34× |
| Idaho | 13,816 | 0.72× |
| Rhode Island | 11,400 | 0.94× |
| West Virginia | 11,168 | 0.63× |
| New Hampshire | 9,433 | 0.63× |
| Maine | 8,545 | 0.63× |
| Delaware | 7,857 | 0.75× |
| Alaska | 7,360 | 0.9× |
| Montana | 6,477 | 0.61× |
| South Dakota | 5,307 | 0.6× |
| North Dakota | 5,050 | 0.64× |
| Vermont | 4,562 | 0.68× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.6% |
| Mexico | 6.9% |
| India | 5.9% |
See Miss Universe audiences in other countries
More Fashion & Accessoires audiences in United States
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- MLB (63,450,411)
- FIFA World Cup (61,294,206)
- Ultimate Fighting Championship (40,015,324)
How to read this data
Audience size is the estimated number of people in United States who actively search for Miss Universe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.