no country for old men Audience in United States
no country for old men has an estimated audience of 3,551,637 people in United States. 55.4% are female, 44.6% are male, average age 30.4. Top regions: California, Texas, Florida. Top brand affinities: Glossier, Home equity, Chromebook, Kajukenbo, Home construction.
The average no country for old men fan in United States is 30.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Glossier, Home equity, Chromebook, with strongest over-indexing on Glossier (74.94× the country average). Demographically, the no country for old men audience skews more female with an average age of 30.4, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Thriller
Demographics of no country for old men fans
| Metric | Value |
|---|---|
| Female | 55.4% |
| Male | 44.6% |
| Average age | 30.4 |
| Estimated audience size | 3,551,637 |
Audience persona
The typical no country for old men fan in United States is more female, around 30.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Glossier.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 470,556 | 1.2× |
| Texas | 366,255 | 1.2× |
| Florida | 212,193 | 0.88× |
| New York | 195,515 | 0.99× |
| Illinois | 130,414 | 1.1× |
| Pennsylvania | 115,436 | 0.97× |
| North Carolina | 108,397 | 1.01× |
| Ohio | 107,957 | 0.99× |
| Georgia | 102,333 | 0.94× |
| Michigan | 91,854 | 0.99× |
| Arizona | 88,249 | 1.22× |
| Virginia | 82,745 | 0.96× |
| New Jersey | 81,263 | 0.9× |
| Washington | 80,156 | 1.13× |
| Tennessee | 73,024 | 1.02× |
| Massachusetts | 72,276 | 1.03× |
| Indiana | 67,682 | 1.04× |
| Colorado | 66,679 | 1.19× |
| Missouri | 58,885 | 1.03× |
| Maryland | 53,499 | 0.88× |
| Minnesota | 51,269 | 1.01× |
| Wisconsin | 50,872 | 0.95× |
| Kentucky | 50,581 | 1.14× |
| Oregon | 48,184 | 1.18× |
| South Carolina | 46,310 | 0.87× |
| Oklahoma | 45,498 | 1.15× |
| Alabama | 45,429 | 0.92× |
| Louisiana | 40,354 | 0.88× |
| Utah | 38,468 | 1.21× |
| Connecticut | 34,571 | 0.97× |
| Nevada | 33,691 | 0.98× |
| Arkansas | 30,154 | 1.03× |
| Kansas | 30,023 | 1.07× |
| Iowa | 28,994 | 0.99× |
| Mississippi | 22,596 | 0.77× |
| New Mexico | 21,205 | 1.19× |
| Idaho | 19,814 | 1.11× |
| Nebraska | 17,764 | 1× |
| West Virginia | 15,051 | 0.91× |
| New Hampshire | 13,589 | 0.97× |
| Maine | 12,732 | 1× |
| Montana | 11,492 | 1.17× |
| Hawaii | 10,594 | 0.69× |
| Rhode Island | 10,319 | 0.91× |
| Washington, District of Columbia | 9,432 | 0.88× |
| South Dakota | 7,246 | 0.88× |
| Alaska | 7,175 | 0.94× |
| Delaware | 7,016 | 0.72× |
| North Dakota | 6,680 | 0.92× |
| Vermont | 5,889 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Glossier | 74.94× | Beauty & Wellness |
| Home equity | 4.85× | Home & Garden |
| Chromebook | 9.88× | Technology & Electronics |
| Kajukenbo | 69.04× | Sports |
| Home construction | 1.65× | Home & Garden |
| The Halal Guys | 7.43× | Food & Beverages |
| Throne of Glass | 7.57× | Literature |
| Jeep Jamboree | 20× | Cars & Mobility |
| 3D printing | 1.86× | Technology & Electronics |
| JDSU | 2.22× | Business & Career |
| Home staging | 3.71× | Home & Garden |
| Grinch | 2.71× | Movies & TV |
| The Nice Guys | 5.4× | Movies & TV |
| Hang Seng Index | 8.64× | Business & Career |
| Winemaking | 2.86× | Food & Beverages |
| Primos Hunting | 12.97× | Sports |
| Nebraska Cornhuskers football | 2.18× | Sports |
| Assassin's Creed II | 4.44× | Games |
| Hammock camping | 4.29× | Travel & Leisure |
| Jab Tak Hai Jaan | 20.4× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.54 |
| Luxury Orientation | PREMIUM | 1.27 |
| Early Adopter Mentality | POWER | 1.12 |
| Spirituality | BALANCE | 1.09 |
| Indulgence | JOY | 1.09 |
| Urban Lifestyle | OPEN | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.7% |
| United Kingdom | 6.9% |
| India | 5.1% |
See no country for old men audiences in other countries
More Thriller audiences in United States
- Seven (1995 film) (4,627,151)
- Tattoo (2002 film) (4,375,386)
- Inglourious Basterds (3,828,140)
- Scarface (1983 film) (3,811,262)
- Fight Club (3,633,820)
Frequently asked questions
How many fans does no country for old men have in United States?
no country for old men has an estimated audience of 3,551,637 people in United States, concentrated in California and Texas.
What is the gender split and age of no country for old men fans?
55.4% of no country for old men fans are female, 44.6% are male, with an average age of 30.4 years.
Which brands do no country for old men fans like most?
no country for old men fans show strongest brand affinity for Glossier (74.94×), Home equity (4.85×), and Chromebook (9.88×) over the country average.
Where do no country for old men fans live in United States?
no country for old men fans in United States are most concentrated in California (reach 470,556), Texas (reach 366,255), and Florida (reach 212,193). These three regions account for the largest share of the active audience.
What other brands do no country for old men fans also like?
Beyond no country for old men itself, the audience over-indexes on Home equity (4.85×), Chromebook (9.88×), Kajukenbo (69.04×), and Home construction (1.65×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for no country for old men. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.