Rascasse Audience Intelligence

Norman Cook Audience in United States

A data profile of the people who buy, follow and care about Norman Cook in United States — modelled from more than twelve digital signal sources. Norman Cook has an estimated audience of 626,308 people in United States.

#35among DJ in United States#7586among Person in United States#4394in Music & Radio

The average Norman Cook fan in United States is 38.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Idris Elba, Anna Kendrick, Alexander Skarsgård, with strongest over-indexing on Idris Elba (27.14× the country average).

Demographically, the Norman Cook audience skews more male with an average age of 38.3, and over-indexes on personality traits such as Indulgence, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Norman Cook fan in United States is more male, around 38.3 years old, with strong Indulgence tendencies and a notable affinity for Idris Elba.

Category: Music & Radio · Type: Person · Subtype: DJ

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Norman Cook profile in United States.

Audience size
626K
in United States
Gender
43.6%♀
56.4% male
Age
38.3
average years
Country rank
#31984
Person in United States
Fig. 01

Search interest · 12-month trend

+30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Norman Cook fans

43.6% are female, 56.4% are male, average age 38.3.

Fig. 02

Gender split

43.6%
Female
56.4%
Male
Demographic split for Norman Cook audience in United States
MetricValue
Female43.6%
Male56.4%
Average age38.3
Estimated audience size626,308
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the Norman Cook audience in United States
Age bracketShare%
16-1921%
20-2920%
30-3923%
40-4919%
50+18%
Fig. 04

Worldwide distribution

16.6%

of the worldwide Norman Cook audience comes from United States.

Worldwide audience distribution share by country for Norman Cook
CountryShare
United Kingdom45.0%
United States16.6%
Germany7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Norman Cook audience in United States is strongest.

Fig. 05

Top regions by affinity

Norman Cook fans by region: top regions in United States
#RegionReachAffinity×
01California~50K1.41×
02Colorado~7K1.41×
03Oregon~5K1.39×
04Washington~8K1.38×
05Vermont<1K1.37×
06Washington, District of Columbia~1K1.35×
07Massachusetts~8K1.31×
08New York~20K1.28×
09Maine~1K1.25×
10Connecticut~4K1.23×
11Illinois~10K1.22×
12New Hampshire~1K1.18×
13Minnesota~5K1.11×
14Pennsylvania~10K1.07×
15Michigan~8K1.07×
16Wisconsin~5K1.07×
17Montana<1K1.04×
18New Jersey~8K1.02×
19Rhode Island<1K1.02×
20Arizona~6K1.01×
21Texas~30K1.00×
22Virginia~7K1.00×
23Nevada~3K1.00×
24Alaska<1K0.98×
25Maryland~5K0.97×
26Missouri~5K0.97×
27Idaho~1K0.96×
28Iowa~2K0.95×
29New Mexico~1K0.95×
30Ohio~9K0.94×
31Indiana~5K0.91×
32Delaware<1K0.91×
33Florida~20K0.90×
34Nebraska~1K0.90×
35Utah~2K0.88×
36Kansas~2K0.88×
37West Virginia~1K0.88×
38North Carolina~8K0.87×
39South Dakota<1K0.87×
40North Dakota<1K0.87×
41Oklahoma~3K0.86×
42Tennessee~5K0.85×
43Kentucky~3K0.85×
44Georgia~7K0.82×
45Hawaii~1K0.82×
46South Carolina~4K0.78×
47Arkansas~2K0.77×
48Louisiana~3K0.76×
49Alabama~3K0.71×
50Mississippi~2K0.67×
Fig. 06

Affinity by region

Affinity by region — Norman Cook, United States
0.67×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Norman Cook audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Norman Cook audience
#·InterestCategoryAffinity×
01Sofi TukkerMusic & Radio51.69×
02MobyMusic & Radio33.92×
03JamiroquaiMusic & Radio27.87×
04Wham!Music & Radio27.61×
05Idris ElbaMovies & TV27.14×
06Disclosure (band)Music & Radio24.42×
07Anna KendrickMovies & TV23.58×
08Melanie LynskeyMovies & TV20.00×
09Michael FassbenderMovies & TV20.00×
10Allison JanneyMovies & TV20.00×
11Barry GibbMusic & Radio20.00×
12Naomi WattsMovies & TV18.65×
13Night at the MuseumMovies & TV16.35×
14Alexander SkarsgårdMovies & TV16.33×
15The HivesMusic & Radio15.51×
16DatPiffMusic & Radio14.77×
17Ethan HawkeMovies & TV13.83×
18Gwendoline ChristieMovies & TV11.39×
19RÜFÜSMusic & Radio10.86×
20Brittany SnowMovies & TV6.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Norman Cook audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Norman Cook audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.48×
Urban LifestyleOPEN1.37×
Community OrientationOPEN1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Norman Cook audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.70×
DIY MentalityTHRILL0.73×
Pet OwnershipJOY0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Norman Cook have in United States?

Norman Cook has an estimated audience of 626,308 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Norman Cook fans?

43.6% of Norman Cook fans are female, 56.4% are male, with an average age of 38.3 years.

03

Which brands do Norman Cook fans like most?

Norman Cook fans show strongest brand affinity for Idris Elba (27.14×), Anna Kendrick (23.58×), and Alexander Skarsgård (16.33×) over the country average.

04

Where do Norman Cook fans live in United States?

Norman Cook fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Norman Cook fans also like?

Beyond Norman Cook itself, the audience over-indexes on Anna Kendrick (23.58×), Alexander Skarsgård (16.33×), Ethan Hawke (13.83×), and Melanie Lynskey (20×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Norman Cook audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Norman Cook. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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