Rascasse Audience Intelligence

Norman Cook Audience in Germany

A data profile of the people who buy, follow and care about Norman Cook in Germany — modelled from more than twelve digital signal sources. Norman Cook has an estimated audience of 297,021 people in Germany.

The average Norman Cook fan in Germany is 34.5 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Whitney Houston, Beck, Die Ärzte, with strongest over-indexing on Whitney Houston (13.72× the country average).

Demographically, the Norman Cook audience skews more female with an average age of 34.5, and over-indexes on personality traits such as Early Adopter Mentality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Norman Cook fan in Germany is more female, around 34.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Whitney Houston.

Category: Music & Radio · Type: Person · Subtype: DJ

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Norman Cook profile in Germany.

Audience size
297K
in Germany
Gender
57.9%
42.1% male
Age
34.5
average years
Country rank
#17465
Person in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Norman Cook fans

57.9% are female, 42.1% are male, average age 34.5.

Fig. 02

Gender split

57.9%
Female
42.1%
Male
Demographic split for Norman Cook audience in Germany
MetricValue
Female57.9%
Male42.1%
Average age34.5
Estimated audience size297,021
Fig. 03

Age distribution

Ø 34.5
average years
Age distribution of the Norman Cook audience in Germany
Age bracketShare%
16-1933%
20-2919%
30-3919%
40-4919%
50+10%
Fig. 04

Worldwide distribution

7.9%

of the worldwide Norman Cook audience comes from Germany.

Worldwide audience distribution share by country for Norman Cook
CountryShare
United Kingdom45.0%
United States16.6%
Germany7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Norman Cook audience in Germany is strongest.

Fig. 05

Top regions by affinity

Norman Cook fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.44×
02Hamburg~7K1.14×
03Niedersachsen~30K1.06×
04Sachsen~10K1.05×
05Nordrhein-Westfalen~70K1.04×
06Schleswig-Holstein~10K1.02×
07Bayern~50K1.01×
08Hessen~20K0.99×
09Rheinland-Pfalz~10K0.99×
10Saarland~3K0.97×
11Thüringen~7K0.93×
12Bremen~2K0.93×
13Brandenburg~8K0.92×
14Mecklenburg-Vorpommern~5K0.91×
15Baden-Württemberg~40K0.90×
16Sachsen-Anhalt~6K0.83×
Fig. 06

Affinity by region

Affinity by region — Norman Cook, Germany
0.83×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Norman Cook audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Norman Cook audience
#·InterestCategoryAffinity×
01Chaka KhanMusic & Radio33.75×
02Earth, Wind & FireMusic & Radio23.58×
03FaithlessMusic & Radio22.57×
04Amsterdam Dance EventMusic & Radio21.75×
05BeckMusic & Radio20.00×
06Die ÄrzteMusic & Radio20.00×
07Joey KingMovies & TV20.00×
08Sportfreunde StillerMusic & Radio20.00×
09Barry WhiteMusic & Radio20.00×
10KettcarMusic & Radio20.00×
11Ray CharlesMusic & Radio20.00×
12Milli VanilliMusic & Radio18.74×
13JamiroquaiMusic & Radio18.22×
14Boney M.Music & Radio15.65×
15University of MannheimBusiness & Career14.42×
16Whitney HoustonMusic & Radio13.72×
17Alicia VikanderMovies & TV13.22×
18Alexander SkarsgårdMovies & TV13.00×
19Eskimo CallboyMusic & Radio11.41×
20ThomannShopping5.25×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Norman Cook audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Norman Cook audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.61×
TraditionCONSERVATISM1.58×
Urban LifestyleOPEN1.54×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Norman Cook audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.54×
Pet OwnershipJOY0.59×
CreativityOPEN0.72×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Norman Cook have in Germany?

Norman Cook has an estimated audience of 297,021 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Norman Cook fans?

57.9% of Norman Cook fans are female, 42.1% are male, with an average age of 34.5 years.

03

Which brands do Norman Cook fans like most?

Norman Cook fans show strongest brand affinity for Whitney Houston (13.72×), Beck (20×), and Die Ärzte (20×) over the country average.

04

Where do Norman Cook fans live in Germany?

Norman Cook fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Norman Cook fans also like?

Beyond Norman Cook itself, the audience over-indexes on Beck (20×), Die Ärzte (20×), Joey King (20×), and Milli Vanilli (18.74×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Norman Cook. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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