Oneida County, New York Audience in United States
Oneida County, New York has an estimated audience of 324,476 people in United States. 57.9% are female, 42.1% are male, average age 43.3. Top brand affinities: Google Analytics, Zazen, Kerala, Mad About You, I-Witness.
Top brand affinities include Google Analytics, Zazen, Kerala, with strongest over-indexing on Google Analytics (3.29× the country average). Demographically, the Oneida County, New York audience skews more female with an average age of 43.3, and over-indexes on personality traits such as DIY Mentality, Community Orientation.
Type: POI
Demographics of Oneida County, New York fans
| Metric | Value |
|---|---|
| Female | 57.9% |
| Male | 42.1% |
| Average age | 43.3 |
| Estimated audience size | 324,476 |
Audience persona
The typical Oneida County, New York fan in United States is more female, around 43.3 years old, with strong DIY Mentality tendencies and a notable affinity for Google Analytics.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Analytics | 3.29× | Internet & Social Media |
| Zazen | 22.31× | Politics & Society |
| Kerala | 4.03× | Travel & Leisure |
| Mad About You | 4.57× | Movies & TV |
| I-Witness | 16.73× | Movies & TV |
| Graham Greene (actor) | 1.64× | |
| Grover Cleveland | 1.99× | Politics & Society |
| Food quality | 1.84× | Food & Beverages |
| The Tree of Life (film) | 1.53× | Movies & TV |
| Summer Days (And Summer Nights!!) | 3.71× | Music & Radio |
| Aleksander Barkov, Jr. | 1.63× | Sports |
| John Key | 2.09× | Politics & Society |
| Chicago Stock Exchange | 2.45× | Business & Career |
| Grammy Award for Best Pop Vocal Album | 1.61× | Music & Radio |
| Jc caylen | 1.71× | Internet & Social Media |
| JS Kabylie | 1.69× | Sports |
| cake decorating shop | 1.57× | Food & Beverages |
| Left fielder | 1.6× | |
| Aya of Yop City | 2.23× | Literature |
| Brive-la-Gaillarde | 1.59× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.37 |
| Community Orientation | OPEN | 1.23 |
| Individualism | JOY | 1.16 |
| Price Sensitivity | PREMIUM | 1.16 |
| Career Orientation | POWER | 1.1 |
| Tradition | CONSERVATISM | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 96.9% |
| Brazil | 1.9% |
| Canada | 0.9% |
See Oneida County, New York audiences in other countries
- Oneida County, New York — Germany
- Oneida County, New York — United Kingdom
- Oneida County, New York — France
- Oneida County, New York — Italy
- Oneida County, New York — Spain
- Oneida County, New York — Brazil
- Oneida County, New York — Japan
- Oneida County, New York — South Korea
- Oneida County, New York — India
More audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Oneida County, New York. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.