Prince William County, Virginia Audience in United States

Prince William County, Virginia logo

Prince William County, Virginia has an estimated audience of 360,824 people in United States. 64.5% are female, 35.5% are male, average age 41.1. Top brand affinities: Jonathan Davis, nbc chicago, Cal Ripken, Jr., Paul Graham (computer programmer), Parma.

Top brand affinities include Jonathan Davis, nbc chicago, Cal Ripken, Jr., with strongest over-indexing on Jonathan Davis (16.84× the country average). Demographically, the Prince William County, Virginia audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Community Orientation, Career Orientation.

Category: Travel & Leisure · Type: POI

Demographics of Prince William County, Virginia fans

Demographic split for Prince William County, Virginia audience in United States
MetricValue
Female64.5%
Male35.5%
Average age41.1
Estimated audience size360,824

Audience persona

The typical Prince William County, Virginia fan in United States is more female, around 41.1 years old, with strong Community Orientation tendencies and a notable affinity for Jonathan Davis.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Prince William County, Virginia audience
BrandAffinityCategory
Jonathan Davis16.84×Music & Radio
nbc chicago1.69×Movies & TV
Cal Ripken, Jr.4.55×Sports
Paul Graham (computer programmer)3.43×Technology & Electronics
Parma1.72×Travel & Leisure
ABC TV1.52×Movies & TV
Flattop grill4.2×Home & Garden
Intraocular lens1.9×Health
IWeb1.93×
Ponte Milvio9.28×Travel & Leisure
Babalawo2.65×
John Key2.2×Politics & Society
The Joseph Smith Papers2.49×Literature
Woodchipper1.6×Home & Garden
Cacciucco1.66×Food & Beverages
Universal suffrage1.52×Politics & Society
Ke Buena México1.58×Music & Radio
Tania Cagnotto1.86×Sports
Mount Wellington, New Zealand1.64×
Qntal1.62×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Prince William County, Virginia audience
TraitClusterScore
Community OrientationOPEN1.26
Career OrientationPOWER1.22
Quality AwarenessPREMIUM1.14
TravellingTHRILL1.11
Family OrientationCONSERVATISM1.06
TraditionCONSERVATISM1.04

Worldwide distribution

Worldwide audience distribution share by country for Prince William County, Virginia
CountryShare
United States79.3%
Italy9.2%
Spain4.7%

See Prince William County, Virginia audiences in other countries

More Travel & Leisure audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Prince William County, Virginia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.