A data profile of the people who buy, follow and care about Rian Johnson in United States — modelled from more than twelve digital signal sources. Rian Johnson has an estimated audience of 683,120 people in United States.
The average Rian Johnson fan in United States is 41.6 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Obsessed (2009 film), Joseph Gordon-Levitt, Nathan Fillion, with strongest over-indexing on Obsessed (2009 film) (235.61× the country average).
Demographically, the Rian Johnson audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Rian Johnson fan in United States is more male, around 41.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Obsessed (2009 film).
The key figures that characterise the Rian Johnson profile in United States.
34.1% are female, 65.9% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 34.1% |
| Male | 65.9% |
| Average age | 41.6 |
| Estimated audience size | 683,120 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 17% | |
| 30-39 | 22% | |
| 40-49 | 22% | |
| 50+ | 25% |
of the worldwide Rian Johnson audience comes from United States.
| Country | Share |
|---|---|
| United States | 49.3% |
| United Kingdom | 10.0% |
| Canada | 5.6% |
Where the Rian Johnson audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~10K | 1.58× | |
| 02 | California | ~100K | 1.41× | |
| 03 | Washington, District of Columbia | ~3K | 1.41× | |
| 04 | Washington | ~20K | 1.40× | |
| 05 | Massachusetts | ~20K | 1.38× | |
| 06 | Utah | ~8K | 1.30× | |
| 07 | New York | ~50K | 1.28× | |
| 08 | Vermont | ~2K | 1.28× | |
| 09 | Colorado | ~10K | 1.26× | |
| 10 | Maine | ~3K | 1.15× | |
| 11 | Minnesota | ~10K | 1.13× | |
| 12 | Virginia | ~20K | 1.12× | |
| 13 | New Hampshire | ~3K | 1.12× | |
| 14 | Illinois | ~30K | 1.10× | |
| 15 | Maryland | ~10K | 1.10× | |
| 16 | Connecticut | ~8K | 1.08× | |
| 17 | Pennsylvania | ~30K | 1.07× | |
| 18 | Idaho | ~4K | 1.06× | |
| 19 | Rhode Island | ~2K | 1.06× | |
| 20 | Wisconsin | ~10K | 1.02× | |
| 21 | Montana | ~2K | 1.02× | |
| 22 | Alaska | ~2K | 1.01× | |
| 23 | Missouri | ~10K | 1.00× | |
| 24 | Michigan | ~20K | 0.98× | |
| 25 | Kansas | ~5K | 0.96× | |
| 26 | New Jersey | ~20K | 0.95× | |
| 27 | Arizona | ~10K | 0.95× | |
| 28 | Iowa | ~5K | 0.93× | |
| 29 | Nebraska | ~3K | 0.93× | |
| 30 | Ohio | ~20K | 0.92× | |
| 31 | Kentucky | ~8K | 0.92× | |
| 32 | Hawaii | ~3K | 0.92× | |
| 33 | Tennessee | ~10K | 0.90× | |
| 34 | Indiana | ~10K | 0.90× | |
| 35 | New Mexico | ~3K | 0.90× | |
| 36 | North Carolina | ~20K | 0.89× | |
| 37 | Georgia | ~20K | 0.88× | |
| 38 | North Dakota | ~1K | 0.88× | |
| 39 | Delaware | ~2K | 0.86× | |
| 40 | Oklahoma | ~7K | 0.85× | |
| 41 | South Dakota | ~1K | 0.85× | |
| 42 | Texas | ~50K | 0.84× | |
| 43 | Nevada | ~6K | 0.83× | |
| 44 | West Virginia | ~3K | 0.80× | |
| 45 | Arkansas | ~5K | 0.78× | |
| 46 | South Carolina | ~8K | 0.76× | |
| 47 | Florida | ~40K | 0.75× | |
| 48 | Alabama | ~7K | 0.75× | |
| 49 | Louisiana | ~7K | 0.75× | |
| 50 | Mississippi | ~4K | 0.66× |
The strongest cross-interests of the Rian Johnson audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Obsessed (2009 film) | Movies & TV | 235.61× | ||
| 02 | The Lobster | Movies & TV | 99.34× | ||
| 03 | Basic Instinct | Movies & TV | 86.66× | ||
| 04 | Suspiria | Movies & TV | 83.81× | ||
| 05 | 10 Cloverfield Lane | Movies & TV | 61.46× | ||
| 06 | David Fincher | Movies & TV | 60.61× | ||
| 07 | Joseph Gordon-Levitt | Movies & TV | 59.03× | ||
| 08 | Nathan Fillion | Movies & TV | 44.48× | ||
| 09 | Ron Perlman | Movies & TV | 37.80× | ||
| 10 | Alison Brie | Movies & TV | 33.03× | ||
| 11 | Bill Nighy | Movies & TV | 32.03× | ||
| 12 | Hugh Laurie | Movies & TV | 24.64× | ||
| 13 | Model building | Kids & Family | 21.36× | ||
| 14 | Emily Blunt | Movies & TV | 21.19× | ||
| 15 | Sharon Osbourne | Movies & TV | 20.00× | ||
| 16 | Seth Green | Movies & TV | 19.40× | ||
| 17 | Bruce Willis | Movies & TV | 18.84× | ||
| 18 | Dax Shepard | Movies & TV | 16.66× | ||
| 19 | Winona Ryder | Movies & TV | 13.33× | ||
| 20 | Kat Dennings | Movies & TV | 12.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 2.24× | |
| Convenience Orientation | PREMIUM | 1.96× | |
| Individualism | JOY | 1.94× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.66× | |
| Healthy Lifestyle | BALANCE | 0.73× | |
| Design Affinity | PREMIUM | 0.73× |
Rian Johnson has an estimated audience of 683,120 people in United States, concentrated in California and Texas.
34.1% of Rian Johnson fans are female, 65.9% are male, with an average age of 41.6 years.
Rian Johnson fans show strongest brand affinity for Obsessed (2009 film) (235.61×), Joseph Gordon-Levitt (59.03×), and Nathan Fillion (44.48×) over the country average.
Rian Johnson fans in United States are most concentrated in California (reach ~100K), Texas (reach ~50K), and New York (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Rian Johnson itself, the audience over-indexes on Joseph Gordon-Levitt (59.03×), Nathan Fillion (44.48×), The Lobster (99.34×), and Bruce Willis (18.84×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Rian Johnson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.