Ruby Dee Audience in United States

Ruby Dee logo

Ruby Dee has an estimated audience of 397,403 people in United States. 80.0% are female, 20.0% are male, average age 53.3. Top regions: Texas, California, New York. Top brand affinities: Whataburger, Litter box, Pillow, Paul Dano, Jack White.

The average Ruby Dee fan in United States is 53.3 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Whataburger, Litter box, Pillow, with strongest over-indexing on Whataburger (2.2× the country average). Demographically, the Ruby Dee audience skews more female with an average age of 53.3, and over-indexes on personality traits such as Community Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Ruby Dee fans

Demographic split for Ruby Dee audience in United States
MetricValue
Female80.0%
Male20.0%
Average age53.3
Estimated audience size397,403

Audience persona

The typical Ruby Dee fan in United States is more female, around 53.3 years old, with strong Community Orientation tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for Ruby Dee in United States
RegionReachAffinity
Texas35,8521.05×
California34,3310.79×
New York31,2401.41×
Florida26,3670.98×
Georgia23,6361.93×
North Carolina17,9821.5×
Illinois17,4891.32×
Ohio16,9481.38×
Pennsylvania15,3081.14×
Michigan13,2761.28×
Virginia13,0841.35×
Maryland12,2841.8×
New Jersey12,0551.19×
Tennessee10,8081.36×
South Carolina9,7571.63×
Alabama9,5111.71×
Louisiana9,4221.84×
Missouri7,7701.21×
Indiana7,6231.05×
Mississippi6,3191.93×
Massachusetts5,9770.76×
Arizona5,9200.73×
Washington5,3300.67×
Wisconsin4,8140.81×
Kentucky4,7880.96×
Connecticut4,4741.12×
Oklahoma4,4261×
Arkansas4,2321.29×
Minnesota3,9730.7×
Colorado3,7930.61×
Nevada3,4930.91×
Oregon3,0300.67×
Kansas2,5650.82×
Iowa2,4070.74×
Washington, District of Columbia1,8331.53×
Delaware1,5901.45×
Utah1,4110.4×
New Mexico1,3530.68×
Nebraska1,2820.64×
West Virginia1,1880.64×
Idaho1,0380.52×
Rhode Island9580.76×
New Hampshire9260.59×
Maine8810.62×
Hawaii8500.5×
Montana6280.57×
North Dakota4030.49×
Alaska4000.47×
South Dakota4000.44×
Vermont3890.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ruby Dee audience
BrandAffinityCategory
Whataburger2.2×Food & Beverages
Litter box1.56×Pets & Animals
Pillow1.6×Home & Garden
Paul Dano2.03×Movies & TV
Jack White1.73×Movies & TV
Enfamil2.42×Kids & Family
Commercial mortgage2.08×Business & Career
Arutz Sheva1.96×News
REO Speedwagon1.86×Music & Radio
Pendleton, Oregon2.94×Travel & Leisure
Pyrite3.91×Business & Career
Cantù1.54×Travel & Leisure
Shahid Kapoor1.71×Movies & TV
Iguala1.86×Travel & Leisure
Albert Hammond, Jr.3.25×Music & Radio
CAD/CAM dentistry2.13×Health
Catania1.7×Travel & Leisure
Alan Greenspan1.6×Business & Career
Islamic eschatology1.61×Politics & Society
Novelty item1.6×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ruby Dee audience
TraitClusterScore
Community OrientationOPEN1.89
IndividualismJOY1.69
LGBTQ+ IdentityOPEN1.66
Career OrientationPOWER1.6
SpiritualityBALANCE1.54
TraditionCONSERVATISM1.52

Worldwide distribution

Worldwide audience distribution share by country for Ruby Dee
CountryShare
United States94.9%
Germany3.2%
Italy1.9%

See Ruby Dee audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Ruby Dee have in United States?

Ruby Dee has an estimated audience of 397,403 people in United States, concentrated in Texas and California.

What is the gender split and age of Ruby Dee fans?

80.0% of Ruby Dee fans are female, 20.0% are male, with an average age of 53.3 years.

Which brands do Ruby Dee fans like most?

Ruby Dee fans show strongest brand affinity for Whataburger (2.2×), Litter box (1.56×), and Pillow (1.6×) over the country average.

Where do Ruby Dee fans live in United States?

Ruby Dee fans in United States are most concentrated in Texas (reach 35,852), California (reach 34,331), and New York (reach 31,240). These three regions account for the largest share of the active audience.

What other brands do Ruby Dee fans also like?

Beyond Ruby Dee itself, the audience over-indexes on Litter box (1.56×), Pillow (1.6×), Paul Dano (2.03×), and Jack White (1.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ruby Dee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.