Spaceflight Audience in United States
Spaceflight has an estimated audience of 3,789,776 people in United States. 39.1% are female, 60.9% are male, average age 43.9. Top regions: Florida, California, Texas.
The average Spaceflight fan in United States is 43.9 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Demographically, the Spaceflight audience skews more male with an average age of 43.9, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Category: Travel & Leisure · Type: Topic · Subtype: Travel type
Demographics of Spaceflight fans
| Metric | Value |
|---|---|
| Female | 39.1% |
| Male | 60.9% |
| Average age | 43.9 |
| Estimated audience size | 3,789,776 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Florida | 870,412 | 3.39× |
| California | 655,898 | 1.57× |
| Texas | 269,713 | 0.83× |
| New York | 147,321 | 0.7× |
| Virginia | 112,588 | 1.22× |
| Washington | 109,078 | 1.43× |
| North Carolina | 86,800 | 0.76× |
| Illinois | 84,311 | 0.67× |
| Pennsylvania | 81,097 | 0.64× |
| Georgia | 79,947 | 0.68× |
| Arizona | 77,528 | 1× |
| Ohio | 71,011 | 0.61× |
| Maryland | 68,147 | 1.05× |
| New Jersey | 67,982 | 0.71× |
| Colorado | 67,545 | 1.13× |
| Indiana | 64,455 | 0.93× |
| Michigan | 62,495 | 0.63× |
| Massachusetts | 54,068 | 0.72× |
| Wisconsin | 51,971 | 0.91× |
| Nevada | 46,190 | 1.26× |
| Alabama | 43,411 | 0.82× |
| South Carolina | 43,342 | 0.76× |
| Tennessee | 42,506 | 0.56× |
| Missouri | 40,898 | 0.67× |
| Kansas | 39,996 | 1.34× |
| Oregon | 38,950 | 0.9× |
| Minnesota | 35,509 | 0.65× |
| Kentucky | 34,882 | 0.73× |
| Louisiana | 29,795 | 0.61× |
| West Virginia | 27,665 | 1.57× |
| Oklahoma | 26,583 | 0.63× |
| Iowa | 24,259 | 0.78× |
| Connecticut | 24,225 | 0.64× |
| Utah | 21,720 | 0.64× |
| Mississippi | 18,941 | 0.61× |
| Arkansas | 18,121 | 0.58× |
| New Mexico | 17,377 | 0.91× |
| Idaho | 14,440 | 0.76× |
| Alaska | 14,404 | 1.78× |
| Montana | 13,603 | 1.29× |
| Nebraska | 13,587 | 0.71× |
| New Hampshire | 12,884 | 0.86× |
| Hawaii | 12,733 | 0.78× |
| Maine | 12,434 | 0.92× |
| South Dakota | 12,394 | 1.41× |
| North Dakota | 12,067 | 1.55× |
| Wyoming | 11,676 | 2.08× |
| Rhode Island | 11,484 | 0.95× |
| Vermont | 11,295 | 1.7× |
| Washington, District of Columbia | 11,138 | 0.98× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 3.73 |
| Patriotism | CONSERVATISM | 3.29 |
| Luxury Orientation | PREMIUM | 2.39 |
| Sustainability | BALANCE | 2.23 |
| Early Adopter Mentality | POWER | 2.13 |
| Sports Activity | POWER | 1.79 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.3% |
| Italy | 6.7% |
| United Kingdom | 5.6% |
See Spaceflight audiences in other countries
More Travel type audiences in United States
- Hotels (84,111,201)
- Camping (74,150,658)
- Beaches (61,204,740)
- Theme parks (49,060,589)
- Cruises (40,983,177)
How to read this data
Audience size is the estimated number of people in United States who actively search for Spaceflight. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.