Spokane, Washington Audience in United States
Spokane, Washington has an estimated audience of 1,625,625 people in United States. 53.2% are female, 46.8% are male, average age 36.1. Top brand affinities: Nasal cavity, Diane Sawyer, Grover Cleveland, Bulacan, Rajasthan.
Top brand affinities include Nasal cavity, Diane Sawyer, Grover Cleveland, with strongest over-indexing on Nasal cavity (1.64× the country average). Demographically, the Spokane, Washington audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as Sports Activity, Sustainability.
Category: Travel & Leisure · Type: POI
Demographics of Spokane, Washington fans
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 36.1 |
| Estimated audience size | 1,625,625 |
Audience persona
The typical Spokane, Washington fan in United States is balanced, around 36.1 years old, with strong Sports Activity tendencies and a notable affinity for Nasal cavity.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nasal cavity | 1.64× | Health |
| Diane Sawyer | 1.68× | Movies & TV |
| Grover Cleveland | 1.54× | Politics & Society |
| Bulacan | 2.04× | Travel & Leisure |
| Rajasthan | 1.8× | Travel & Leisure |
| Cal Ripken, Jr. | 1.66× | Sports |
| Otto Graham | 2.07× | Sports |
| The Radiators (American band) | 2.78× | Music & Radio |
| Bruklinas | 1.7× | Travel & Leisure |
| John Key | 2.07× | Politics & Society |
| Larry Mullen, Jr. | 1.55× | Music & Radio |
| Iyaz | 1.76× | Music & Radio |
| Jbc | 1.58× | Kids & Family |
| Woodchipper | 1.55× | Home & Garden |
| Iyengar | 1.77× | Literature |
| Church Community Builder | 1.68× | Technology & Electronics |
| cazin.net | 1.73× | News |
| Bus Éireann | 1.87× | Cars & Mobility |
| Rodriguez Jr | 1.68× | Music & Radio |
| IXON | 1.59× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.48 |
| Sustainability | BALANCE | 1.47 |
| Pet Ownership | JOY | 1.17 |
| Luxury Orientation | PREMIUM | 1.17 |
| Mindfulness | BALANCE | 1.14 |
| Travelling | THRILL | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 92.3% |
| Canada | 3.6% |
| Australia | 1.0% |
See Spokane, Washington audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Spokane, Washington. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.