Rascasse Audience Intelligence

Rajasthan Audience in United States

A data profile of the people who buy, follow and care about Rajasthan in United States — modelled from more than twelve digital signal sources. Rajasthan has an estimated audience of 276,938 people in United States.

#255among Region in United States#6091among POI in United States#4224in Travel & Leisure

The average Rajasthan fan in United States is 37.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include US Open (tennis), Lufthansa, Air Canada, with strongest over-indexing on US Open (tennis) (15.56× the country average).

Demographically, the Rajasthan audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Travelling, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rajasthan fan in United States is more male, around 37.0 years old, with strong Travelling tendencies and a notable affinity for US Open (tennis).

Category: Travel & Leisure · Type: POI · Subtype: Region

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rajasthan profile in United States.

Audience size
277K
in United States
Gender
41.0%♀
59.0% male
Age
37.0
average years
Country rank
#50338
POI in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rajasthan fans

41.0% are female, 59.0% are male, average age 37.0.

Fig. 02

Gender split

41.0%
Female
59.0%
Male
Demographic split for Rajasthan audience in United States
MetricValue
Female41.0%
Male59.0%
Average age37.0
Estimated audience size276,938
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the Rajasthan audience in United States
Age bracketShare%
16-1924%
20-2922%
30-3919%
40-4918%
50+16%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Rajasthan audience comes from United States.

Worldwide audience distribution share by country for Rajasthan
CountryShare
India69.5%
Saudi Arabia6.6%
United Arab Emirates4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rajasthan audience in United States is strongest.

Fig. 05

Top regions by affinity

Rajasthan fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K2.21×
02New York~30K1.75×
03New Jersey~10K1.70×
04California~50K1.68×
05Washington~9K1.60×
06Massachusetts~8K1.54×
07Virginia~9K1.39×
08Illinois~10K1.28×
09Maryland~6K1.23×
10Oregon~4K1.21×
11Connecticut~3K1.19×
12Louisiana~4K1.09×
13Texas~30K1.08×
14Pennsylvania~10K1.06×
15Georgia~9K1.06×
16Colorado~5K1.06×
17Vermont<1K1.06×
18Rhode Island<1K1.02×
19North Carolina~8K1.00×
20Utah~2K0.99×
21Alaska<1K0.99×
22New Hampshire~1K0.98×
23Delaware<1K0.98×
24Arizona~5K0.97×
25Hawaii~1K0.97×
26Michigan~7K0.96×
27Indiana~5K0.95×
28Florida~20K0.91×
29Maine<1K0.91×
30South Dakota<1K0.90×
31Minnesota~4K0.89×
32Kansas~2K0.88×
33New Mexico~1K0.88×
34Ohio~7K0.87×
35Idaho~1K0.87×
36Montana<1K0.87×
37North Dakota<1K0.87×
38Missouri~4K0.85×
39Nevada~2K0.84×
40Tennessee~5K0.83×
41Wisconsin~3K0.83×
42Kentucky~3K0.83×
43Arkansas~2K0.82×
44West Virginia~1K0.80×
45South Carolina~3K0.78×
46Iowa~2K0.78×
47Nebraska~1K0.77×
48Mississippi~2K0.75×
49Oklahoma~2K0.73×
50Alabama~3K0.71×
Fig. 06

Affinity by region

Affinity by region — Rajasthan, United States
0.71×1.00×2.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rajasthan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rajasthan audience
#·InterestCategoryAffinity×
01LufthansaTravel & Leisure19.46×
02Ko SamuiTravel & Leisure19.46×
03EVA AirTravel & Leisure19.46×
04Burj KhalifaTravel & Leisure19.46×
05China AirlinesTravel & Leisure19.46×
06VuelingTravel & Leisure19.46×
07US Open (tennis)Sports15.56×
08Air CanadaTravel & Leisure15.22×
09Turkish AirlinesTravel & Leisure15.22×
10Maria SharapovaSports13.76×
11EmiratesTravel & Leisure12.73×
12Rosie O'DonnellMovies & TV12.52×
13BodrumTravel & Leisure11.27×
14International educationBusiness & Career10.94×
15Web serverTechnology & Electronics6.75×
16Cleveland GuardiansSports6.19×
17JetBlueTravel & Leisure6.04×
18Alaska AirlinesTravel & Leisure5.97×
19Apple StoreShopping4.52×
207-ElevenShopping2.93×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rajasthan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rajasthan audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.68×
Community OrientationOPEN1.84×
Urban LifestyleOPEN1.73×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rajasthan audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.75×
Pet OwnershipJOY0.86×
IndividualismJOY0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rajasthan have in United States?

Rajasthan has an estimated audience of 276,938 people in United States, concentrated in California and New York.

02

What is the gender split and age of Rajasthan fans?

41.0% of Rajasthan fans are female, 59.0% are male, with an average age of 37.0 years.

03

Which brands do Rajasthan fans like most?

Rajasthan fans show strongest brand affinity for US Open (tennis) (15.56×), Lufthansa (19.46×), and Air Canada (15.22×) over the country average.

04

Where do Rajasthan fans live in United States?

Rajasthan fans in United States are most concentrated in California (reach ~50K), New York (reach ~30K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Rajasthan fans also like?

Beyond Rajasthan itself, the audience over-indexes on Lufthansa (19.46×), Air Canada (15.22×), Turkish Airlines (15.22×), and JetBlue (6.04×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Region audiences in United States

See Rajasthan audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Rajasthan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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