Rajasthan Audience in United States

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Rajasthan has an estimated audience of 276,938 people in United States. 41.0% are female, 59.0% are male, average age 37.0. Top regions: California, New York, Texas. Top brand affinities: Natural rubber, Electrolyte, Voter registration, Pantsuit, Elsword.

The average Rajasthan fan in United States is 37.0 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Natural rubber, Electrolyte, Voter registration, with strongest over-indexing on Natural rubber (4.09× the country average). Demographically, the Rajasthan audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Travelling, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Rajasthan fans

Demographic split for Rajasthan audience in United States
MetricValue
Female41.0%
Male59.0%
Average age37.0
Estimated audience size276,938

Audience persona

The typical Rajasthan fan in United States is more male, around 37.0 years old, with strong Travelling tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Rajasthan in United States
RegionReachAffinity
California52,6421.73×
New York29,4791.9×
Texas28,5391.2×
Florida16,6840.89×
New Jersey13,2971.89×
Illinois13,1361.42×
Virginia10,4941.56×
Washington10,1961.84×
Pennsylvania10,0941.08×
Massachusetts9,7511.79×
Georgia9,3981.1×
North Carolina8,3611×
Ohio7,4190.87×
Michigan7,1280.98×
Maryland6,0761.28×
Arizona5,2070.92×
Colorado4,7401.09×
Indiana4,3090.85×
Oregon4,1891.32×
Tennessee4,1490.75×
Minnesota3,5300.89×
Missouri3,5100.79×
Connecticut3,3911.22×
Wisconsin3,1950.77×
South Carolina2,8260.68×
Utah2,5121.01×
Kentucky2,3190.67×
Washington, District of Columbia2,2952.76×
Alabama2,1940.57×
Louisiana2,1040.59×
Nevada2,0610.77×
Kansas1,7570.81×
Oklahoma1,6660.54×
Iowa1,6240.71×
Arkansas1,4500.64×
Hawaii1,2031.01×
New Mexico1,1620.84×
Mississippi1,1420.5×
New Hampshire9990.92×
Rhode Island9651.09×
Idaho9480.68×
Nebraska8150.59×
Maine7900.8×
Delaware6720.88×
West Virginia6570.51×
Alaska6381.08×
Vermont5531.14×
Montana4390.57×
North Dakota2960.52×
South Dakota2750.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rajasthan audience
BrandAffinityCategory
Natural rubber4.09×Cars & Mobility
Electrolyte9.08×Health
Voter registration7.48×Politics & Society
Pantsuit13.65×Fashion & Accessoires
Elsword19.46×Games
Ian Bremmer19.46×Politics & Society
La Opinión7.64×News
Stamp collecting4.96×Home & Garden
Laneige5.5×Beauty & Wellness
Keene, New Hampshire19.46×Travel & Leisure
Bank account2.42×Business & Career
Nationality2.04×Politics & Society
UK garage5.19×Music & Radio
OpenJDK19.46×
ICQ19.46×Internet & Social Media
Who Wants to Be a Millionaire?7.1×Movies & TV
Sinaloa2.7×Travel & Leisure
JDSU2.21×Business & Career
Emperor Entertainment Group8.45×Business & Career
Kendra Scott1.98×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rajasthan audience
TraitClusterScore
TravellingTHRILL2.8
Luxury OrientationPREMIUM2.01
LGBTQ+ IdentityOPEN1.93
Design AffinityPREMIUM1.84
Early Adopter MentalityPOWER1.76
Risk AppetiteTHRILL1.65

Worldwide distribution

Worldwide audience distribution share by country for Rajasthan
CountryShare
India69.6%
Saudi Arabia6.6%
United Arab Emirates4.5%

See Rajasthan audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Rajasthan have in United States?

Rajasthan has an estimated audience of 276,938 people in United States, concentrated in California and New York.

What is the gender split and age of Rajasthan fans?

41.0% of Rajasthan fans are female, 59.0% are male, with an average age of 37.0 years.

Which brands do Rajasthan fans like most?

Rajasthan fans show strongest brand affinity for Natural rubber (4.09×), Electrolyte (9.08×), and Voter registration (7.48×) over the country average.

Where do Rajasthan fans live in United States?

Rajasthan fans in United States are most concentrated in California (reach 52,642), New York (reach 29,479), and Texas (reach 28,539). These three regions account for the largest share of the active audience.

What other brands do Rajasthan fans also like?

Beyond Rajasthan itself, the audience over-indexes on Electrolyte (9.08×), Voter registration (7.48×), Pantsuit (13.65×), and Elsword (19.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rajasthan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.