Maria Sharapova Audience in United States

Maria Sharapova has an estimated audience of 1,502,678 people in United States. 41.4% are female, 58.6% are male, average age 39.0. Top regions: California, Texas, New York. Top brand affinities: Andre Agassi, Barbie, Novak Djokovic, Coco Gauff, Brooke Shields.
The average Maria Sharapova fan in United States is 39.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Andre Agassi, Barbie, Novak Djokovic, with strongest over-indexing on Andre Agassi (104.7× the country average). Demographically, the Maria Sharapova audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Tennis
Demographics of Maria Sharapova fans
| Metric | Value |
|---|---|
| Female | 41.4% |
| Male | 58.6% |
| Average age | 39.0 |
| Estimated audience size | 1,502,678 |
Audience persona
The typical Maria Sharapova fan in United States is more male, around 39.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Andre Agassi.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 206,488 | 1.25× |
| Texas | 132,567 | 1.03× |
| New York | 125,507 | 1.49× |
| Florida | 113,546 | 1.12× |
| Illinois | 57,358 | 1.15× |
| Pennsylvania | 54,467 | 1.08× |
| New Jersey | 48,805 | 1.28× |
| Ohio | 46,893 | 1.01× |
| North Carolina | 45,876 | 1.01× |
| Georgia | 45,162 | 0.98× |
| Virginia | 42,750 | 1.17× |
| Massachusetts | 39,857 | 1.35× |
| Michigan | 37,447 | 0.95× |
| Washington | 32,271 | 1.07× |
| Maryland | 28,949 | 1.12× |
| Arizona | 28,762 | 0.94× |
| Tennessee | 25,731 | 0.85× |
| Indiana | 25,225 | 0.92× |
| Colorado | 23,220 | 0.98× |
| Missouri | 22,669 | 0.94× |
| Minnesota | 22,490 | 1.04× |
| South Carolina | 20,788 | 0.92× |
| Wisconsin | 20,461 | 0.91× |
| Connecticut | 18,858 | 1.25× |
| Alabama | 17,892 | 0.85× |
| Oregon | 17,140 | 1× |
| Kentucky | 16,800 | 0.89× |
| Louisiana | 16,432 | 0.85× |
| Nevada | 13,507 | 0.93× |
| Oklahoma | 13,479 | 0.81× |
| Iowa | 12,886 | 1.04× |
| Utah | 11,600 | 0.86× |
| Kansas | 11,033 | 0.93× |
| Arkansas | 10,110 | 0.82× |
| Mississippi | 9,338 | 0.75× |
| Nebraska | 7,370 | 0.98× |
| Washington, District of Columbia | 6,951 | 1.54× |
| Hawaii | 6,800 | 1.05× |
| New Hampshire | 6,120 | 1.03× |
| West Virginia | 5,661 | 0.81× |
| Idaho | 5,654 | 0.75× |
| Alaska | 5,449 | 1.7× |
| New Mexico | 5,446 | 0.72× |
| Maine | 5,028 | 0.93× |
| Rhode Island | 4,920 | 1.03× |
| Delaware | 3,791 | 0.91× |
| Montana | 3,336 | 0.8× |
| South Dakota | 2,827 | 0.81× |
| Vermont | 2,451 | 0.93× |
| North Dakota | 2,417 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Andre Agassi | 104.7× | Sports |
| Barbie | 20× | Movies & TV |
| Novak Djokovic | 42.03× | Sports |
| Coco Gauff | 24.95× | Sports |
| Brooke Shields | 37.08× | Movies & TV |
| Jannik Sinner | 27.05× | Sports |
| Andy Roddick | 98.72× | Sports |
| Rafael Nadal | 59.91× | Sports |
| Australian Open | 31.45× | Sports |
| Carlos Alcaraz | 20.86× | Sports |
| Roland Garros | 47.36× | Sports |
| Tennis Warehouse | 55.85× | Shopping |
| International Tennis Federation | 55.76× | Sports |
| Pete Sampras | 83.74× | Sports |
| The Championships, Wimbledon | 24.66× | Sports |
| Andy Murray | 75.37× | Sports |
| Simona Halep | 137.83× | Sports |
| Iga Swiatek | 27.56× | Sports |
| Caroline Wozniacki | 82.67× | Sports |
| Roger Federer | 36.98× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.72 |
| Design Affinity | PREMIUM | 1.66 |
| Tradition | CONSERVATISM | 1.49 |
| Quality Awareness | PREMIUM | 1.35 |
| Travelling | THRILL | 1.34 |
| Sports Activity | POWER | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.7% |
| India | 10.1% |
| United Kingdom | 5.6% |
See Maria Sharapova audiences in other countries
More Tennis audiences in United States
- Coco Gauff (11,700,605)
- Carlos Alcaraz (10,853,637)
- Jannik Sinner (8,690,370)
- US Open (tennis) (8,390,591)
- Serena Williams (5,666,989)
Frequently asked questions
How many fans does Maria Sharapova have in United States?
Maria Sharapova has an estimated audience of 1,502,678 people in United States, concentrated in California and Texas.
What is the gender split and age of Maria Sharapova fans?
41.4% of Maria Sharapova fans are female, 58.6% are male, with an average age of 39.0 years.
Which brands do Maria Sharapova fans like most?
Maria Sharapova fans show strongest brand affinity for Andre Agassi (104.7×), Barbie (20×), and Novak Djokovic (42.03×) over the country average.
Where do Maria Sharapova fans live in United States?
Maria Sharapova fans in United States are most concentrated in California (reach 206,488), Texas (reach 132,567), and New York (reach 125,507). These three regions account for the largest share of the active audience.
What other brands do Maria Sharapova fans also like?
Beyond Maria Sharapova itself, the audience over-indexes on Barbie (20×), Novak Djokovic (42.03×), Coco Gauff (24.95×), and Brooke Shields (37.08×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Maria Sharapova. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.