Felix Auger-Aliassime Audience in United States

Felix Auger-Aliassime has an estimated audience of 1,597,433 people in United States. 42.1% are female, 57.9% are male, average age 39.5. Top brand affinities: Andy Murray, US Open (tennis), Google Earth, Roland Garros, The Championships, Wimbledon.

Top brand affinities include Andy Murray, US Open (tennis), Google Earth, with strongest over-indexing on Andy Murray (204.74× the country average). Demographically, the Felix Auger-Aliassime audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.

Category: Sports · Type: Person · Subtype: Tennis

Demographics of Felix Auger-Aliassime fans

Demographic split for Felix Auger-Aliassime audience in United States
MetricValue
Female42.1%
Male57.9%
Average age39.5
Estimated audience size1,597,433

Audience persona

The typical Felix Auger-Aliassime fan in United States is more male, around 39.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Andy Murray.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Felix Auger-Aliassime audience
BrandAffinityCategory
Andy Murray204.74×Sports
US Open (tennis)30.29×Sports
Google Earth25.31×Internet & Social Media
Roland Garros50.43×Sports
The Championships, Wimbledon20.93×Sports
Kia Sportage32.78×Cars & Mobility
Maria Sharapova30.53×Sports
Borussia Dortmund22.24×Sports
Michigan Lottery10.01×Games
ATP World Tour Masters 100048.11×Sports
Steffi Graf29.65×Sports
Roger Federer26.65×Sports
FC Bayern Munich6.54×Sports
Serena Williams11.48×Sports
Honda HR-V21.87×Cars & Mobility
Australian Open11.25×Sports
Venus Williams12.71×Sports
Rafael Nadal21.02×Sports
Little Caesars4.23×Food & Beverages
Novak Djokovic9.84×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Felix Auger-Aliassime audience
TraitClusterScore
Luxury OrientationPREMIUM1.95
Risk AppetiteTHRILL1.63
LGBTQ+ IdentityOPEN1.28
Quality AwarenessPREMIUM1.27
Design AffinityPREMIUM1.26
Convenience OrientationPREMIUM1.12

Worldwide distribution

Worldwide audience distribution share by country for Felix Auger-Aliassime
CountryShare
Canada42.2%
United States28.5%
India3.4%

See Felix Auger-Aliassime audiences in other countries

More Tennis audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Felix Auger-Aliassime. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.