Iga Swiatek Audience in United States

Iga Swiatek logo

Iga Swiatek has an estimated audience of 3,679,442 people in United States. 41.7% are female, 58.3% are male, average age 36.4. Top brand affinities: Ready Player One, US Open (tennis), Roland Garros, Andy Murray, Michigan Lottery.

Top brand affinities include Ready Player One, US Open (tennis), Roland Garros, with strongest over-indexing on Ready Player One (86.14× the country average). Demographically, the Iga Swiatek audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness.

Category: Sports · Type: Person · Subtype: Tennis

Demographics of Iga Swiatek fans

Demographic split for Iga Swiatek audience in United States
MetricValue
Female41.7%
Male58.3%
Average age36.4
Estimated audience size3,679,442

Audience persona

The typical Iga Swiatek fan in United States is more male, around 36.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Ready Player One.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Iga Swiatek audience
BrandAffinityCategory
Ready Player One86.14×Movies & TV
US Open (tennis)34.24×Sports
Roland Garros48.27×Sports
Andy Murray82.72×Sports
Michigan Lottery12.61×Games
Novak Djokovic17.18×Sports
The Championships, Wimbledon16.37×Sports
Venus Williams18.71×Sports
Tennis Channel27.52×Sports
Australian Open15.68×Sports
David Beckham18.92×Sports
Tennis Warehouse28.28×Shopping
Little Caesars5.21×Food & Beverages
ATP World Tour Masters 100041.89×Sports
Maria Sharapova24.18×Sports
Grigor Dimitrov33.66×Sports
Steffi Graf22.14×Sports
Roger Federer19.29×Sports
Planet Fitness3.16×Sports
Rafael Nadal20.5×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Iga Swiatek audience
TraitClusterScore
Luxury OrientationPREMIUM1.36
Quality AwarenessPREMIUM1.26
Risk AppetiteTHRILL1.23
LGBTQ+ IdentityOPEN1.22
Sports ActivityPOWER1.22
IndulgenceJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for Iga Swiatek
CountryShare
United States23.3%
Poland13.9%
United Kingdom8.6%

See Iga Swiatek audiences in other countries

More Tennis audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Iga Swiatek. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.