Rascasse Audience Intelligence

The Beat (British band) Audience in United States

A data profile of the people who buy, follow and care about The Beat (British band) in United States — modelled from more than twelve digital signal sources. The Beat (British band) has an estimated audience of 452,338 people in United States.

#9479among Person in United States#5461in Music & Radio

The average The Beat (British band) fan in United States is 39.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include From Dusk till Dawn, Wham!, Billy Idol, with strongest over-indexing on From Dusk till Dawn (139.34× the country average).

Demographically, the The Beat (British band) audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Career Orientation, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Beat (British band) fan in United States is balanced, around 39.0 years old, with strong Career Orientation tendencies and a notable affinity for From Dusk till Dawn.

Category: Music & Radio · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Beat (British band) profile in United States.

Audience size
452K
in United States
Gender
53.7%♀
46.3% male
Age
39.0
average years
Country rank
#38828
Person in United States
Fig. 01

Search interest · 12-month trend

-52%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Beat (British band) fans

53.7% are female, 46.3% are male, average age 39.0.

Fig. 02

Gender split

53.7%
Female
46.3%
Male
Demographic split for The Beat (British band) audience in United States
MetricValue
Female53.7%
Male46.3%
Average age39.0
Estimated audience size452,338
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the The Beat (British band) audience in United States
Age bracketShare%
16-1922%
20-2918%
30-3919%
40-4920%
50+21%
Fig. 04

Worldwide distribution

35.8%

of the worldwide The Beat (British band) audience comes from United States.

Worldwide audience distribution share by country for The Beat (British band)
CountryShare
United States35.8%
United Kingdom15.1%
Italy4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Beat (British band) audience in United States is strongest.

Fig. 05

Top regions by affinity

The Beat (British band) fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~20K2.15×
02California~70K1.81×
03New York~30K1.38×
04Illinois~20K1.38×
05Ohio~10K1.36×
06Washington, District of Columbia~1K1.34×
07Massachusetts~8K1.30×
08Connecticut~4K1.16×
09New Jersey~9K1.09×
10Oregon~4K1.09×
11Washington~7K1.07×
12Wisconsin~5K1.07×
13Iowa~3K1.07×
14Maryland~6K1.06×
15Colorado~5K1.05×
16Vermont<1K1.05×
17Hawaii~1K1.04×
18New Hampshire~1K1.04×
19Kansas~3K1.03×
20Maine~1K1.02×
21Rhode Island~1K1.02×
22Pennsylvania~10K1.01×
23Arizona~6K0.96×
24Nevada~3K0.96×
25New Mexico~2K0.96×
26Michigan~8K0.95×
27Missouri~5K0.95×
28Minnesota~4K0.94×
29Montana<1K0.94×
30Texas~30K0.93×
31North Carolina~9K0.93×
32Indiana~6K0.93×
33Utah~3K0.93×
34Florida~20K0.92×
35Georgia~9K0.91×
36Louisiana~4K0.91×
37Delaware<1K0.91×
38Alaska<1K0.91×
39Tennessee~6K0.90×
40Oklahoma~3K0.90×
41Idaho~1K0.90×
42North Dakota<1K0.90×
43Nebraska~1K0.89×
44West Virginia~1K0.89×
45South Dakota<1K0.89×
46Kentucky~4K0.88×
47South Carolina~4K0.87×
48Arkansas~2K0.86×
49Mississippi~2K0.83×
50Alabama~4K0.80×
Fig. 06

Affinity by region

Affinity by region — The Beat (British band), United States
0.80×1.00×2.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Beat (British band) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Beat (British band) audience
#·InterestCategoryAffinity×
01From Dusk till DawnMovies & TV139.34×
02The Human LeagueMusic & Radio70.91×
03Wham!Music & Radio64.01×
04MorrisseyMusic & Radio51.08×
05EurythmicsMusic & Radio48.68×
06RoxetteMusic & Radio43.11×
07Duran DuranMusic & Radio43.10×
08INXSMusic & Radio39.35×
09Elvis CostelloMusic & Radio39.11×
10Men at WorkMusic & Radio32.81×
11Billy IdolMusic & Radio32.23×
12Iggy PopMusic & Radio23.14×
13Debbie HarryMusic & Radio22.87×
14Tears for FearsMusic & Radio22.86×
15Boy GeorgeMusic & Radio21.81×
16Seth GreenMovies & TV20.00×
17The SmithsMusic & Radio15.75×
18Blondie (band)Music & Radio13.99×
19ThredupFashion & Accessoires11.82×
20TicketmasterTravel & Leisure4.17×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Beat (British band) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Beat (British band) audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.32×
Urban LifestyleOPEN1.27×
Convenience OrientationPREMIUM1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Beat (British band) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.70×
Pet OwnershipJOY0.73×
DIY MentalityTHRILL0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Beat (British band) have in United States?

The Beat (British band) has an estimated audience of 452,338 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Beat (British band) fans?

53.7% of The Beat (British band) fans are female, 46.3% are male, with an average age of 39.0 years.

03

Which brands do The Beat (British band) fans like most?

The Beat (British band) fans show strongest brand affinity for From Dusk till Dawn (139.34×), Wham! (64.01×), and Billy Idol (32.23×) over the country average.

04

Where do The Beat (British band) fans live in United States?

The Beat (British band) fans in United States are most concentrated in California (reach ~70K), Texas (reach ~30K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do The Beat (British band) fans also like?

Beyond The Beat (British band) itself, the audience over-indexes on Wham! (64.01×), Billy Idol (32.23×), Morrissey (51.08×), and Boy George (21.81×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in United States

See The Beat (British band) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for The Beat (British band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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