The Beat (British band) Audience in United States

The Beat (British band) logo

The Beat (British band) has an estimated audience of 331,933 people in United States. 53.7% are female, 46.3% are male, average age 39.0. Top regions: California, Texas, New York. Top brand affinities: Home Delivery, Iron Man (film), Lenny Henry, Nebraska Cornhuskers football, Nipsey Hussle.

The average The Beat (British band) fan in United States is 39.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Home Delivery, Iron Man (film), Lenny Henry, with strongest over-indexing on Home Delivery (21.41× the country average). Demographically, the The Beat (British band) audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Indulgence, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of The Beat (British band) fans

Demographic split for The Beat (British band) audience in United States
MetricValue
Female53.7%
Male46.3%
Average age39.0
Estimated audience size331,933

Audience persona

The typical The Beat (British band) fan in United States is balanced, around 39.0 years old, with strong Indulgence tendencies and a notable affinity for Home Delivery.

Top regions in United States

Top regions ranked by reach for The Beat (British band) in United States
RegionReachAffinity
California56,6511.55×
Texas28,7091.01×
New York28,0681.51×
Florida21,4820.96×
Illinois16,3301.48×
Ohio12,3641.21×
Pennsylvania11,5961.04×
North Carolina9,9050.99×
New Jersey9,8291.16×
Georgia9,8150.96×
Massachusetts9,0301.38×
Virginia8,7941.09×
Michigan8,7141×
Washington7,7111.16×
Arizona6,6410.98×
Tennessee6,2650.94×
Colorado6,0791.16×
Maryland5,8941.03×
Indiana5,8550.97×
Missouri5,3321×
Wisconsin5,2091.04×
Minnesota4,6540.98×
South Carolina4,3960.88×
Oregon4,3021.13×
Connecticut4,0741.22×
Louisiana3,7850.88×
Kentucky3,7340.9×
Alabama3,4140.74×
Oklahoma3,2300.88×
Nevada3,1540.98×
Iowa3,0761.12×
Kansas2,8201.08×
Utah2,8060.94×
Arkansas2,1190.77×
Mississippi1,8210.67×
New Mexico1,4970.9×
Hawaii1,4771.04×
New Hampshire1,4041.07×
Nebraska1,3910.84×
Idaho1,3130.79×
Washington, District of Columbia1,3031.31×
Maine1,2381.04×
West Virginia1,1780.76×
Rhode Island1,0821.02×
Montana8630.94×
Delaware7260.79×
Vermont6751.16×
South Dakota4870.64×
Alaska4410.62×
North Dakota4220.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Beat (British band) audience
BrandAffinityCategory
Home Delivery21.41×Food & Beverages
Iron Man (film)8.34×Movies & TV
Lenny Henry40.49×Movies & TV
Nebraska Cornhuskers football4.24×Sports
Nipsey Hussle5.88×Music & Radio
JDSU3.05×Business & Career
JibJab5.71×Internet & Social Media
Palestine Polytechnic University15.16×Business & Career
Yahoo Sports Fantasy5.24×
3D printing1.8×Technology & Electronics
Monogram2.73×Home & Garden
Sensationalism20×News
Disney Fanatic44.61×Kids & Family
Scratching post5.95×Pets & Animals
Gift registry7.92×Kids & Family
Vickie Guerrero9.05×Business & Career
Winemaking2.69×Food & Beverages
Corona (band)3.37×Music & Radio
Christmas Gifts3.03×Kids & Family
Wok3.75×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Beat (British band) audience
TraitClusterScore
IndulgenceJOY1.12
Early Adopter MentalityPOWER1.12
Career OrientationPOWER1.09
Family OrientationCONSERVATISM1.09
Urban LifestyleOPEN1.08
Quality AwarenessPREMIUM1.07

Worldwide distribution

Worldwide audience distribution share by country for The Beat (British band)
CountryShare
United States32.2%
United Kingdom18.1%
Canada5.5%

See The Beat (British band) audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does The Beat (British band) have in United States?

The Beat (British band) has an estimated audience of 331,933 people in United States, concentrated in California and Texas.

What is the gender split and age of The Beat (British band) fans?

53.7% of The Beat (British band) fans are female, 46.3% are male, with an average age of 39.0 years.

Which brands do The Beat (British band) fans like most?

The Beat (British band) fans show strongest brand affinity for Home Delivery (21.41×), Iron Man (film) (8.34×), and Lenny Henry (40.49×) over the country average.

Where do The Beat (British band) fans live in United States?

The Beat (British band) fans in United States are most concentrated in California (reach 56,651), Texas (reach 28,709), and New York (reach 28,068). These three regions account for the largest share of the active audience.

What other brands do The Beat (British band) fans also like?

Beyond The Beat (British band) itself, the audience over-indexes on Iron Man (film) (8.34×), Lenny Henry (40.49×), Nebraska Cornhuskers football (4.24×), and Nipsey Hussle (5.88×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Beat (British band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.