The Last Samurai Audience in United States

The Last Samurai logo

The Last Samurai has an estimated audience of 630,805 people in United States. 24.6% are female, 75.4% are male, average age 38.9. Top regions: California, Texas, Florida. Top brand affinities: Miyamoto Musashi, america de cali, Kings (U.S. TV series), Inglourious Basterds, Green Room (film).

The average The Last Samurai fan in United States is 38.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Miyamoto Musashi, america de cali, Kings (U.S. TV series), with strongest over-indexing on Miyamoto Musashi (446.75× the country average). Demographically, the The Last Samurai audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

Demographics of The Last Samurai fans

Demographic split for The Last Samurai audience in United States
MetricValue
Female24.6%
Male75.4%
Average age38.9
Estimated audience size630,805

Audience persona

The typical The Last Samurai fan in United States is more male, around 38.9 years old, with strong Patriotism tendencies and a notable affinity for Miyamoto Musashi.

Top regions in United States

Top regions ranked by reach for The Last Samurai in United States
RegionReachAffinity
California87,8301.27×
Texas59,0611.09×
Florida39,4550.92×
New York35,0190.99×
Illinois19,5180.93×
North Carolina18,5370.98×
Pennsylvania17,9280.84×
Ohio17,5350.9×
Georgia17,2960.89×
Washington17,2221.36×
Virginia15,8321.03×
Michigan14,5860.88×
Arizona14,5341.13×
New Jersey13,7310.86×
Tennessee12,8361.01×
Massachusetts12,2980.99×
Colorado11,9141.2×
Indiana10,2960.89×
Missouri9,9710.98×
Maryland9,7880.9×
Minnesota8,5540.95×
South Carolina8,1380.86×
Utah8,1381.44×
Oregon8,0471.11×
Alabama7,8920.9×
Kentucky7,8680.99×
Wisconsin7,8630.83×
Oklahoma7,7251.1×
Louisiana6,6110.81×
Nevada6,3931.05×
Connecticut5,6440.89×
Kansas5,4061.09×
Arkansas5,1210.99×
Hawaii4,7201.74×
Iowa4,5960.88×
Idaho4,2401.34×
Mississippi3,9620.76×
New Mexico3,5741.13×
Nebraska2,9250.92×
New Hampshire2,4440.98×
West Virginia2,3250.79×
Montana2,1171.21×
Maine1,9900.88×
Washington, District of Columbia1,8600.98×
Alaska1,6911.25×
Rhode Island1,6700.83×
South Dakota1,2440.85×
North Dakota1,1530.89×
Delaware1,1370.65×
Vermont1,0100.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Last Samurai audience
BrandAffinityCategory
Miyamoto Musashi446.75×Politics & Society
america de cali557.72×Sports
Kings (U.S. TV series)64.46×Movies & TV
Inglourious Basterds66.88×Movies & TV
Green Room (film)147.68×Movies & TV
Seven Samurai184.14×Movies & TV
The Book Thief (film)145.26×Movies & TV
Independence Day: Resurgence245.06×Movies & TV
Japanese martial arts53.37×Sports
13 Assassins303.27×Movies & TV
Ninja Gaiden237.79×Games
Dead Snow243.51×Movies & TV
jr ward277.1×Literature
Hawaii Rainbow Warriors football117.66×Sports
Professional Golfers Association42.01×Sports
Fairfield Inn & Suites by Marriott470.08×Travel & Leisure
Seven Psychopaths147.48×Movies & TV
The Gunman (film)201.51×Movies & TV
Apocalypse Now54.77×Movies & TV
Letters from Iwo Jima198.88×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Last Samurai audience
TraitClusterScore
PatriotismCONSERVATISM2.44
LGBTQ+ IdentityOPEN1.53
IndividualismJOY1.45
Risk AppetiteTHRILL1.4
TravellingTHRILL1.3
SpiritualityBALANCE1.29

Worldwide distribution

Worldwide audience distribution share by country for The Last Samurai
CountryShare
United States28.3%
Italy6.7%
United Kingdom5.2%

See The Last Samurai audiences in other countries

More Action audiences in United States

Frequently asked questions

How many fans does The Last Samurai have in United States?

The Last Samurai has an estimated audience of 630,805 people in United States, concentrated in California and Texas.

What is the gender split and age of The Last Samurai fans?

24.6% of The Last Samurai fans are female, 75.4% are male, with an average age of 38.9 years.

Which brands do The Last Samurai fans like most?

The Last Samurai fans show strongest brand affinity for Miyamoto Musashi (446.75×), america de cali (557.72×), and Kings (U.S. TV series) (64.46×) over the country average.

Where do The Last Samurai fans live in United States?

The Last Samurai fans in United States are most concentrated in California (reach 87,830), Texas (reach 59,061), and Florida (reach 39,455). These three regions account for the largest share of the active audience.

What other brands do The Last Samurai fans also like?

Beyond The Last Samurai itself, the audience over-indexes on america de cali (557.72×), Kings (U.S. TV series) (64.46×), Inglourious Basterds (66.88×), and Green Room (film) (147.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Last Samurai. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.