The Lonely Island Audience in United States

The Lonely Island has an estimated audience of 1,348,450 people in United States. 47.6% are female, 52.4% are male, average age 40.1. Top regions: California, Texas, New York. Top brand affinities: Chromebook, Goop, Wok, Grinch, Grace Slick.
The average The Lonely Island fan in United States is 40.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Chromebook, Goop, Wok, with strongest over-indexing on Chromebook (15.15× the country average). Demographically, the The Lonely Island audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Comedy
Demographics of The Lonely Island fans
| Metric | Value |
|---|---|
| Female | 47.6% |
| Male | 52.4% |
| Average age | 40.1 |
| Estimated audience size | 1,348,450 |
Audience persona
The typical The Lonely Island fan in United States is balanced, around 40.1 years old, with strong Patriotism tendencies and a notable affinity for Chromebook.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 144,515 | 0.97× |
| Texas | 90,710 | 0.78× |
| New York | 80,904 | 1.07× |
| Florida | 64,806 | 0.71× |
| Illinois | 46,932 | 1.04× |
| Ohio | 44,290 | 1.07× |
| Pennsylvania | 43,941 | 0.97× |
| Washington | 38,046 | 1.41× |
| Michigan | 37,256 | 1.06× |
| North Carolina | 34,198 | 0.84× |
| Massachusetts | 31,645 | 1.19× |
| Georgia | 31,230 | 0.75× |
| Virginia | 29,960 | 0.91× |
| Colorado | 27,445 | 1.29× |
| Indiana | 27,165 | 1.1× |
| Missouri | 26,586 | 1.22× |
| New Jersey | 25,890 | 0.75× |
| Tennessee | 25,832 | 0.95× |
| Wisconsin | 23,923 | 1.18× |
| Arizona | 23,566 | 0.86× |
| Oregon | 23,426 | 1.52× |
| Minnesota | 22,491 | 1.16× |
| Maryland | 19,665 | 0.85× |
| Oklahoma | 16,261 | 1.09× |
| Kentucky | 15,950 | 0.94× |
| South Carolina | 15,486 | 0.76× |
| Utah | 14,082 | 1.17× |
| Alabama | 13,571 | 0.72× |
| Louisiana | 13,352 | 0.77× |
| Connecticut | 13,240 | 0.98× |
| Iowa | 12,460 | 1.12× |
| Kansas | 11,642 | 1.1× |
| Arkansas | 10,612 | 0.96× |
| Nevada | 10,229 | 0.78× |
| Idaho | 7,863 | 1.16× |
| Nebraska | 7,184 | 1.06× |
| Mississippi | 6,584 | 0.59× |
| New Hampshire | 6,440 | 1.21× |
| Maine | 5,804 | 1.2× |
| Washington, District of Columbia | 5,220 | 1.29× |
| West Virginia | 5,125 | 0.82× |
| New Mexico | 5,069 | 0.75× |
| Montana | 4,436 | 1.19× |
| Hawaii | 4,201 | 0.72× |
| Rhode Island | 4,016 | 0.94× |
| Alaska | 3,358 | 1.16× |
| Vermont | 2,937 | 1.24× |
| South Dakota | 2,934 | 0.94× |
| North Dakota | 2,813 | 1.02× |
| Delaware | 2,416 | 0.65× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Chromebook | 15.15× | Technology & Electronics |
| Goop | 13.47× | Internet & Social Media |
| Wok | 11.81× | Food & Beverages |
| Grinch | 7.01× | Movies & TV |
| Grace Slick | 15.22× | Music & Radio |
| Nationality | 3.65× | Politics & Society |
| Kodiak, Alaska | 14.25× | Travel & Leisure |
| Google Home | 10.34× | Technology & Electronics |
| Governor of Michigan | 11.82× | Politics & Society |
| Hibachi | 12.23× | Food & Beverages |
| Vocal harmony | 6.73× | Music & Radio |
| headspace | 12.82× | Health |
| Home construction | 1.97× | Home & Garden |
| Minnesota | 2.15× | Travel & Leisure |
| Paisley | 10.64× | Fashion & Accessoires |
| No Escape (1994 film) | 12.55× | Movies & TV |
| El Paso County, Colorado | 14.24× | Travel & Leisure |
| TV Fanatic | 11.44× | Movies & TV |
| Cherish (group) | 11.7× | Music & Radio |
| Israel | 2.25× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.97 |
| Extroversion | THRILL | 1.77 |
| Individualism | JOY | 1.33 |
| Convenience Orientation | PREMIUM | 1.26 |
| Spirituality | BALANCE | 1.25 |
| Urban Lifestyle | OPEN | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.4% |
| United Kingdom | 12.4% |
| Canada | 6.7% |
See The Lonely Island audiences in other countries
More Comedy audiences in United States
- Nate Bargatze (13,691,710)
- Bill Cosby (10,912,637)
- Freaky Friday (2003 film) (9,928,637)
- Shane Gillis (7,142,700)
- Matt Rife (6,983,621)
Frequently asked questions
How many fans does The Lonely Island have in United States?
The Lonely Island has an estimated audience of 1,348,450 people in United States, concentrated in California and Texas.
What is the gender split and age of The Lonely Island fans?
47.6% of The Lonely Island fans are female, 52.4% are male, with an average age of 40.1 years.
Which brands do The Lonely Island fans like most?
The Lonely Island fans show strongest brand affinity for Chromebook (15.15×), Goop (13.47×), and Wok (11.81×) over the country average.
Where do The Lonely Island fans live in United States?
The Lonely Island fans in United States are most concentrated in California (reach 144,515), Texas (reach 90,710), and New York (reach 80,904). These three regions account for the largest share of the active audience.
What other brands do The Lonely Island fans also like?
Beyond The Lonely Island itself, the audience over-indexes on Goop (13.47×), Wok (11.81×), Grinch (7.01×), and Grace Slick (15.22×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for The Lonely Island. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.