Rascasse Audience Intelligence

Kevin Smith Audience in United States

A data profile of the people who buy, follow and care about Kevin Smith in United States — modelled from more than twelve digital signal sources. Kevin Smith has an estimated audience of 1,442,410 people in United States.

#26among Director in United States#3709among Person in United States#3041in Movies & TV

The average Kevin Smith fan in United States is 40.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Stripes (film), Ben Stiller, Mike Judge, with strongest over-indexing on Stripes (film) (59.9× the country average).

Demographically, the Kevin Smith audience skews more male with an average age of 40.7, and over-indexes on personality traits such as Mindfulness, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kevin Smith fan in United States is more male, around 40.7 years old, with strong Mindfulness tendencies and a notable affinity for Stripes (film).

Category: Movies & TV · Type: Person · Subtype: Director

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kevin Smith profile in United States.

Audience size
1.4M
in United States
Gender
41.1%♀
58.9% male
Age
40.7
average years
Country rank
#18285
Person in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kevin Smith fans

41.1% are female, 58.9% are male, average age 40.7.

Fig. 02

Gender split

41.1%
Female
58.9%
Male
Demographic split for Kevin Smith audience in United States
MetricValue
Female41.1%
Male58.9%
Average age40.7
Estimated audience size1,442,410
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Kevin Smith audience in United States
Age bracketShare%
16-1913%
20-2919%
30-3926%
40-4924%
50+19%
Fig. 04

Worldwide distribution

56.4%

of the worldwide Kevin Smith audience comes from United States.

Worldwide audience distribution share by country for Kevin Smith
CountryShare
United States56.4%
United Kingdom5.7%
Canada4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kevin Smith audience in United States is strongest.

Fig. 05

Top regions by affinity

Kevin Smith fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~5K1.88×
02Alaska~6K1.86×
03Oregon~20K1.33×
04New Hampshire~7K1.19×
05Colorado~30K1.15×
06New Jersey~40K1.12×
07Missouri~30K1.12×
08Indiana~30K1.11×
09Ohio~50K1.10×
10Washington~30K1.09×
11Arizona~30K1.08×
12Kentucky~20K1.08×
13Maine~6K1.08×
14Montana~4K1.08×
15Michigan~40K1.07×
16Idaho~8K1.07×
17New Mexico~8K1.07×
18Pennsylvania~50K1.06×
19West Virginia~7K1.05×
20Iowa~10K1.04×
21Illinois~50K1.03×
22Wisconsin~20K1.03×
23Oklahoma~20K1.03×
24Kansas~10K1.03×
25Nebraska~7K1.01×
26South Dakota~3K1.00×
27Minnesota~20K0.99×
28North Dakota~3K0.99×
29Utah~10K0.98×
30Arkansas~10K0.97×
31Tennessee~30K0.96×
32California~200K0.95×
33Rhode Island~4K0.93×
34Massachusetts~30K0.91×
35Connecticut~10K0.91×
36Nevada~10K0.91×
37New York~70K0.90×
38Delaware~4K0.87×
39Texas~100K0.85×
40Mississippi~10K0.85×
41Louisiana~20K0.84×
42North Carolina~40K0.82×
43Virginia~30K0.81×
44Florida~80K0.79×
45Maryland~20K0.77×
46Georgia~30K0.75×
47South Carolina~20K0.75×
48Alabama~10K0.74×
49Washington, District of Columbia~3K0.72×
50Hawaii~4K0.69×
Fig. 06

Affinity by region

Affinity by region — Kevin Smith, United States
0.69×1.00×1.88×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kevin Smith audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kevin Smith audience
#·InterestCategoryAffinity×
01Mike JudgeMovies & TV105.67×
02ClerksMovies & TV78.52×
03Weird Science (film)Movies & TV60.64×
04Stripes (film)Movies & TV59.90×
05Ben StillerMovies & TV59.67×
06Hot Tub Time MachineMovies & TV56.57×
07Vince VaughnMovies & TV49.46×
08Zach GalifianakisMovies & TV45.79×
09Dan AykroydMovies & TV40.82×
10Jenny SlateMovies & TV37.52×
11Chevy ChaseMovies & TV36.59×
12Dolph LundgrenMovies & TV32.39×
13Scarface (1983 film)Movies & TV28.44×
14Bill MurrayMovies & TV27.55×
15Happy GilmoreMovies & TV27.33×
16Napoleon DynamiteMovies & TV25.62×
17Kevin JamesMovies & TV25.09×
18Malcolm in the MiddleMovies & TV23.81×
19Bruce WillisMovies & TV20.34×
20Nate BargatzeMusic & Radio15.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kevin Smith audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kevin Smith audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.90×
ExtroversionTHRILL1.80×
Early Adopter MentalityPOWER1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kevin Smith audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.87×
Healthy LifestyleBALANCE0.88×
SustainabilityBALANCE0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kevin Smith have in United States?

Kevin Smith has an estimated audience of 1,442,410 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kevin Smith fans?

41.1% of Kevin Smith fans are female, 58.9% are male, with an average age of 40.7 years.

03

Which brands do Kevin Smith fans like most?

Kevin Smith fans show strongest brand affinity for Stripes (film) (59.9×), Ben Stiller (59.67×), and Mike Judge (105.67×) over the country average.

04

Where do Kevin Smith fans live in United States?

Kevin Smith fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Kevin Smith fans also like?

Beyond Kevin Smith itself, the audience over-indexes on Ben Stiller (59.67×), Mike Judge (105.67×), Vince Vaughn (49.46×), and Bruce Willis (20.34×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kevin Smith. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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