Rascasse Audience Intelligence

Clerks Audience in United States

A data profile of the people who buy, follow and care about Clerks in United States — modelled from more than twelve digital signal sources. Clerks has an estimated audience of 1,203,216 people in United States.

#1506among Movie / TV Show / Series in United States#3634in Movies & TV

The average Clerks fan in United States is 38.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Winona Ryder, Jack Nicholson, Toni Collette, with strongest over-indexing on Winona Ryder (71.84× the country average).

Demographically, the Clerks audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as Career Orientation, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Clerks fan in United States is balanced, around 38.0 years old, with strong Career Orientation tendencies and a notable affinity for Winona Ryder.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Clerks profile in United States.

Audience size
1.2M
in United States
Gender
50.1%♀
49.9% male
Age
38.0
average years
Country rank
#20848
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Clerks viewers

50.1% are female, 49.9% are male, average age 38.0.

Fig. 02

Gender split

50.1%
Female
49.9%
Male
Demographic split for Clerks audience in United States
MetricValue
Female50.1%
Male49.9%
Average age38.0
Estimated audience size1,203,216
Fig. 03

Age distribution

Ø 38.0
average years
Age distribution of the Clerks audience in United States
Age bracketShare%
16-1919%
20-2922%
30-3924%
40-4922%
50+14%
Fig. 04

Worldwide distribution

28.2%

of the worldwide Clerks audience comes from United States.

Worldwide audience distribution share by country for Clerks
CountryShare
United States28.2%
Italy8.3%
India7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Clerks audience in United States is strongest.

Fig. 05

Top regions by affinity

Clerks fans by region: top regions in United States
#RegionReachAffinity×
01California~200K1.84×
02Oregon~20K1.49×
03Washington~30K1.26×
04Hawaii~6K1.24×
05Alaska~3K1.20×
06Colorado~20K1.19×
07Maryland~20K1.18×
08New Mexico~7K1.15×
09New Jersey~30K1.12×
10Washington, District of Columbia~4K1.12×
11Nevada~10K1.10×
12Florida~90K1.07×
13Idaho~6K1.07×
14Georgia~40K1.02×
15Ohio~40K1.02×
16Arizona~20K1.02×
17Oklahoma~10K1.01×
18Illinois~40K1.00×
19Kentucky~10K1.00×
20Montana~3K1.00×
21New York~70K0.99×
22Vermont~2K0.99×
23Pennsylvania~40K0.98×
24Michigan~30K0.98×
25Missouri~20K0.98×
26New Hampshire~5K0.98×
27Massachusetts~20K0.97×
28Indiana~20K0.97×
29Texas~100K0.96×
30Virginia~30K0.96×
31Iowa~9K0.96×
32Kansas~9K0.96×
33West Virginia~5K0.96×
34Maine~4K0.96×
35Minnesota~20K0.95×
36Nebraska~6K0.95×
37North Dakota~2K0.95×
38Louisiana~10K0.94×
39Utah~10K0.94×
40Rhode Island~4K0.94×
41Connecticut~10K0.92×
42Wisconsin~20K0.91×
43Tennessee~20K0.90×
44South Dakota~2K0.89×
45Arkansas~9K0.88×
46Delaware~3K0.83×
47North Carolina~30K0.82×
48South Carolina~10K0.79×
49Mississippi~8K0.78×
50Alabama~10K0.77×
Fig. 06

Affinity by region

Affinity by region — Clerks, United States
0.77×1.00×1.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Clerks audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Clerks audience
#·InterestCategoryAffinity×
01Toni ColletteMovies & TV84.51×
02Kevin SmithMovies & TV78.52×
03Winona RyderMovies & TV71.84×
04Dumb and DumberMovies & TV63.52×
05Jack NicholsonMovies & TV59.68×
06The Big LebowskiMovies & TV48.83×
07Edward NortonMovies & TV32.51×
08Donnie DarkoMovies & TV29.25×
09Twin PeaksMovies & TV24.20×
10Kate McKinnonMovies & TV22.18×
11Nicolas CageMovies & TV21.30×
12Josh DuhamelFashion & Accessoires20.00×
13James McAvoyMovies & TV20.00×
14Melissa McCarthyMovies & TV17.72×
15George ClooneyMovies & TV16.11×
16Bill MurrayMovies & TV15.88×
17GoodfellasMovies & TV15.55×
18Obsessed (2009 film)Movies & TV13.04×
19Sean PennMovies & TV12.80×
20Aaron RodgersSports7.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Clerks audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Clerks audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.78×
Urban LifestyleOPEN1.51×
IndividualismJOY1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Clerks audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.56×
Design AffinityPREMIUM0.61×
Sports ActivityPOWER0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Clerks have in United States?

Clerks has an estimated audience of 1,203,216 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Clerks viewers?

50.1% of Clerks fans are female, 49.9% are male, with an average age of 38.0 years.

03

Which brands do Clerks fans like most?

Clerks fans show strongest brand affinity for Winona Ryder (71.84×), Jack Nicholson (59.68×), and Toni Collette (84.51×) over the country average.

04

Where do Clerks fans live in United States?

Clerks fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Clerks fans also like?

Beyond Clerks itself, the audience over-indexes on Jack Nicholson (59.68×), Toni Collette (84.51×), Dumb and Dumber (63.52×), and Kevin Smith (78.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Clerks audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Clerks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →