Rascasse Audience Intelligence

Trinidad and Tobago Carnival Audience in United States

Trinidad and Tobago Carnival has an estimated audience of 287K people in United States.

#659among events in United States#4182in Travel & Leisure

The average Trinidad and Tobago Carnival fan in United States is 34.1 years old, more female, and lives primarily in New York.

Interest is seasonal: January, February and December account for 42% of the year's searches, April is the quietest month.

Most fans live in New York, Florida, California.

Top affinities include Cultural tourism, Drone racing, Cayman Islands, with strongest over-indexing on Cultural tourism (57.78× the country average).

Demographically, the Trinidad and Tobago Carnival audience skews more female with an average age of 34.1, and over-indexes on personality traits such as Community Orientation, Pet Ownership.

The typical Trinidad and Tobago Carnival fan in United States is more female, around 34.1 years old, with strong Community Orientation tendencies and a notable affinity for Cultural tourism.

Category: Travel & Leisure · Type: Event

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
287K
in United States
Gender
60.7%♀
39.3% male
Age
34.1
average years
Country rank
#51804
among all objects in United States
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Trinidad and Tobago Carnival fans

60.7% are female, 39.3% are male, average age 34.1.

Fig. 02

Gender split

60.7%
Female
39.3%
Male
Demographic split for Trinidad and Tobago Carnival audience in United States
MetricValue
Female60.7%
Male39.3%
Average age34.1
Estimated audience size287K
Fig. 03

Age distribution

Ø 34.1
average years
Age distribution of the Trinidad and Tobago Carnival audience in United States
Age bracketShare%
16-2428%
25-3428%
35-4423%
45-5415%
55+7%
Fig. 04

Worldwide distribution

65.7%

of the worldwide Trinidad and Tobago Carnival audience comes from United States.

Worldwide audience distribution share by country for Trinidad and Tobago Carnival
CountryShare
United States65.7%
Canada10.4%
United Kingdom10.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Trinidad and Tobago Carnival fans by region: top regions in United States
#RegionReachAffinity×
01New York~60K3.32×
02Washington, District of Columbia~1K2.53×
03Florida~50K2.50×
04Maryland~10K2.49×
05Georgia~20K1.87×
06New Jersey~10K1.67×
07Massachusetts~9K1.50×
08Connecticut~4K1.33×
09Virginia~10K1.30×
10Louisiana~5K1.26×
11Delaware~1K1.24×
12North Carolina~10K1.18×
13Pennsylvania~10K1.16×
14Rhode Island~1K1.10×
15Alaska<1K1.03×
16North Dakota<1K1.01×
17Hawaii~1K1.00×
18Vermont<1K1.00×
19Montana<1K0.99×
20South Carolina~5K0.98×
21New Hampshire~1K0.97×
22Texas~20K0.96×
23Maine~1K0.96×
24South Dakota<1K0.96×
25New Mexico~2K0.95×
26Nebraska~2K0.95×
27Idaho~1K0.95×
28Mississippi~2K0.94×
29West Virginia~1K0.93×
30Arkansas~2K0.90×
31Alabama~4K0.89×
32Kansas~2K0.88×
33Nevada~2K0.87×
34Iowa~2K0.87×
35Tennessee~5K0.85×
36Oklahoma~3K0.85×
37Kentucky~3K0.84×
38Utah~2K0.83×
39Illinois~9K0.80×
40Oregon~3K0.80×
41Colorado~4K0.79×
42Washington~5K0.78×
43Indiana~5K0.78×
44Missouri~4K0.78×
45Wisconsin~4K0.77×
46Minnesota~4K0.77×
47Arizona~5K0.76×
48Ohio~8K0.75×
49Michigan~6K0.74×
50California~20K0.70×
Fig. 06

Affinity by region

Affinity by region — Trinidad and Tobago Carnival, United States
0.70×1.00×3.32×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Trinidad and Tobago Carnival audience vs. the country average
#·InterestCategoryAffinity×
01Cultural tourismTravel & Leisure57.78×
02Drone racingSports25.36×
03Cayman IslandsTravel & Leisure20.09×
04LitecoinBusiness & Career20.00×
05EToroBusiness & Career17.23×
06Forex Online TradingBusiness & Career16.92×
07BodrumTravel & Leisure15.55×
08International educationBusiness & Career12.28×
09Derivative (finance)Business & Career11.14×
10Teyana TaylorMovies & TV8.19×
11Disneyland ParisTravel & Leisure7.21×
12Afro-textured hairBeauty & Wellness6.32×
13Web serverTechnology & Electronics6.01×
14Hair ExtensionsBeauty & Wellness5.38×
15New York PostNews5.09×
16CaribbeanTravel & Leisure4.85×
17Michael B. JordanMovies & TV4.76×
18DancehallsMusic & Radio4.26×
19Broadway theatreTravel & Leisure3.59×
20TikTokInternet & Social Media1.91×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Trinidad and Tobago Carnival audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Trinidad and Tobago Carnival audience vs. the country average · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.67×
Pet OwnershipJOY2.24×
TravellingTHRILL1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Trinidad and Tobago Carnival audience vs. the country average · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.84×
CreativityOPEN0.87×
Family OrientationCONSERVATISM0.87×
0×1.00× baseline2×
Appendix

Explore more audiences

More Travel & Leisure audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Trinidad and Tobago Carnival over the last 12 months. Modelled, not counted; people interested in several events count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/trinidad-and-tobago-carnival-61429” · Methodology