Rascasse Audience Intelligence

Vince Staples Audience in United States

A data profile of the people who buy, follow and care about Vince Staples in United States — modelled from more than twelve digital signal sources. Vince Staples has an estimated audience of 976,538 people in United States.

#164among Hip hop in United States#5398among Person in United States#3115in Music & Radio

The average Vince Staples fan in United States is 29.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Calum Scott, Fifth Harmony, Mac Miller, with strongest over-indexing on Calum Scott (66.85× the country average).

Demographically, the Vince Staples audience skews balanced with an average age of 29.7, and over-indexes on personality traits such as Indulgence, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Vince Staples fan in United States is balanced, around 29.7 years old, with strong Indulgence tendencies and a notable affinity for Calum Scott.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Vince Staples profile in United States.

Audience size
977K
in United States
Gender
46.8%♀
53.2% male
Age
29.7
average years
Country rank
#24065
Person in United States
Fig. 01

Search interest · 12-month trend

+72%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Vince Staples fans

46.8% are female, 53.2% are male, average age 29.7.

Fig. 02

Gender split

46.8%
Female
53.2%
Male
Demographic split for Vince Staples audience in United States
MetricValue
Female46.8%
Male53.2%
Average age29.7
Estimated audience size976,538
Fig. 03

Age distribution

Ø 29.7
average years
Age distribution of the Vince Staples audience in United States
Age bracketShare%
16-1944%
20-2926%
30-3915%
40-498%
50+6%
Fig. 04

Worldwide distribution

66.8%

of the worldwide Vince Staples audience comes from United States.

Worldwide audience distribution share by country for Vince Staples
CountryShare
United States66.8%
United Kingdom4.5%
Canada4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Vince Staples audience in United States is strongest.

Fig. 05

Top regions by affinity

Vince Staples fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~6K2.10×
02Maryland~30K1.76×
03Georgia~50K1.72×
04California~200K1.56×
05Delaware~3K1.39×
06Alabama~20K1.36×
07New York~70K1.33×
08Louisiana~20K1.32×
09Illinois~40K1.29×
10North Carolina~30K1.26×
11Virginia~30K1.21×
12Oregon~10K1.21×
13Nevada~10K1.17×
14Mississippi~9K1.17×
15Texas~90K1.14×
16Arizona~20K1.12×
17Massachusetts~20K1.11×
18Washington~20K1.10×
19South Carolina~10K1.10×
20Pennsylvania~30K1.08×
21Michigan~30K1.08×
22Tennessee~20K1.07×
23New Jersey~20K1.05×
24Connecticut~9K1.03×
25Missouri~10K0.98×
26Rhode Island~3K0.98×
27Colorado~10K0.96×
28Ohio~30K0.95×
29Arkansas~7K0.92×
30Florida~50K0.91×
31Oklahoma~9K0.91×
32Kansas~6K0.91×
33Minnesota~10K0.90×
34Indiana~10K0.89×
35Kentucky~10K0.89×
36Alaska~2K0.85×
37Nebraska~4K0.80×
38Vermont~1K0.79×
39New Mexico~3K0.77×
40Hawaii~3K0.77×
41Wisconsin~10K0.76×
42Maine~2K0.73×
43Montana~2K0.70×
44North Dakota~1K0.69×
45Utah~5K0.68×
46New Hampshire~2K0.67×
47Iowa~5K0.66×
48South Dakota~1K0.66×
49West Virginia~3K0.65×
50Idaho~3K0.64×
Fig. 06

Affinity by region

Affinity by region — Vince Staples, United States
0.64×1.00×2.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Vince Staples audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Vince Staples audience
#·InterestCategoryAffinity×
01Calum ScottMusic & Radio66.85×
02Leona LewisMusic & Radio58.49×
03Fifth HarmonyMusic & Radio47.39×
04Yung LeanMusic & Radio36.54×
05Jessie JMusic & Radio36.16×
06Freddie GibbsMusic & Radio32.25×
07Lil Uzi VertMusic & Radio24.39×
08Metro BoominMusic & Radio23.62×
09Mac MillerMusic & Radio22.66×
10Fat JoeMusic & Radio20.48×
11Bridgit MendlerMovies & TV20.20×
12Machine Gun Kelly (rapper)Music & Radio17.88×
13ASAP RockyMusic & Radio17.20×
14Big Time RushMovies & TV17.18×
15Chief KeefMusic & Radio16.87×
16Megan FoxMovies & TV7.29×
17PoshmarkShopping7.18×
18Google DriveTechnology & Electronics4.84×
19ULTA BeautyBeauty & Wellness4.69×
20Target CorporationShopping2.84×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Vince Staples audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Vince Staples audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.10×
Family OrientationCONSERVATISM1.98×
Price SensitivityPREMIUM1.87×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Vince Staples audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.48×
IndividualismJOY0.71×
SpiritualityBALANCE0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Vince Staples have in United States?

Vince Staples has an estimated audience of 976,538 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Vince Staples fans?

46.8% of Vince Staples fans are female, 53.2% are male, with an average age of 29.7 years.

03

Which brands do Vince Staples fans like most?

Vince Staples fans show strongest brand affinity for Calum Scott (66.85×), Fifth Harmony (47.39×), and Mac Miller (22.66×) over the country average.

04

Where do Vince Staples fans live in United States?

Vince Staples fans in United States are most concentrated in California (reach ~200K), Texas (reach ~90K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Vince Staples fans also like?

Beyond Vince Staples itself, the audience over-indexes on Fifth Harmony (47.39×), Mac Miller (22.66×), ASAP Rocky (17.2×), and Leona Lewis (58.49×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Vince Staples. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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