Washington Huskies football Audience in United States

Washington Huskies football logo

Washington Huskies football has an estimated audience of 1,734,795 people in United States. 31.5% are female, 68.5% are male, average age 39.1. Top regions: Washington, California, Arizona. Top brand affinities: Ole Miss Rebels football, Minnesota Golden Gophers football, Virginia Tech Hokies football, TCU Horned Frogs football, Oregon Ducks football.

The average Washington Huskies football fan in United States is 39.1 years old, more male, and lives primarily in Washington. The audience is concentrated in Washington, California, Arizona. Top brand affinities include Ole Miss Rebels football, Minnesota Golden Gophers football, Virginia Tech Hokies football, with strongest over-indexing on Ole Miss Rebels football (49.31× the country average). Demographically, the Washington Huskies football audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: American football

Demographics of Washington Huskies football fans

Demographic split for Washington Huskies football audience in United States
MetricValue
Female31.5%
Male68.5%
Average age39.1
Estimated audience size1,734,795

Audience persona

The typical Washington Huskies football fan in United States is more male, around 39.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Ole Miss Rebels football.

Top regions in United States

Top regions ranked by reach for Washington Huskies football in United States
RegionReachAffinity
Washington539,18215.49×
California98,5740.52×
Arizona81,5802.3×
Oregon66,6723.35×
Texas58,3870.39×
Florida44,0810.38×
Michigan38,3190.84×
Alabama37,7011.56×
Ohio36,1920.68×
Pennsylvania28,0520.48×
Idaho25,5202.93×
Georgia24,7070.46×
Indiana24,2380.76×
Tennessee20,9540.6×
Illinois20,5460.36×
New York19,0770.2×
North Carolina18,8850.36×
Virginia16,2700.39×
Nevada15,4640.92×
Colorado15,0770.55×
Mississippi14,4641.01×
New Jersey14,1120.32×
Iowa12,7030.89×
Montana12,2122.54×
South Carolina12,1590.47×
Louisiana10,8690.49×
Kentucky10,0760.46×
Utah9,6370.62×
Maryland9,5710.32×
Massachusetts9,5320.28×
Hawaii9,1471.23×
Missouri7,9220.28×
Oklahoma7,6260.4×
Alaska7,5012.02×
Wisconsin7,3510.28×
Nebraska7,1550.82×
Minnesota6,7500.27×
Arkansas5,4490.38×
Kansas4,5390.33×
New Mexico3,8700.44×
Connecticut3,5010.2×
West Virginia2,5890.32×
South Dakota2,2230.55×
Washington, District of Columbia2,1370.41×
Wyoming1,7720.69×
Delaware1,5000.31×
New Hampshire1,4180.21×
Maine1,3060.21×
Rhode Island1,2790.23×
North Dakota1,1470.32×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Washington Huskies football audience
BrandAffinityCategory
Ole Miss Rebels football49.31×Sports
Minnesota Golden Gophers football85.86×Sports
Virginia Tech Hokies football77.2×Sports
TCU Horned Frogs football71.7×Sports
Oregon Ducks football49.74×Sports
Louisville Cardinals football70.14×Sports
Florida State Seminoles football33.04×Sports
Missouri Tigers football79.29×Sports
Auburn Tigers football35.08×Sports
Indiana Hoosiers football22.56×Sports
Purdue Boilermakers football53.46×Sports
Texas Longhorns football33.02×Sports
Washington State Cougars football74.72×Sports
Florida Gators football32.95×Sports
Stanford Cardinal football65.71×Sports
Miami Hurricanes football32.66×Sports
Clemson Tigers football22.77×Sports
LSU Tigers football19.74×Sports
Penn State Nittany Lions football33.4×Sports
National Football League on television15.85×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Washington Huskies football audience
TraitClusterScore
Luxury OrientationPREMIUM2.05
Risk AppetiteTHRILL1.88
PatriotismCONSERVATISM1.87
Early Adopter MentalityPOWER1.2
Career OrientationPOWER1.18
Sports ActivityPOWER1.1

Worldwide distribution

Worldwide audience distribution share by country for Washington Huskies football
CountryShare
United States88.1%
Japan2.3%
Canada1.4%

See Washington Huskies football audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Washington Huskies football have in United States?

Washington Huskies football has an estimated audience of 1,734,795 people in United States, concentrated in Washington and California.

What is the gender split and age of Washington Huskies football fans?

31.5% of Washington Huskies football fans are female, 68.5% are male, with an average age of 39.1 years.

Which brands do Washington Huskies football fans like most?

Washington Huskies football fans show strongest brand affinity for Ole Miss Rebels football (49.31×), Minnesota Golden Gophers football (85.86×), and Virginia Tech Hokies football (77.2×) over the country average.

Where do Washington Huskies football fans live in United States?

Washington Huskies football fans in United States are most concentrated in Washington (reach 539,182), California (reach 98,574), and Arizona (reach 81,580). These three regions account for the largest share of the active audience.

What other brands do Washington Huskies football fans also like?

Beyond Washington Huskies football itself, the audience over-indexes on Minnesota Golden Gophers football (85.86×), Virginia Tech Hokies football (77.2×), TCU Horned Frogs football (71.7×), and Oregon Ducks football (49.74×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Washington Huskies football. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.