White Lies (band) Audience in United States

White Lies (band) logo

White Lies (band) has an estimated audience of 317,736 people in United States. 52.5% are female, 47.5% are male, average age 37.6. Top regions: California, Texas, Florida. Top brand affinities: Winemaking, Celtic mythology, Dog breed, Home construction, Elsword.

The average White Lies (band) fan in United States is 37.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Winemaking, Celtic mythology, Dog breed, with strongest over-indexing on Winemaking (38.25× the country average). Demographically, the White Lies (band) audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of White Lies (band) fans

Demographic split for White Lies (band) audience in United States
MetricValue
Female52.5%
Male47.5%
Average age37.6
Estimated audience size317,736

Audience persona

The typical White Lies (band) fan in United States is balanced, around 37.6 years old, with strong Mindfulness tendencies and a notable affinity for Winemaking.

Top regions in United States

Top regions ranked by reach for White Lies (band) in United States
RegionReachAffinity
California48,5801.39×
Texas33,4031.22×
Florida23,3761.09×
New York20,1501.13×
Illinois11,9041.12×
Pennsylvania10,9811.03×
Georgia10,7271.1×
North Carolina9,8571.03×
Ohio9,6390.98×
New Jersey8,9401.11×
Michigan8,9171.07×
Virginia8,2811.07×
Washington7,4601.17×
Massachusetts6,7891.08×
Arizona6,6741.03×
Tennessee6,4671.01×
Indiana5,9171.02×
Maryland5,8731.08×
Missouri5,0730.99×
Wisconsin4,9281.03×
Colorado4,8310.96×
Minnesota4,7551.04×
Louisiana4,6291.13×
Alabama4,3830.99×
South Carolina4,3190.9×
Oregon3,9361.08×
Kentucky3,8430.96×
Connecticut3,4631.09×
Oklahoma3,3630.95×
Nevada2,9880.97×
Iowa2,8351.08×
Utah2,5670.9×
Arkansas2,5300.97×
Mississippi2,4920.95×
Kansas2,4090.96×
Nebraska1,6991.07×
Hawaii1,5231.12×
Idaho1,4470.91×
New Mexico1,4350.9×
West Virginia1,1630.79×
New Hampshire1,0490.84×
Washington, District of Columbia1,0391.09×
Maine1,0130.89×
Rhode Island8870.88×
Montana8420.95×
South Dakota7250.99×
Delaware6810.78×
North Dakota6040.93×
Alaska5740.84×
Vermont4120.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for White Lies (band) audience
BrandAffinityCategory
Winemaking38.25×Food & Beverages
Celtic mythology14.7×Arts & Culture
Dog breed1.64×Pets & Animals
Home construction1.83×Home & Garden
Elsword20×Games
Gungor45.11×Music & Radio
Algebra13.97×Business & Career
Historic site3.96×Arts & Culture
JibJab5.34×Internet & Social Media
Hednesford194.59×Travel & Leisure
Jingoism1.79×Politics & Society
JDSU2.52×Business & Career
HomeSense4.36×Home & Garden
Monogram3.06×Home & Garden
Notre Dame Fighting Irish football3.93×Sports
Scratching post6.54×Pets & Animals
Home Delivery2.14×Food & Beverages
Corona (band)3.88×Music & Radio
Yahoo Sports Fantasy4.68×
Vocal harmony2.99×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by White Lies (band) audience
TraitClusterScore
MindfulnessBALANCE1.75
LGBTQ+ IdentityOPEN1.49
SustainabilityBALANCE1.4
Early Adopter MentalityPOWER1.38
IndulgenceJOY1.34
Community OrientationOPEN1.31

Worldwide distribution

Worldwide audience distribution share by country for White Lies (band)
CountryShare
United States38.5%
United Kingdom12.3%
Germany5.6%

See White Lies (band) audiences in other countries

More Music & Radio audiences in United States

Frequently asked questions

How many fans does White Lies (band) have in United States?

White Lies (band) has an estimated audience of 317,736 people in United States, concentrated in California and Texas.

What is the gender split and age of White Lies (band) fans?

52.5% of White Lies (band) fans are female, 47.5% are male, with an average age of 37.6 years.

Which brands do White Lies (band) fans like most?

White Lies (band) fans show strongest brand affinity for Winemaking (38.25×), Celtic mythology (14.7×), and Dog breed (1.64×) over the country average.

Where do White Lies (band) fans live in United States?

White Lies (band) fans in United States are most concentrated in California (reach 48,580), Texas (reach 33,403), and Florida (reach 23,376). These three regions account for the largest share of the active audience.

What other brands do White Lies (band) fans also like?

Beyond White Lies (band) itself, the audience over-indexes on Celtic mythology (14.7×), Dog breed (1.64×), Home construction (1.83×), and Elsword (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for White Lies (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.