A data profile of the people who buy, follow and care about Brandon Flowers in United States — modelled from more than twelve digital signal sources. Brandon Flowers has an estimated audience of 397,501 people in United States.
The average Brandon Flowers fan in United States is 37.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include White Lies (band), Cabaret (1972 film), Natalia Vodianova, with strongest over-indexing on White Lies (band) (185.82× the country average).
Demographically, the Brandon Flowers audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Sustainability, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Brandon Flowers fan in United States is more female, around 37.0 years old, with strong Sustainability tendencies and a notable affinity for White Lies (band).
The key figures that characterise the Brandon Flowers profile in United States.
58.4% are female, 41.6% are male, average age 37.0.
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 37.0 |
| Estimated audience size | 397,501 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 16% |
of the worldwide Brandon Flowers audience comes from United States.
| Country | Share |
|---|---|
| United States | 35.3% |
| United Kingdom | 20.2% |
| Mexico | 7.5% |
Where the Brandon Flowers audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~10K | 4.42× | |
| 02 | Nevada | ~9K | 2.81× | |
| 03 | Washington, District of Columbia | ~2K | 1.49× | |
| 04 | Idaho | ~2K | 1.37× | |
| 05 | California | ~50K | 1.23× | |
| 06 | Illinois | ~10K | 1.22× | |
| 07 | Massachusetts | ~8K | 1.21× | |
| 08 | New York | ~20K | 1.19× | |
| 09 | Arizona | ~8K | 1.11× | |
| 10 | Maryland | ~7K | 1.11× | |
| 11 | Oregon | ~4K | 1.07× | |
| 12 | New Hampshire | ~1K | 1.05× | |
| 13 | Colorado | ~6K | 1.04× | |
| 14 | Pennsylvania | ~10K | 1.03× | |
| 15 | Rhode Island | ~1K | 1.03× | |
| 16 | Washington | ~7K | 1.02× | |
| 17 | Connecticut | ~4K | 1.01× | |
| 18 | Missouri | ~6K | 0.99× | |
| 19 | Vermont | <1K | 0.99× | |
| 20 | Texas | ~30K | 0.98× | |
| 21 | Maine | ~1K | 0.96× | |
| 22 | Minnesota | ~5K | 0.95× | |
| 23 | Montana | <1K | 0.93× | |
| 24 | Delaware | <1K | 0.93× | |
| 25 | New Jersey | ~8K | 0.92× | |
| 26 | Tennessee | ~6K | 0.92× | |
| 27 | Wisconsin | ~5K | 0.92× | |
| 28 | Kansas | ~2K | 0.91× | |
| 29 | Virginia | ~8K | 0.90× | |
| 30 | Louisiana | ~4K | 0.89× | |
| 31 | Alaska | <1K | 0.88× | |
| 32 | Michigan | ~8K | 0.85× | |
| 33 | New Mexico | ~1K | 0.84× | |
| 34 | South Dakota | <1K | 0.83× | |
| 35 | Ohio | ~9K | 0.82× | |
| 36 | Indiana | ~5K | 0.82× | |
| 37 | Iowa | ~2K | 0.82× | |
| 38 | Nebraska | ~1K | 0.82× | |
| 39 | North Dakota | <1K | 0.81× | |
| 40 | Oklahoma | ~3K | 0.79× | |
| 41 | Kentucky | ~3K | 0.78× | |
| 42 | Hawaii | ~1K | 0.77× | |
| 43 | West Virginia | ~1K | 0.76× | |
| 44 | Arkansas | ~2K | 0.73× | |
| 45 | North Carolina | ~7K | 0.70× | |
| 46 | Florida | ~20K | 0.68× | |
| 47 | South Carolina | ~4K | 0.68× | |
| 48 | Alabama | ~3K | 0.67× | |
| 49 | Georgia | ~7K | 0.64× | |
| 50 | Mississippi | ~2K | 0.64× |
The strongest cross-interests of the Brandon Flowers audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Patati Patatá | Music & Radio | 253.98× | ||
| 02 | Natalia Vodianova | Fashion & Accessoires | 230.72× | ||
| 03 | Keane (band) | Music & Radio | 203.68× | ||
| 04 | White Lies (band) | Music & Radio | 185.82× | ||
| 05 | OK Go | Music & Radio | 144.68× | ||
| 06 | Cabaret (1972 film) | Music & Radio | 75.27× | ||
| 07 | EVO Fitness | Sports | 42.07× | ||
| 08 | Tarkan (singer) | Music & Radio | 37.88× | ||
| 09 | Pete Wentz | Music & Radio | 37.52× | ||
| 10 | Damon Albarn | Music & Radio | 36.65× | ||
| 11 | Elbow (band) | Music & Radio | 35.14× | ||
| 12 | Cartoon Network (UK & Ireland) | Movies & TV | 32.20× | ||
| 13 | Editors (band) | Music & Radio | 29.58× | ||
| 14 | Romanticism | Politics & Society | 24.26× | ||
| 15 | Jelly Belly | Food & Beverages | 22.62× | ||
| 16 | Athlete | Music & Radio | 20.11× | ||
| 17 | Twin Peaks | Movies & TV | 16.66× | ||
| 18 | Kelly Osbourne | Music & Radio | 14.03× | ||
| 19 | Dead Poet Society | Music & Radio | 13.43× | ||
| 20 | Transformers (comics) | Literature | 12.94× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.65× | |
| Mindfulness | BALANCE | 1.54× | |
| Pet Ownership | JOY | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.63× | |
| Convenience Orientation | PREMIUM | 0.66× | |
| Tradition | CONSERVATISM | 0.70× |
Brandon Flowers has an estimated audience of 397,501 people in United States, concentrated in California and Texas.
58.4% of Brandon Flowers fans are female, 41.6% are male, with an average age of 37.0 years.
Brandon Flowers fans show strongest brand affinity for White Lies (band) (185.82×), Cabaret (1972 film) (75.27×), and Natalia Vodianova (230.72×) over the country average.
Brandon Flowers fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Brandon Flowers itself, the audience over-indexes on Cabaret (1972 film) (75.27×), Natalia Vodianova (230.72×), Keane (band) (203.68×), and Athlete (20.11×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Brandon Flowers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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