A data profile of the people who buy, follow and care about Pete Wentz in United States — modelled from more than twelve digital signal sources. Pete Wentz has an estimated audience of 769,940 people in United States.
The average Pete Wentz fan in United States is 28.5 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include George Clooney, Meg Ryan, Detroit Pistons, with strongest over-indexing on George Clooney (41.19× the country average).
Demographically, the Pete Wentz audience skews more female with an average age of 28.5, and over-indexes on personality traits such as Early Adopter Mentality, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Pete Wentz fan in United States is more female, around 28.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for George Clooney.
The key figures that characterise the Pete Wentz profile in United States.
66.8% are female, 33.2% are male, average age 28.5.
| Metric | Value |
|---|---|
| Female | 66.8% |
| Male | 33.2% |
| Average age | 28.5 |
| Estimated audience size | 769,940 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 50% | |
| 20-29 | 25% | |
| 30-39 | 12% | |
| 40-49 | 8% | |
| 50+ | 6% |
of the worldwide Pete Wentz audience comes from United States.
| Country | Share |
|---|---|
| United States | 67.8% |
| Canada | 6.3% |
| United Kingdom | 6.0% |
Where the Pete Wentz audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Illinois | ~30K | 1.28× | |
| 02 | Nevada | ~9K | 1.22× | |
| 03 | Pennsylvania | ~30K | 1.14× | |
| 04 | Nebraska | ~4K | 1.14× | |
| 05 | Kentucky | ~10K | 1.12× | |
| 06 | Ohio | ~30K | 1.11× | |
| 07 | Minnesota | ~10K | 1.10× | |
| 08 | Oregon | ~10K | 1.10× | |
| 09 | Washington | ~20K | 1.09× | |
| 10 | Missouri | ~10K | 1.09× | |
| 11 | Oklahoma | ~9K | 1.08× | |
| 12 | Iowa | ~7K | 1.08× | |
| 13 | Tennessee | ~20K | 1.07× | |
| 14 | Indiana | ~20K | 1.07× | |
| 15 | West Virginia | ~4K | 1.07× | |
| 16 | Michigan | ~20K | 1.06× | |
| 17 | Washington, District of Columbia | ~2K | 1.06× | |
| 18 | California | ~90K | 1.05× | |
| 19 | Maryland | ~10K | 1.05× | |
| 20 | New Hampshire | ~3K | 1.04× | |
| 21 | Colorado | ~10K | 1.03× | |
| 22 | Arizona | ~20K | 1.02× | |
| 23 | Maine | ~3K | 1.02× | |
| 24 | Delaware | ~2K | 1.02× | |
| 25 | Rhode Island | ~2K | 1.01× | |
| 26 | New York | ~40K | 1.00× | |
| 27 | Wisconsin | ~10K | 1.00× | |
| 28 | Alabama | ~10K | 1.00× | |
| 29 | North Carolina | ~20K | 0.99× | |
| 30 | Massachusetts | ~10K | 0.99× | |
| 31 | Idaho | ~4K | 0.99× | |
| 32 | Connecticut | ~8K | 0.98× | |
| 33 | New Jersey | ~20K | 0.97× | |
| 34 | Virginia | ~20K | 0.97× | |
| 35 | Vermont | ~1K | 0.97× | |
| 36 | Texas | ~60K | 0.96× | |
| 37 | Arkansas | ~6K | 0.95× | |
| 38 | Kansas | ~6K | 0.95× | |
| 39 | Georgia | ~20K | 0.94× | |
| 40 | Louisiana | ~9K | 0.94× | |
| 41 | Utah | ~6K | 0.93× | |
| 42 | New Mexico | ~4K | 0.93× | |
| 43 | Montana | ~2K | 0.90× | |
| 44 | North Dakota | ~1K | 0.90× | |
| 45 | Alaska | ~1K | 0.88× | |
| 46 | Florida | ~50K | 0.87× | |
| 47 | South Carolina | ~10K | 0.87× | |
| 48 | South Dakota | ~2K | 0.87× | |
| 49 | Mississippi | ~5K | 0.85× | |
| 50 | Hawaii | ~3K | 0.82× |
The strongest cross-interests of the Pete Wentz audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Meg Ryan | Movies & TV | 50.99× | ||
| 02 | George Clooney | Movies & TV | 41.19× | ||
| 03 | Tom DeLonge | Music & Radio | 37.28× | ||
| 04 | Mars Attacks! | Movies & TV | 32.09× | ||
| 05 | Lenny Kravitz | Music & Radio | 24.55× | ||
| 06 | Electropop | Music & Radio | 20.61× | ||
| 07 | Sharon Osbourne | Movies & TV | 20.00× | ||
| 08 | Dennis Quaid | Movies & TV | 20.00× | ||
| 09 | Michelle Monaghan | Movies & TV | 20.00× | ||
| 10 | John Malkovich | Movies & TV | 20.00× | ||
| 11 | Chiwetel Ejiofor | Movies & TV | 20.00× | ||
| 12 | Armageddon (1998 film) | Movies & TV | 20.00× | ||
| 13 | Erin Andrews | Sports | 20.00× | ||
| 14 | Brad Pitt | Movies & TV | 16.30× | ||
| 15 | Detroit Pistons | Sports | 14.23× | ||
| 16 | Josh Duhamel | Fashion & Accessoires | 12.96× | ||
| 17 | Bradley Cooper | Movies & TV | 11.71× | ||
| 18 | Gwyneth Paltrow | Movies & TV | 11.45× | ||
| 19 | Pokémon | Games | 4.92× | ||
| 20 | Superman | Movies & TV | 3.18× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.58× | |
| Spirituality | BALANCE | 1.42× | |
| Individualism | JOY | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.67× | |
| Family Orientation | CONSERVATISM | 0.75× | |
| Pet Ownership | JOY | 0.85× |
Pete Wentz has an estimated audience of 769,940 people in United States, concentrated in California and Texas.
66.8% of Pete Wentz fans are female, 33.2% are male, with an average age of 28.5 years.
Pete Wentz fans show strongest brand affinity for George Clooney (41.19×), Meg Ryan (50.99×), and Detroit Pistons (14.23×) over the country average.
Pete Wentz fans in United States are most concentrated in California (reach ~90K), Texas (reach ~60K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Pete Wentz itself, the audience over-indexes on Meg Ryan (50.99×), Detroit Pistons (14.23×), Brad Pitt (16.3×), and Sharon Osbourne (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Pete Wentz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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