Rascasse Audience Intelligence

Wong Kar-wai Audience in United States

A data profile of the people who buy, follow and care about Wong Kar-wai in United States — modelled from more than twelve digital signal sources. Wong Kar-wai has an estimated audience of 372,309 people in United States.

#105among Director in United States#10720among Person in United States#7916in Movies & TV

The average Wong Kar-wai fan in United States is 36.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Multiplex (movie theater), Lucy Liu, Noah Baumbach, with strongest over-indexing on Multiplex (movie theater) (229.46× the country average).

Demographically, the Wong Kar-wai audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Spirituality, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Wong Kar-wai fan in United States is more male, around 36.9 years old, with strong Spirituality tendencies and a notable affinity for Multiplex (movie theater).

Category: Movies & TV · Type: Person · Subtype: Director

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wong Kar-wai profile in United States.

Audience size
372K
in United States
Gender
34.6%♀
65.4% male
Age
36.9
average years
Country rank
#43196
Person in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wong Kar-wai fans

34.6% are female, 65.4% are male, average age 36.9.

Fig. 02

Gender split

34.6%
Female
65.4%
Male
Demographic split for Wong Kar-wai audience in United States
MetricValue
Female34.6%
Male65.4%
Average age36.9
Estimated audience size372,309
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Wong Kar-wai audience in United States
Age bracketShare%
16-1924%
20-2921%
30-3923%
40-4920%
50+13%
Fig. 04

Worldwide distribution

19.5%

of the worldwide Wong Kar-wai audience comes from United States.

Worldwide audience distribution share by country for Wong Kar-wai
CountryShare
United States19.5%
France10.5%
Brazil9.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wong Kar-wai audience in United States is strongest.

Fig. 05

Top regions by affinity

Wong Kar-wai fans by region: top regions in United States
#RegionReachAffinity×
01New York~60K3.12×
02California~100K2.66×
03Washington, District of Columbia~2K2.16×
04Washington~20K2.04×
05Massachusetts~10K1.87×
06Oregon~8K1.81×
07Hawaii~2K1.37×
08Illinois~20K1.35×
09Rhode Island~2K1.34×
10New Jersey~10K1.31×
11Vermont<1K1.22×
12Maryland~7K1.13×
13Virginia~10K1.12×
14Connecticut~4K1.11×
15Nevada~4K1.09×
16Minnesota~6K1.07×
17Pennsylvania~10K1.06×
18Maine~1K1.05×
19Georgia~10K0.96×
20Utah~3K0.96×
21Colorado~6K0.95×
22Texas~30K0.93×
23New Mexico~2K0.93×
24Alaska<1K0.93×
25New Hampshire~1K0.90×
26North Dakota<1K0.89×
27Arizona~7K0.88×
28South Dakota<1K0.88×
29Montana<1K0.87×
30Delaware<1K0.87×
31North Carolina~9K0.83×
32Michigan~8K0.83×
33Wisconsin~5K0.82×
34West Virginia~1K0.82×
35Idaho~1K0.81×
36Missouri~5K0.80×
37Nebraska~1K0.80×
38Kansas~2K0.79×
39Iowa~2K0.77×
40Mississippi~2K0.77×
41Kentucky~4K0.76×
42Arkansas~2K0.76×
43Oklahoma~3K0.75×
44Florida~20K0.74×
45Tennessee~5K0.74×
46Louisiana~4K0.74×
47Ohio~8K0.73×
48Indiana~5K0.73×
49Alabama~3K0.65×
50South Carolina~4K0.64×
Fig. 06

Affinity by region

Affinity by region — Wong Kar-wai, United States
0.64×1.00×3.12×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wong Kar-wai audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wong Kar-wai audience
#·InterestCategoryAffinity×
01Multiplex (movie theater)Movies & TV229.46×
02Noah BaumbachMovies & TV87.09×
03White House DownMovies & TV77.57×
04Luca GuadagninoMovies & TV75.64×
05Cinque TerreTravel & Leisure61.24×
06Kung Fu HustleMovies & TV54.43×
07Lucy LiuMovies & TV44.77×
08Fruitvale StationTravel & Leisure44.50×
09Daniel Dae KimMovies & TV31.88×
10Tessa ThompsonMovies & TV31.40×
11Yoko OnoMusic & Radio24.97×
12TaipeiTravel & Leisure24.62×
13Faye DunawayMovies & TV22.55×
14Taron EgertonMovies & TV20.00×
15FandangoTravel & Leisure18.95×
16Larry DavidMovies & TV16.58×
17Keke PalmerMovies & TV15.37×
18Club AméricaSports14.21×
19Angela BassettMovies & TV14.21×
20Anne HathawayMovies & TV7.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wong Kar-wai audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Wong Kar-wai audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.70×
Urban LifestyleOPEN1.59×
Risk AppetiteTHRILL1.45×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Wong Kar-wai audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.72×
SustainabilityBALANCE0.79×
Luxury OrientationPREMIUM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Wong Kar-wai have in United States?

Wong Kar-wai has an estimated audience of 372,309 people in United States, concentrated in California and New York.

02

What is the gender split and age of Wong Kar-wai fans?

34.6% of Wong Kar-wai fans are female, 65.4% are male, with an average age of 36.9 years.

03

Which brands do Wong Kar-wai fans like most?

Wong Kar-wai fans show strongest brand affinity for Multiplex (movie theater) (229.46×), Lucy Liu (44.77×), and Noah Baumbach (87.09×) over the country average.

04

Where do Wong Kar-wai fans live in United States?

Wong Kar-wai fans in United States are most concentrated in California (reach ~100K), New York (reach ~60K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Wong Kar-wai fans also like?

Beyond Wong Kar-wai itself, the audience over-indexes on Lucy Liu (44.77×), Noah Baumbach (87.09×), White House Down (77.57×), and Tessa Thompson (31.4×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Wong Kar-wai. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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