Rascasse Audience Intelligence

Clubhouse Audience Demographics in United States

Clubhouse has an estimated audience of 1.6M people in United States.

#23among Social media in United States
#553among websites & media in United States
#218in Internet & Social Media

The average Clubhouse fan in United States is 34.9 years old, more female, and lives primarily in Texas.

By number of fans, Clubhouse ranks #23 among the 39 objects in Social media in United States — 0.8× the group median.

Its fans are 2.2 years younger than the group average of 37.1.

Compared with the other 38 objects in Social media, Clubhouse fans stand out for their interest in International education, Kesha and Influencer marketing.

Most fans live in Texas, California, Florida.

Top affinities include International education, Kesha, Influencer marketing, with strongest over-indexing on International education (7.3× the country average).

Demographically, the Clubhouse audience skews more female with an average age of 34.9, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.

The typical Clubhouse fan in United States is more female, around 34.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for International education.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine · Subtype: Social media

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
1.6M
in United States
Gender
56.3%♀
43.7% male
Age
34.9
average years
Country rank
#17719
among all objects in United States
Fig. 01

Search interest · 12-month trend

+150%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Audience demographics of Clubhouse

56.3% are female, 43.7% are male, average age 34.9.

Fig. 02

Gender split

56.3%
Female
43.7%
Male
Demographic split for Clubhouse audience in United States
MetricValue
Female56.3%
Male43.7%
Average age34.9
Estimated audience size1.6M
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Clubhouse audience in United States
Age bracketShare%
16-2435%
25-3421%
35-4416%
45-5415%
55+14%
Fig. 04

Worldwide distribution

28.6%

of the worldwide Clubhouse audience comes from United States.

Worldwide audience distribution share by country for Clubhouse
CountryShare
United States28.6%
India20.2%
China5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Clubhouse fans by region: top regions in United States
#RegionReachAffinity×
01Texas~700K6.76×
02Florida~200K1.78×
03Illinois~100K1.75×
04Montana~9K1.70×
05California~300K1.57×
06Washington~50K1.51×
07North Carolina~80K1.48×
08New Jersey~60K1.46×
09Oklahoma~20K1.32×
10Nevada~20K1.32×
11South Dakota~5K1.27×
12New York~100K1.13×
13Ohio~60K1.11×
14Massachusetts~40K1.10×
15Pennsylvania~60K1.02×
16Georgia~50K1.02×
17Connecticut~20K0.97×
18Kentucky~20K0.96×
19North Dakota~3K0.95×
20Indiana~30K0.89×
21Utah~10K0.87×
22Hawaii~6K0.87×
23Virginia~30K0.86×
24South Carolina~20K0.85×
25Alabama~20K0.85×
26Louisiana~20K0.82×
27Oregon~20K0.81×
28Delaware~4K0.80×
29Missouri~20K0.79×
30Alaska~3K0.79×
31Vermont~2K0.79×
32Arizona~30K0.77×
33Maryland~20K0.74×
34Wisconsin~20K0.74×
35Washington, District of Columbia~2K0.74×
36Minnesota~20K0.72×
37Mississippi~10K0.72×
38Tennessee~20K0.71×
39Maine~4K0.71×
40New Hampshire~4K0.71×
41Arkansas~10K0.70×
42Rhode Island~3K0.70×
43Michigan~30K0.69×
44West Virginia~6K0.67×
45Colorado~20K0.66×
46Kansas~9K0.66×
47Idaho~6K0.66×
48New Mexico~6K0.65×
49Nebraska~6K0.65×
50Iowa~9K0.63×
Fig. 06

Affinity by region

Affinity by region — Clubhouse, United States
0.63×1.00×6.76×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Clubhouse audience vs. the country average
#·InterestCategoryAffinity×
01International educationBusiness & Career7.30×
02KeshaMusic & Radio4.64×
03Influencer marketingInternet & Social Media4.15×
04Scarface (1983 film)Movies & TV3.90×
05Disneyland ParisTravel & Leisure3.42×
06BumbleInternet & Social Media3.15×
07SnapchatInternet & Social Media3.04×
08PandoraFashion & Accessoires2.70×
09TikTokInternet & Social Media2.66×
10Affiliate marketingBusiness & Career2.27×
11Ariana GrandeMusic & Radio2.03×
12DancehallsMusic & Radio1.89×
13Diane KeatonMovies & TV1.76×
14Google DriveTechnology & Electronics1.75×
15Anime and manga fandomLiterature1.72×
16Digital photographyBusiness & Career1.71×
17Hair ExtensionsBeauty & Wellness1.68×
18InnovationBusiness & Career1.58×
19RadioTechnology & Electronics1.55×
20Lace wigBeauty & Wellness1.50×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Clubhouse audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Clubhouse audience vs. the country average · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.32×
Community OrientationOPEN1.25×
IndulgenceJOY1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Clubhouse audience vs. the country average · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.90×
CreativityOPEN0.94×
Healthy LifestyleBALANCE0.98×
0×1.00× baseline2×
Appendix

Explore more audiences

More Social media audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Clubhouse over the last 12 months. Modelled, not counted; people interested in several website / newspaper / magazines count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/clubhouse-10002974” · Methodology