Rascasse Audience Intelligence

FL Studio Target Market in United States

FL Studio has an estimated audience of 3.8M people in United States.

#929among brands in United States#343in Technology & Electronics

The average FL Studio fan in United States is 30.1 years old, more male, and lives primarily in California.

Most fans live in California, Texas, Florida.

Top affinities include Native Instruments, Audio mastering, Digital audio workstation, with strongest over-indexing on Native Instruments (10.66× the country average).

Demographically, the FL Studio audience skews more male with an average age of 30.1, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.

The typical FL Studio fan in United States is more male, around 30.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Native Instruments.

Category: Technology & Electronics · Type: Brand

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
3.8M
in United States
Gender
34.5%♀
65.5% male
Age
30.1
average years
Country rank
#8376
among all objects in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Customer demographics of FL Studio

34.5% are female, 65.5% are male, average age 30.1.

Fig. 02

Gender split

34.5%
Female
65.5%
Male
Demographic split for FL Studio audience in United States
MetricValue
Female34.5%
Male65.5%
Average age30.1
Estimated audience size3.8M
Fig. 03

Age distribution

Ø 30.1
average years
Age distribution of the FL Studio audience in United States
Age bracketShare%
16-2448%
25-3423%
35-4413%
45-549%
55+7%
Fig. 04

Worldwide distribution

30.7%

of the worldwide FL Studio audience comes from United States.

Worldwide audience distribution share by country for FL Studio
CountryShare
United States30.7%
Japan6.3%
Germany4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

FL Studio customers by region in United States
#RegionReachAffinity×
01Georgia~200K1.39×
02Nevada~40K1.23×
03Washington~100K1.20×
04California~500K1.19×
05Florida~300K1.17×
06Texas~300K1.15×
07Oregon~50K1.14×
08Utah~40K1.14×
09Maryland~80K1.12×
10Arizona~90K1.11×
11Oklahoma~50K1.11×
12Alaska~9K1.11×
13North Carolina~100K1.10×
14Virginia~100K1.10×
15Louisiana~60K1.10×
16Alabama~60K1.07×
17Arkansas~40K1.06×
18Connecticut~40K1.05×
19New Mexico~20K1.04×
20Indiana~80K1.03×
21Mississippi~30K1.03×
22Michigan~100K1.02×
23Missouri~70K1.02×
24Colorado~70K1.02×
25South Carolina~60K1.02×
26Rhode Island~10K1.02×
27New Jersey~100K1.01×
28Tennessee~80K1.01×
29Idaho~20K0.99×
30New York~200K0.98×
31Kentucky~50K0.98×
32Pennsylvania~100K0.97×
33Illinois~100K0.97×
34Ohio~100K0.97×
35Massachusetts~80K0.95×
36Kansas~30K0.94×
37Delaware~10K0.94×
38Wisconsin~60K0.92×
39Minnesota~60K0.91×
40New Hampshire~10K0.88×
41North Dakota~8K0.88×
42Maine~10K0.86×
43Montana~10K0.85×
44West Virginia~20K0.84×
45Nebraska~20K0.83×
46Vermont~6K0.83×
47Iowa~30K0.82×
48Hawaii~10K0.81×
49South Dakota~8K0.81×
50Washington, District of Columbia~6K0.72×
Fig. 06

Affinity by region

Affinity by region — FL Studio, United States
0.72×1.00×1.39×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the FL Studio audience vs. the country average
#·InterestCategoryAffinity×
01Native InstrumentsTechnology & Electronics10.66×
02Audio masteringMusic & Radio10.03×
03Digital audio workstationTechnology & Electronics9.24×
04Funny VideosInternet & Social Media3.76×
05Musical instrumentMusic & Radio2.84×
06Record producerMusic & Radio2.81×
07Electronic dance musicMusic & Radio2.75×
08Dance musicMusic & Radio2.62×
09NBA playoffsSports2.29×
10Los Angeles LakersSports2.07×
11NBA FinalsSports2.05×
12Jazz musicMusic & Radio1.92×
13Rhythm and blues musicMusic & Radio1.86×
14KPop Demon HuntersMovies & TV1.81×
15Electronic musicMusic & Radio1.67×
16SpotifyInternet & Social Media1.63×
17Soul musicMusic & Radio1.61×
18NBASports1.54×
19MoviesMovies & TV1.51×
20Heavy metal musicMusic & Radio1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the FL Studio audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the FL Studio audience vs. the country average · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.27×
Luxury OrientationPREMIUM1.25×
MindfulnessBALANCE1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the FL Studio audience vs. the country average · Rather not
TraitClusterDeviationScore
CreativityOPEN0.52×
Convenience OrientationPREMIUM0.52×
Community OrientationOPEN0.60×
0×1.00× baseline2×
Appendix

Explore more audiences

More Technology & Electronics audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in FL Studio over the last 12 months. Modelled, not counted; people interested in several brands count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/fl-studio-79389” · Methodology