Rascasse Audience Intelligence

Job Audience in United Arab Emirates

A data profile of the people who buy, follow and care about Job in United Arab Emirates — modelled from more than twelve digital signal sources. Job has an estimated audience of 1,757,088 people in United Arab Emirates.

#309among Topic in United Arab Emirates
#73in Business & Career

The average Job fan in United Arab Emirates is 36.0 years old, more male, and lives primarily in Dubai.

The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.

Top brand affinities include Employment website, Career development, Indeed.com, with strongest over-indexing on Employment website (3.66× the country average).

Demographically, the Job audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Career Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.

The typical Job fan in United Arab Emirates is more male, around 36.0 years old, with strong Career Orientation tendencies and a notable affinity for Employment website.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Job profile in United Arab Emirates.

Audience size
1.8M
in United Arab Emirates
Gender
28.3%
71.7% male
Age
36.0
average years
Country rank
#418
Topic in United Arab Emirates
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Job fans

28.3% are female, 71.7% are male, average age 36.0.

Fig. 02

Gender split

28.3%
Female
71.7%
Male
Demographic split for Job audience in United Arab Emirates
MetricValue
Female28.3%
Male71.7%
Average age36.0
Estimated audience size1,757,088
Fig. 03

Age distribution

Ø 36.0
average years
Age distribution of the Job audience in United Arab Emirates
Age bracketShare%
16-1911%
20-2936%
30-3930%
40-4916%
50+6%
Fig. 04

Worldwide distribution

1.1%

of the worldwide Job audience comes from United Arab Emirates.

Worldwide audience distribution share by country for Job
CountryShare
United States20.8%
India8.2%
Germany6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Arab Emirates average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Job audience in United Arab Emirates is strongest.

Fig. 05

Top regions by affinity

Job fans by region: top regions in United Arab Emirates
#RegionReachAffinity×
01Dubai~1.5M1.04×
02Emirate of Abu Dhabi~800K1.03×
03Ras Al Khaimah~100K1.03×
04Emirate of Ajman~200K1.02×
05Emirate of Sharjah~400K1.01×
06Fujairah~40K0.90×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Job audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Job audience
#·InterestCategoryAffinity×
01Employment websiteBusiness & Career3.66×
02LinkedInInternet & Social Media2.63×
03Employment agencyBusiness & Career2.57×
04Career developmentBusiness & Career2.26×
05Rail transportTravel & Leisure1.91×
06Credit (finance)Business & Career1.88×
07LotteryGames1.84×
08Indeed.comBusiness & Career1.83×
09Business schoolBusiness & Career1.83×
10Mobile paymentBusiness & Career1.83×
11InnovationBusiness & Career1.69×
12Retail bankingBusiness & Career1.66×
13Non-alcoholic beverageFood & Beverages1.65×
14Public transportCars & Mobility1.63×
15Renewable energyBusiness & Career1.62×
16Jobs in DubaiBusiness & Career1.58×
17NASDAQBusiness & Career1.57×
18Online bankingBusiness & Career1.55×
19Visa Inc.Business & Career1.55×
20Online pokerGames1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Job audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Job audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.78×
Convenience OrientationPREMIUM1.42×
Community OrientationOPEN1.35×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Job audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.65×
DIY MentalityTHRILL0.72×
Healthy LifestyleBALANCE0.81×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Job have in United Arab Emirates?

Job has an estimated audience of 1,757,088 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.

02

What is the gender split and age of Job fans?

28.3% of Job fans are female, 71.7% are male, with an average age of 36.0 years.

03

Which brands do Job fans like most?

Job fans show strongest brand affinity for Employment website (3.66×), Career development (2.26×), and Indeed.com (1.83×) over the country average.

04

Where do Job fans live in United Arab Emirates?

Job fans in United Arab Emirates are most concentrated in Dubai (reach ~1.5M), Emirate of Abu Dhabi (reach ~800K), and Emirate of Sharjah (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Job fans also like?

Beyond Job itself, the audience over-indexes on Career development (2.26×), Indeed.com (1.83×), Employment agency (2.57×), and Online banking (1.55×) compared to the United Arab Emirates average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Arab Emirates who actively search for Job. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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