Rascasse Audience Intelligence

Indeed.com Target Market in United Arab Emirates

A data profile of the people who buy, follow and care about Indeed.com in United Arab Emirates — modelled from more than twelve digital signal sources. Indeed.com has an estimated audience of 1,372,547 people in United Arab Emirates.

#1among Career website in United Arab Emirates
#25among Brand in United Arab Emirates
#101in Business & Career

The average Indeed.com fan in United Arab Emirates is 35.4 years old, more male, and lives primarily in Dubai.

The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.

Top brand affinities include Air Arabia, Employment website, LinkedIn, with strongest over-indexing on Air Arabia (2.07× the country average).

Demographically, the Indeed.com audience skews more male with an average age of 35.4, and over-indexes on personality traits such as Travelling, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.

The typical Indeed.com fan in United Arab Emirates is more male, around 35.4 years old, with strong Travelling tendencies and a notable affinity for Air Arabia.

Category: Business & Career · Type: Brand · Subtype: Career website

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Indeed.com profile in United Arab Emirates.

Audience size
1.4M
in United Arab Emirates
Gender
34.0%
66.0% male
Age
35.4
average years
Country rank
#611
Brand in United Arab Emirates
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Indeed.com

34.0% are female, 66.0% are male, average age 35.4.

Fig. 02

Gender split

34.0%
Female
66.0%
Male
Demographic split for Indeed.com audience in United Arab Emirates
MetricValue
Female34.0%
Male66.0%
Average age35.4
Estimated audience size1,372,547
Fig. 03

Age distribution

Ø 35.4
average years
Age distribution of the Indeed.com audience in United Arab Emirates
Age bracketShare%
16-1914%
20-2935%
30-3930%
40-4915%
50+6%
Fig. 04

Worldwide distribution

0.8%

of the worldwide Indeed.com audience comes from United Arab Emirates.

Worldwide audience distribution share by country for Indeed.com
CountryShare
United States34.2%
United Kingdom6.5%
Italy5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Arab Emirates average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Indeed.com audience in United Arab Emirates is strongest.

Fig. 05

Top regions by affinity

Indeed.com customers by region in United Arab Emirates
#RegionReachAffinity×
01Dubai~1M1.35×
02Emirate of Sharjah~400K1.23×
03Emirate of Ajman~200K1.08×
04Emirate of Abu Dhabi~500K0.95×
05Ras Al Khaimah~60K0.77×
06Fujairah~20K0.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Indeed.com audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Indeed.com audience
#·InterestCategoryAffinity×
01The CarpentersMusic & Radio11.25×
02Employment websiteBusiness & Career4.97×
03Part-timeBusiness & Career4.87×
04LinkedInInternet & Social Media4.66×
05Temporary workBusiness & Career4.11×
06Employment agencyBusiness & Career4.09×
07Job fairBusiness & Career3.89×
08Entry-level jobBusiness & Career3.64×
09Job interviewBusiness & Career2.88×
10Job huntingBusiness & Career2.73×
11RecruitmentBusiness & Career2.67×
12Air ArabiaTravel & Leisure2.07×
13CareerBusiness & Career2.07×
14EmploymentBusiness & Career1.94×
15CountryTravel & Leisure1.91×
16JobBusiness & Career1.83×
17Free softwareTechnology & Electronics1.68×
18EuropeTravel & Leisure1.64×
19CanadaTravel & Leisure1.61×
20BarbecueFood & Beverages1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Indeed.com audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Indeed.com audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.12×
Convenience OrientationPREMIUM1.64×
Family OrientationCONSERVATISM1.31×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Indeed.com audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.61×
Social Media UsageJOY0.92×
Need for SecurityCONSERVATISM1.10×
1.00× baseline
Section 06

Frequently asked questions

01

Who is Indeed.com's target market in United Arab Emirates?

Indeed.com's target market in United Arab Emirates covers an estimated 1,372,547 people, concentrated in Dubai and Emirate of Abu Dhabi.

02

What is the gender split and age of Indeed.com customers?

34.0% of the Indeed.com audience are female, 66.0% are male, with an average age of 35.4 years.

03

Which brands do Indeed.com fans like most?

Indeed.com fans show strongest brand affinity for Air Arabia (2.07×), Employment website (4.97×), and LinkedIn (4.66×) over the country average.

04

Where do Indeed.com fans live in United Arab Emirates?

Indeed.com fans in United Arab Emirates are most concentrated in Dubai (reach ~1M), Emirate of Abu Dhabi (reach ~500K), and Emirate of Sharjah (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Indeed.com fans also like?

Beyond Indeed.com itself, the audience over-indexes on Employment website (4.97×), LinkedIn (4.66×), Employment agency (4.09×), and Employment (1.94×) compared to the United Arab Emirates average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Arab Emirates who actively search for Indeed.com. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →