A data profile of the people who buy, follow and care about Indeed.com in Italy — modelled from more than twelve digital signal sources. Indeed.com has an estimated audience of 9,848,807 people in Italy.
The average Indeed.com fan in Italy is 38.0 years old, balanced, and lives primarily in Lombardy.
The audience is concentrated in Lombardy, Lazio, Veneto.
Top brand affinities include Adecco, Manpower Inc., Randstad, with strongest over-indexing on Adecco (23.1× the country average).
Demographically, the Indeed.com audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as Career Orientation, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
The typical Indeed.com fan in Italy is balanced, around 38.0 years old, with strong Career Orientation tendencies and a notable affinity for Adecco.
The key figures that characterise the Indeed.com profile in Italy.
54.6% are female, 45.4% are male, average age 38.0.
| Metric | Value |
|---|---|
| Female | 54.6% |
| Male | 45.4% |
| Average age | 38.0 |
| Estimated audience size | 9,848,807 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 25% | |
| 30-39 | 23% | |
| 40-49 | 20% | |
| 50+ | 15% |
of the worldwide Indeed.com audience comes from Italy.
| Country | Share |
|---|---|
| United States | 34.2% |
| United Kingdom | 6.5% |
| Italy | 5.8% |
Where the Indeed.com audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Veneto | ~1M | 1.60× | |
| 02 | Lombardy | ~2.5M | 1.59× | |
| 03 | Piedmont | ~1M | 1.40× | |
| 04 | Emilia-Romagna | ~1M | 1.28× | |
| 05 | Tuscany | ~800K | 1.27× | |
| 06 | Lazio | ~1.5M | 1.16× | |
| 07 | Friuli-Venezia Giulia | ~200K | 1.15× | |
| 08 | Marche | ~300K | 1.09× | |
| 09 | Abruzzo | ~200K | 1.09× | |
| 10 | Campania | ~1M | 1.08× | |
| 11 | Puglia | ~700K | 1.02× | |
| 12 | Liguria | ~200K | 0.91× | |
| 13 | Sicilia | ~700K | 0.84× | |
| 14 | Umbria | ~100K | 0.84× | |
| 15 | Calabria | ~200K | 0.74× | |
| 16 | Sardinia | ~200K | 0.73× | |
| 17 | Trentino-Alto Adige/Südtirol | ~100K | 0.65× | |
| 18 | Molise | ~30K | 0.60× | |
| 19 | Basilicata | ~50K | 0.58× | |
| 20 | Aosta Valley | ~10K | 0.43× |
The strongest cross-interests of the Indeed.com audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Adecco | Business & Career | 23.10× | ||
| 02 | Manpower Inc. | Business & Career | 22.76× | ||
| 03 | LINE | Technology & Electronics | 22.49× | ||
| 04 | American University in Cairo | Business & Career | 17.19× | ||
| 05 | Sheikh Zayed City | Travel & Leisure | 16.46× | ||
| 06 | Cairo Festival City | Travel & Leisure | 15.50× | ||
| 07 | Job fair | Business & Career | 14.87× | ||
| 08 | Randstad | Business & Career | 9.47× | ||
| 09 | Job interview | Business & Career | 8.36× | ||
| 10 | Application for employment | Business & Career | 7.86× | ||
| 11 | Manpower | Business & Career | 7.74× | ||
| 12 | Internet & Social Media | 7.35× | |||
| 13 | Part-time | Business & Career | 7.16× | ||
| 14 | Employment agency | Business & Career | 5.69× | ||
| 15 | Canva | Technology & Electronics | 4.36× | ||
| 16 | Career | Business & Career | 3.71× | ||
| 17 | Job hunting | Business & Career | 3.61× | ||
| 18 | Programming language | Technology & Electronics | 3.01× | ||
| 19 | Tombola (bingo company) | Games | 2.30× | ||
| 20 | Poste italiane | Business & Career | 1.77× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 6.22× | |
| Social Media Usage | JOY | 1.81× | |
| Price Sensitivity | PREMIUM | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.97× | |
| Luxury Orientation | PREMIUM | 0.97× | |
| Design Affinity | PREMIUM | 0.99× |
Indeed.com's target market in Italy covers an estimated 9,848,807 people, concentrated in Lombardy and Lazio.
54.6% of the Indeed.com audience are female, 45.4% are male, with an average age of 38.0 years.
Indeed.com fans show strongest brand affinity for Adecco (23.1×), Manpower Inc. (22.76×), and Randstad (9.47×) over the country average.
Indeed.com fans in Italy are most concentrated in Lombardy (reach ~2.5M), Lazio (reach ~1.5M), and Veneto (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Indeed.com itself, the audience over-indexes on Manpower Inc. (22.76×), Randstad (9.47×), LINE (22.49×), and Manpower (7.74×) compared to the Italy average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Indeed.com. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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