Rascasse Audience Intelligence

Indeed.com Target Market in Spain

A data profile of the people who buy, follow and care about Indeed.com in Spain — modelled from more than twelve digital signal sources. Indeed.com has an estimated audience of 2,129,548 people in Spain.

The average Indeed.com fan in Spain is 45.6 years old, more female, and lives primarily in Catalonia.

The audience is concentrated in Catalonia, Andalusia, Community of Madrid.

Top brand affinities include Manpower Inc., Randstad, Adecco, with strongest over-indexing on Manpower Inc. (22.04× the country average).

Demographically, the Indeed.com audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Career Orientation, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

The typical Indeed.com fan in Spain is more female, around 45.6 years old, with strong Career Orientation tendencies and a notable affinity for Manpower Inc..

Category: Business & Career · Type: Brand · Subtype: Career website

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Indeed.com profile in Spain.

Audience size
2.1M
in Spain
Gender
60.1%
39.9% male
Age
45.6
average years
Country rank
#1885
Brand in Spain
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Indeed.com

60.1% are female, 39.9% are male, average age 45.6.

Fig. 02

Gender split

60.1%
Female
39.9%
Male
Demographic split for Indeed.com audience in Spain
MetricValue
Female60.1%
Male39.9%
Average age45.6
Estimated audience size2,129,548
Fig. 03

Age distribution

Ø 45.6
average years
Age distribution of the Indeed.com audience in Spain
Age bracketShare%
16-198%
20-2913%
30-3918%
40-4928%
50+33%
Fig. 04

Worldwide distribution

1.3%

of the worldwide Indeed.com audience comes from Spain.

Worldwide audience distribution share by country for Indeed.com
CountryShare
United States34.2%
United Kingdom6.5%
Italy5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Indeed.com audience in Spain is strongest.

Fig. 05

Top regions by affinity

Indeed.com customers by region in Spain
#RegionReachAffinity×
01Catalonia~600K1.59×
02Comunidad Valenciana~300K1.36×
03Andalusia~500K1.28×
04Community of Madrid~400K1.25×
05Region of Murcia~90K1.24×
06Castilla-La Mancha~90K1.08×
07Canary Islands~100K1.07×
08Balearic Islands~50K0.90×
09Castile and León~80K0.88×
10Galicia~80K0.84×
11Aragon~40K0.84×
12La Rioja~10K0.84×
13Basque Autonomous Country~60K0.82×
14Cantabria~20K0.79×
15Principality of Asturias~40K0.78×
16Navarre~20K0.76×
17Extremadura~30K0.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Indeed.com audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Indeed.com audience
#·InterestCategoryAffinity×
01Manpower Inc.Business & Career22.04×
02LINETechnology & Electronics19.73×
03Job fairBusiness & Career13.95×
04RandstadBusiness & Career12.28×
05AdeccoBusiness & Career12.07×
06LeoVegasGames11.32×
07LinkedInInternet & Social Media9.70×
08Part-timeBusiness & Career8.37×
09Job interviewBusiness & Career8.01×
10ManpowerBusiness & Career7.66×
11Temporary workBusiness & Career6.82×
12Employment agencyBusiness & Career6.77×
13RecruitmentBusiness & Career6.02×
14JobBusiness & Career4.93×
15BankinterBusiness & Career3.28×
16IBEX 35Business & Career2.54×
17Banco SabadellBusiness & Career2.29×
18La CaixaBusiness & Career2.06×
19DIRECTV SportsMovies & TV1.88×
20El ConfidencialNews1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Indeed.com audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Indeed.com audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER5.66×
Social Media UsageJOY2.09×
Need for SecurityCONSERVATISM1.70×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Indeed.com audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER1.07×
Design AffinityPREMIUM1.07×
Luxury OrientationPREMIUM1.10×
1.00× baseline
Section 06

Frequently asked questions

01

Who is Indeed.com's target market in Spain?

Indeed.com's target market in Spain covers an estimated 2,129,548 people, concentrated in Catalonia and Andalusia.

02

What is the gender split and age of Indeed.com customers?

60.1% of the Indeed.com audience are female, 39.9% are male, with an average age of 45.6 years.

03

Which brands do Indeed.com fans like most?

Indeed.com fans show strongest brand affinity for Manpower Inc. (22.04×), Randstad (12.28×), and Adecco (12.07×) over the country average.

04

Where do Indeed.com fans live in Spain?

Indeed.com fans in Spain are most concentrated in Catalonia (reach ~600K), Andalusia (reach ~500K), and Community of Madrid (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Indeed.com fans also like?

Beyond Indeed.com itself, the audience over-indexes on Randstad (12.28×), Adecco (12.07×), Job interview (8.01×), and LinkedIn (9.7×) compared to the Spain average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Indeed.com. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →