A data profile of the people who buy, follow and care about Canada in United Arab Emirates — modelled from more than twelve digital signal sources. Canada has an estimated audience of 2,170,895 people in United Arab Emirates.
The average Canada fan in United Arab Emirates is 34.4 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Cricbuzz, Country, Australia, with strongest over-indexing on Cricbuzz (3.08× the country average).
Demographically, the Canada audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Canada fan in United Arab Emirates is more male, around 34.4 years old, with strong Family Orientation tendencies and a notable affinity for Cricbuzz.
The key figures that characterise the Canada profile in United Arab Emirates.
28.1% are female, 71.9% are male, average age 34.4.
| Metric | Value |
|---|---|
| Female | 28.1% |
| Male | 71.9% |
| Average age | 34.4 |
| Estimated audience size | 2,170,895 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 38% | |
| 30-39 | 28% | |
| 40-49 | 13% | |
| 50+ | 5% |
of the worldwide Canada audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 16.8% |
| Canada | 7.8% |
| Brazil | 7.4% |
Where the Canada audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Dubai | ~1.5M | 1.09× | |
| 02 | Emirate of Sharjah | ~500K | 1.07× | |
| 03 | Emirate of Abu Dhabi | ~1M | 1.05× | |
| 04 | Emirate of Ajman | ~200K | 1.03× | |
| 05 | Ras Al Khaimah | ~100K | 0.97× | |
| 06 | Fujairah | ~40K | 0.84× |
The strongest cross-interests of the Canada audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Study in Canada | Business & Career | 4.07× | ||
| 02 | Cricbuzz | Sports | 3.08× | ||
| 03 | Ottawa | Travel & Leisure | 2.86× | ||
| 04 | Universities in the United Kingdom | Business & Career | 2.66× | ||
| 05 | Toronto | Travel & Leisure | 2.48× | ||
| 06 | New Delhi | Travel & Leisure | 2.06× | ||
| 07 | England | Travel & Leisure | 2.06× | ||
| 08 | North America | Travel & Leisure | 2.02× | ||
| 09 | University and college admission | Business & Career | 1.99× | ||
| 10 | Sydney | Travel & Leisure | 1.96× | ||
| 11 | Undergraduate education | Business & Career | 1.95× | ||
| 12 | Australia | Travel & Leisure | 1.89× | ||
| 13 | International education | Business & Career | 1.83× | ||
| 14 | Country | Travel & Leisure | 1.82× | ||
| 15 | Master of Business Administration | Business & Career | 1.76× | ||
| 16 | United Kingdom | Travel & Leisure | 1.75× | ||
| 17 | International English Language Testing System | Business & Career | 1.70× | ||
| 18 | Punjab, India | Travel & Leisure | 1.69× | ||
| 19 | Europe | Travel & Leisure | 1.65× | ||
| 20 | United States | Travel & Leisure | 1.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.42× | |
| Convenience Orientation | PREMIUM | 1.20× | |
| Travelling | THRILL | 0.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.62× | |
| Social Media Usage | JOY | 0.80× | |
| Design Affinity | PREMIUM | 0.83× |
Canada has an estimated audience of 2,170,895 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
28.1% of Canada fans are female, 71.9% are male, with an average age of 34.4 years.
Canada fans show strongest brand affinity for Cricbuzz (3.08×), Country (1.82×), and Australia (1.89×) over the country average.
Canada fans in United Arab Emirates are most concentrated in Dubai (reach ~1.5M), Emirate of Abu Dhabi (reach ~1M), and Emirate of Sharjah (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Canada itself, the audience over-indexes on Country (1.82×), Australia (1.89×), United Kingdom (1.75×), and Europe (1.65×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Canada. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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