A data profile of the people who buy, follow and care about United States in United Arab Emirates — modelled from more than twelve digital signal sources. United States has an estimated audience of 1,989,019 people in United Arab Emirates.
The average United States fan in United Arab Emirates is 35.3 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Canada, London, Sydney, with strongest over-indexing on Canada (1.64× the country average).
Demographically, the United States audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Community Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical United States fan in United Arab Emirates is more male, around 35.3 years old, with strong Community Orientation tendencies and a notable affinity for Canada.
The key figures that characterise the United States profile in United Arab Emirates.
29.8% are female, 70.2% are male, average age 35.3.
| Metric | Value |
|---|---|
| Female | 29.8% |
| Male | 70.2% |
| Average age | 35.3 |
| Estimated audience size | 1,989,019 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 37% | |
| 30-39 | 29% | |
| 40-49 | 14% | |
| 50+ | 6% |
of the worldwide United States audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 37.4% |
| Brazil | 4.5% |
| Mexico | 3.9% |
Where the United States audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Emirate of Ajman | ~200K | 1.15× | |
| 02 | Emirate of Sharjah | ~500K | 1.02× | |
| 03 | Emirate of Abu Dhabi | ~800K | 0.98× | |
| 04 | Ras Al Khaimah | ~100K | 0.98× | |
| 05 | Dubai | ~1.5M | 0.95× | |
| 06 | Fujairah | ~50K | 0.94× |
The strongest cross-interests of the United States audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hungary | Travel & Leisure | 2.44× | ||
| 02 | Czech Republic | Travel & Leisure | 2.38× | ||
| 03 | Sydney | Travel & Leisure | 2.20× | ||
| 04 | New Zealand | Travel & Leisure | 1.96× | ||
| 05 | Montreal | Travel & Leisure | 1.83× | ||
| 06 | University of Oxford | Business & Career | 1.77× | ||
| 07 | Oman Air | Travel & Leisure | 1.76× | ||
| 08 | London | Travel & Leisure | 1.69× | ||
| 09 | Rome | Travel & Leisure | 1.67× | ||
| 10 | New York City | Travel & Leisure | 1.65× | ||
| 11 | Canada | Travel & Leisure | 1.64× | ||
| 12 | Netherlands | Travel & Leisure | 1.62× | ||
| 13 | United Nations | Politics & Society | 1.61× | ||
| 14 | Master of Business Administration | Business & Career | 1.60× | ||
| 15 | Jobs in Dubai | Business & Career | 1.56× | ||
| 16 | Germany | Travel & Leisure | 1.56× | ||
| 17 | Anthropology | Business & Career | 1.55× | ||
| 18 | IPTV | Technology & Electronics | 1.52× | ||
| 19 | Mexico | Travel & Leisure | 1.51× | ||
| 20 | Egypt national football team | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.14× | |
| Need for Security | CONSERVATISM | 1.14× | |
| Career Orientation | POWER | 1.09× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.81× | |
| Price Sensitivity | PREMIUM | 0.85× | |
| Sustainability | BALANCE | 0.90× |
United States has an estimated audience of 1,989,019 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
29.8% of United States fans are female, 70.2% are male, with an average age of 35.3 years.
United States fans show strongest brand affinity for Canada (1.64×), London (1.69×), and Sydney (2.2×) over the country average.
United States fans in United Arab Emirates are most concentrated in Dubai (reach ~1.5M), Emirate of Abu Dhabi (reach ~800K), and Emirate of Sharjah (reach ~500K). These three regions account for the largest share of the active audience.
Beyond United States itself, the audience over-indexes on London (1.69×), Sydney (2.2×), New York City (1.65×), and Master of Business Administration (1.6×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for United States. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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