A data profile of the people who buy, follow and care about United States in Argentina — modelled from more than twelve digital signal sources. United States has an estimated audience of 2,049,738 people in Argentina.
United States has an estimated audience of 2,049,738 people in Argentina. 56.2% are female, 43.8% are male, average age 37.9. Top brand affinities: Jessica Alba, Rotten Tomatoes, Tom Brady, Endangered species, Holiday Inn.
Top brand affinities include Jessica Alba, Rotten Tomatoes, Tom Brady, with strongest over-indexing on Jessica Alba (1.57× the country average).
Demographically, the United States audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
The typical United States fan in Argentina is more female, around 37.9 years old, with strong Patriotism tendencies and a notable affinity for Jessica Alba.
The key figures that characterise the United States profile in Argentina.
56.2% are female, 43.8% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 56.2% |
| Male | 43.8% |
| Average age | 37.9 |
| Estimated audience size | 2,049,738 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 18% | |
| 50+ | 19% |
of the worldwide United States audience comes from Argentina.
| Country | Share |
|---|---|
| United States | 37.4% |
| Brazil | 4.5% |
| Mexico | 3.9% |
The strongest cross-interests of the United States audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tampa Bay Buccaneers | Sports | 1.79× | ||
| 02 | Tom Brady | Sports | 1.64× | ||
| 03 | God in Islam | Politics & Society | 1.63× | ||
| 04 | Denver Broncos | Sports | 1.61× | ||
| 05 | Baltimore Ravens | Sports | 1.61× | ||
| 06 | Holiday Inn Express | Travel & Leisure | 1.60× | ||
| 07 | Rotten Tomatoes | Movies & TV | 1.59× | ||
| 08 | Tabloid (newspaper format) | Literature | 1.58× | ||
| 09 | Jessica Alba | Movies & TV | 1.57× | ||
| 10 | Buffy the Vampire Slayer | Movies & TV | 1.56× | ||
| 11 | Crowdsourcing | Business & Career | 1.56× | ||
| 12 | Endangered species | Pets & Animals | 1.55× | ||
| 13 | Arizona Cardinals | Sports | 1.55× | ||
| 14 | Dickies | Fashion & Accessoires | 1.54× | ||
| 15 | Dolly Parton | Music & Radio | 1.54× | ||
| 16 | Kansas City Chiefs | Sports | 1.54× | ||
| 17 | Colorado Rockies | Sports | 1.54× | ||
| 18 | Holiday Inn | Travel & Leisure | 1.50× | ||
| 19 | Deutsche Welle | Music & Radio | 1.50× | ||
| 20 | Atlanta Braves | Sports | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.24× | |
| Convenience Orientation | PREMIUM | 1.21× | |
| Tradition | CONSERVATISM | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.74× | |
| Price Sensitivity | PREMIUM | 0.84× | |
| Pet Ownership | JOY | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for United States. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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