A data profile of the people who buy, follow and care about Human behavior in Argentina — modelled from more than twelve digital signal sources. Human behavior has an estimated audience of 1,745,986 people in Argentina.
Human behavior has an estimated audience of 1,745,986 people in Argentina. 62.4% are female, 37.6% are male, average age 40.2. Top brand affinities: Arsenal F.C., Chris Hemsworth, Buddhism, Tesla Motors, Bugatti.
Top brand affinities include Arsenal F.C., Chris Hemsworth, Buddhism, with strongest over-indexing on Arsenal F.C. (1.52× the country average).
Demographically, the Human behavior audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Mindfulness, Community Orientation.
The typical Human behavior fan in Argentina is more female, around 40.2 years old, with strong Mindfulness tendencies and a notable affinity for Arsenal F.C..
The key figures that characterise the Human behavior profile in Argentina.
62.4% are female, 37.6% are male, average age 40.2.
| Metric | Value |
|---|---|
| Female | 62.4% |
| Male | 37.6% |
| Average age | 40.2 |
| Estimated audience size | 1,745,986 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 24% |
of the worldwide Human behavior audience comes from Argentina.
| Country | Share |
|---|---|
| United States | 20.9% |
| Italy | 6.9% |
| Brazil | 6.5% |
The strongest cross-interests of the Human behavior audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | New England Patriots | Sports | 3.26× | ||
| 02 | Trevor Noah | Movies & TV | 3.19× | ||
| 03 | SpaceX | Cars & Mobility | 3.17× | ||
| 04 | Philadelphia Eagles | Sports | 3.06× | ||
| 05 | Lacrosse | Sports | 2.63× | ||
| 06 | Bugatti | Cars & Mobility | 1.85× | ||
| 07 | Tesla Model X | Cars & Mobility | 1.78× | ||
| 08 | Aston Martin | Cars & Mobility | 1.75× | ||
| 09 | Disney on Ice | Travel & Leisure | 1.75× | ||
| 10 | Samuel L. Jackson | Movies & TV | 1.71× | ||
| 11 | Chris Pine | Movies & TV | 1.67× | ||
| 12 | Criticism of religion | Politics & Society | 1.67× | ||
| 13 | God in Islam | Politics & Society | 1.62× | ||
| 14 | ASAP Rocky | Music & Radio | 1.61× | ||
| 15 | Cubism | Arts & Culture | 1.60× | ||
| 16 | Chris Hemsworth | Movies & TV | 1.55× | ||
| 17 | Tesla Motors | Cars & Mobility | 1.55× | ||
| 18 | Arsenal F.C. | Sports | 1.52× | ||
| 19 | Fulham F.C. | Sports | 1.52× | ||
| 20 | Buddhism | Health | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.24× | |
| Community Orientation | OPEN | 1.24× | |
| Spirituality | BALANCE | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.81× | |
| Need for Security | CONSERVATISM | 0.83× | |
| Luxury Orientation | PREMIUM | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Human behavior. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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