A data profile of the people who buy, follow and care about Jazz music in Argentina — modelled from more than twelve digital signal sources. Jazz music has an estimated audience of 2,167,929 people in Argentina.
Jazz music has an estimated audience of 2,167,929 people in Argentina. 57.0% are female, 43.0% are male, average age 37.6. Top brand affinities: Sagittarius (astrology), Baião (music), Ife.
Top brand affinities include Sagittarius (astrology), Baião (music), Ife, with strongest over-indexing on Sagittarius (astrology) (1.52× the country average).
Demographically, the Jazz music audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Indulgence, Risk Appetite.
The typical Jazz music fan in Argentina is more female, around 37.6 years old, with strong Indulgence tendencies and a notable affinity for Sagittarius (astrology).
The key figures that characterise the Jazz music profile in Argentina.
57.0% are female, 43.0% are male, average age 37.6.
| Metric | Value |
|---|---|
| Female | 57.0% |
| Male | 43.0% |
| Average age | 37.6 |
| Estimated audience size | 2,167,929 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 22% | |
| 30-39 | 19% | |
| 40-49 | 17% | |
| 50+ | 19% |
of the worldwide Jazz music audience comes from Argentina.
| Country | Share |
|---|---|
| United States | 22.4% |
| Brazil | 5.2% |
| Japan | 4.8% |
The strongest cross-interests of the Jazz music audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Baião (music) | Music & Radio | 1.54× | ||
| 02 | Ife | Travel & Leisure | 1.53× | ||
| 03 | Sagittarius (astrology) | Politics & Society | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.18× | |
| Risk Appetite | THRILL | 1.18× | |
| Career Orientation | POWER | 1.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.75× | |
| Patriotism | CONSERVATISM | 0.81× | |
| Sports Activity | POWER | 0.99× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Jazz music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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