A data profile of the people who buy, follow and care about Extreme metal in Austria — modelled from more than twelve digital signal sources. Extreme metal has an estimated audience of 998,873 people in Austria.
Extreme metal has an estimated audience of 998,873 people in Austria. 54.1% are female, 45.9% are male, average age 38.7. Top brand affinities: Progressive rock, Kronen Zeitung, Death metal, Bild, Linkin Park.
Top brand affinities include Progressive rock, Kronen Zeitung, Death metal, with strongest over-indexing on Progressive rock (12.35× the country average).
Demographically, the Extreme metal audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Convenience Orientation, Spirituality.
The typical Extreme metal fan in Austria is balanced, around 38.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Progressive rock.
The key figures that characterise the Extreme metal profile in Austria.
54.1% are female, 45.9% are male, average age 38.7.
| Metric | Value |
|---|---|
| Female | 54.1% |
| Male | 45.9% |
| Average age | 38.7 |
| Estimated audience size | 998,873 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 25% | |
| 30-39 | 21% | |
| 40-49 | 21% | |
| 50+ | 17% |
of the worldwide Extreme metal audience comes from Austria.
| Country | Share |
|---|---|
| Germany | 23.1% |
| United States | 21.6% |
| Japan | 3.7% |
The strongest cross-interests of the Extreme metal audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Slayer | Music & Radio | 16.70× | ||
| 02 | Arch Enemy | Music & Radio | 15.37× | ||
| 03 | Pantera | Music & Radio | 13.83× | ||
| 04 | System of a Down | Music & Radio | 13.12× | ||
| 05 | Black Sabbath | Music & Radio | 13.10× | ||
| 06 | Korn | Music & Radio | 12.68× | ||
| 07 | Metalcore | Music & Radio | 12.63× | ||
| 08 | Progressive rock | Music & Radio | 12.35× | ||
| 09 | Death metal | Music & Radio | 11.97× | ||
| 10 | Linkin Park | Music & Radio | 9.99× | ||
| 11 | Motörhead | Music & Radio | 9.06× | ||
| 12 | Iron Maiden | Music & Radio | 5.13× | ||
| 13 | YouTube Music | Internet & Social Media | 3.40× | ||
| 14 | Stranger Things | Movies & TV | 2.64× | ||
| 15 | Volunteer fire department | Health | 2.52× | ||
| 16 | Michael Jackson | Music & Radio | 2.38× | ||
| 17 | Kronen Zeitung | News | 2.27× | ||
| 18 | Politics | Politics & Society | 1.96× | ||
| 19 | Hobby | Home & Garden | 1.93× | ||
| 20 | Bild | News | 1.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.32× | |
| Spirituality | BALANCE | 1.26× | |
| Individualism | JOY | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.52× | |
| Price Sensitivity | PREMIUM | 0.70× | |
| Design Affinity | PREMIUM | 0.71× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Austria who actively search for Extreme metal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Austria. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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