Popularity ranking · Austria

The 100 most popular Music & Radio audiences in Austria

This curated ranking covers the 100 largest music & radio audiences in Austria, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 27k music & radio audiences tracked in Austria, the 100 ranked here account for the largest measured audience reach. Rathausplatz, Rock music and Café Central lead the list with a combined estimated audience of 7.4M people. Across all 100 entries the average audience size is 886k, and the largest, Rathausplatz, reaches around 2.8M people in Austria. Audience size is the estimated number of unique people in Austria who actively engage with each music & radio audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Austria and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Austria who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Austria. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Austria, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Austria. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Rathausplatz 2.8M 38.6 53.4% Concert venue
2 Rock music 2.4M 40.4 52.3% Musical genre
3 Café Central 2.2M 37.7 49.9% Concert venue
4 Die (musician) 2.2M
5 Pop music 2M 39.4 54.0% Musical genre
6 Donauinsel 2M 38.7 52.9% Concert venue
7 Music videos 1.7M 40.4 49.3%
8 Parties 1.6M 39.4 54.9%
9 Hip hop music 1.6M 36.4 49.3% Musical genre
10 Rhythm and blues music 1.5M 38.5 50.6% Musical genre
11 Popular music 1.5M 38.1 51.1% Musical genre
12 Country music 1.4M 41.6 50.9% Musical genre
13 Concerts 1.4M 40.3 52.9%
14 Heavy metal music 1.4M 37.7 46.4% Record label
15 Jazz music 1.3M 39.5 51.3% Musical genre
16 Classical music 1.3M 40.2 52.7% Musical genre
17 Stadtpark 1.2M 38.5 50.9% Concert venue
18 Blues music 1.2M 39.6 50.5% Musical genre
19 Heavy metal guitar 1.2M 37.5 55.9%
20 Rock and roll 1.2M 39.1 50.6% Musical genre
21 Podcast 1.1M 40.5 52.3%
22 Schlager music 1.1M 43.8 60.5% Musical genre
23 Festival 1.1M 38.5 53.4%
24 banks 1.1M
25 House music 1.1M 34.3 47.9% Musical genre

Want the full picture for any of these audiences?

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Frequently asked questions

How is this list of the most popular music & radio audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Austria and ranks each music & radio audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest music & radio audience in Austria?

Rathausplatz currently leads with an estimated audience of 2.8M people in Austria.

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