Rascasse Audience Intelligence

Café Central Audience in Austria

A data profile of the people who buy, follow and care about Café Central in Austria — modelled from more than twelve digital signal sources. Café Central has an estimated audience of 2,181,996 people in Austria.

#2among Concert venue in Austria#8among POI in Austria#6in Music & Radio

Café Central has an estimated audience of 2,181,996 people in Austria. 49.9% are female, 50.1% are male, average age 37.7. Top brand affinities: Concerts, Quality of life, Felix Baumgartner, Bars, Happiness.

Top brand affinities include Concerts, Quality of life, Felix Baumgartner, with strongest over-indexing on Concerts (2.87× the country average).

Demographically, the Café Central audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Extroversion, Pet Ownership.

The typical Café Central fan in Austria is balanced, around 37.7 years old, with strong Extroversion tendencies and a notable affinity for Concerts.

Category: Music & Radio · Type: POI · Subtype: Concert venue

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Café Central profile in Austria.

Audience size
2.2M
in Austria
Gender
49.9%♀
50.1% male
Age
37.7
average years
Country rank
#129
POI in Austria
Fig. 01

Search interest · 12-month trend

-65%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Café Central fans

49.9% are female, 50.1% are male, average age 37.7.

Fig. 02

Gender split

49.9%
Female
50.1%
Male
Demographic split for Café Central audience in Austria
MetricValue
Female49.9%
Male50.1%
Average age37.7
Estimated audience size2,181,996
Fig. 03

Age distribution

Ø 37.7
average years
Age distribution of the Café Central audience in Austria
Age bracketShare%
16-1922%
20-2924%
30-3918%
40-4919%
50+18%
Fig. 04

Worldwide distribution

60.7%

of the worldwide Café Central audience comes from Austria.

Worldwide audience distribution share by country for Café Central
CountryShare
Austria60.7%
Spain10.4%
Germany8.7%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Café Central audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Café Central audience
#·InterestCategoryAffinity×
01ConcertsMusic & Radio2.87×
02Felix BaumgartnerSports2.00×
03Music festivalsMusic & Radio1.87×
04BarsTravel & Leisure1.83×
05Borussia DortmundSports1.83×
06Stand-up comedyMovies & TV1.82×
07Extreme sportSports1.69×
08Social media marketingBusiness & Career1.69×
09Mikaela ShiffrinSports1.69×
10YouTube MusicInternet & Social Media1.67×
11TattoosFashion & Accessoires1.64×
12Quality of lifeHealth1.62×
13Lieferando.deFood & Beverages1.62×
14ZaraShopping1.62×
15DrawingHome & Garden1.60×
16HappinessHealth1.58×
17DessertsFood & Beverages1.58×
18Marcel HirscherSports1.58×
19SloveniaTravel & Leisure1.53×
20LodgingTravel & Leisure1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Café Central audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Café Central audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.31×
Pet OwnershipJOY1.26×
MindfulnessBALANCE1.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Café Central audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.85×
CreativityOPEN0.88×
Healthy LifestyleBALANCE0.89×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Austria who actively search for Café Central. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Austria. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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