A data profile of the people who buy, follow and care about L'Avenir in Belgium — modelled from more than twelve digital signal sources. L'Avenir has an estimated audience of 1,492,457 people in Belgium.
The average L'Avenir fan in Belgium is 43.8 years old, balanced, and lives primarily in Province of Namur.
The audience is concentrated in Province of Namur, Liege, Luxembourg.
Top brand affinities include Canada, News magazine, Online newspaper, with strongest over-indexing on Canada (1.56× the country average).
Demographically, the L'Avenir audience skews balanced with an average age of 43.8, and over-indexes on personality traits such as Mindfulness, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 11 regions tracked by Rascasse.
The typical L'Avenir fan in Belgium is balanced, around 43.8 years old, with strong Mindfulness tendencies and a notable affinity for Canada.
The key figures that characterise the L'Avenir profile in Belgium.
52.3% are female, 47.7% are male, average age 43.8.
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 43.8 |
| Estimated audience size | 1,492,457 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 18% | |
| 30-39 | 17% | |
| 40-49 | 22% | |
| 50+ | 33% |
of the worldwide L'Avenir audience comes from Belgium.
| Country | Share |
|---|---|
| Belgium | 46.0% |
| Mexico | 14.0% |
| Argentina | 6.1% |
Where the L'Avenir audience in Belgium is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Luxembourg | ~200K | 4.25× | |
| 02 | Province of Namur | ~200K | 2.79× | |
| 03 | Liege | ~200K | 1.41× | |
| 04 | Walloon Brabant | ~40K | 0.99× | |
| 05 | Hainaut | ~100K | 0.96× | |
| 06 | Brussels | ~30K | 0.27× | |
| 07 | Limburg | ~20K | 0.24× | |
| 08 | Flemish Brabant | ~20K | 0.14× | |
| 09 | West Flanders | ~20K | 0.14× | |
| 10 | East Flanders | ~20K | 0.13× | |
| 11 | Antwerp | ~20K | 0.12× |
The strongest cross-interests of the L'Avenir audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | News magazine | News | 2.79× | ||
| 02 | Breaking news | Movies & TV | 1.81× | ||
| 03 | Weather | Home & Garden | 1.75× | ||
| 04 | Cricket | Sports | 1.75× | ||
| 05 | Political science | Business & Career | 1.74× | ||
| 06 | K-pop | Music & Radio | 1.73× | ||
| 07 | Renewable energy | Business & Career | 1.71× | ||
| 08 | Online newspaper | News | 1.70× | ||
| 09 | Activism | Politics & Society | 1.70× | ||
| 10 | Sustainable energy | Home & Garden | 1.69× | ||
| 11 | Ultimate Fighting Championship | Sports | 1.63× | ||
| 12 | Natural skin care | Beauty & Wellness | 1.62× | ||
| 13 | Online food ordering | Food & Beverages | 1.59× | ||
| 14 | Canada | Travel & Leisure | 1.56× | ||
| 15 | Internet & Social Media | 1.56× | |||
| 16 | Creative Commons | Technology & Electronics | 1.52× | ||
| 17 | Sephora | Shopping | 1.52× | ||
| 18 | Fast casual restaurants | Food & Beverages | 1.52× | ||
| 19 | Romance novels | Literature | 1.52× | ||
| 20 | First class travel | Travel & Leisure | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.30× | |
| Patriotism | CONSERVATISM | 1.29× | |
| Tradition | CONSERVATISM | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.85× | |
| Price Sensitivity | PREMIUM | 0.88× | |
| Healthy Lifestyle | BALANCE | 0.96× |
L'Avenir has an estimated audience of 1,492,457 people in Belgium, concentrated in Province of Namur and Liege.
52.3% of L'Avenir fans are female, 47.7% are male, with an average age of 43.8 years.
L'Avenir fans show strongest brand affinity for Canada (1.56×), News magazine (2.79×), and Online newspaper (1.7×) over the country average.
L'Avenir fans in Belgium are most concentrated in Province of Namur (reach ~200K), Liege (reach ~200K), and Luxembourg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond L'Avenir itself, the audience over-indexes on News magazine (2.79×), Online newspaper (1.7×), Breaking news (1.81×), and Renewable energy (1.71×) compared to the Belgium average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for L'Avenir. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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