A data profile of the people who buy, follow and care about Sudinfo in Belgium — modelled from more than twelve digital signal sources. Sudinfo has an estimated audience of 1,930,168 people in Belgium.
Sudinfo has an estimated audience of 1,930,168 people in Belgium. 51.9% are female, 48.1% are male, average age 43.5. Top brand affinities: Canada, News magazine, Online newspaper, Renewable energy, Breaking news.
Top brand affinities include Canada, News magazine, Online newspaper, with strongest over-indexing on Canada (1.54× the country average).
Demographically, the Sudinfo audience skews balanced with an average age of 43.5, and over-indexes on personality traits such as Mindfulness, Tradition.
The typical Sudinfo fan in Belgium is balanced, around 43.5 years old, with strong Mindfulness tendencies and a notable affinity for Canada.
The key figures that characterise the Sudinfo profile in Belgium.
51.9% are female, 48.1% are male, average age 43.5.
| Metric | Value |
|---|---|
| Female | 51.9% |
| Male | 48.1% |
| Average age | 43.5 |
| Estimated audience size | 1,930,168 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 18% | |
| 30-39 | 17% | |
| 40-49 | 22% | |
| 50+ | 32% |
The strongest cross-interests of the Sudinfo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | News magazine | News | 2.47× | ||
| 02 | Charlotte Tilbury | Beauty & Wellness | 1.80× | ||
| 03 | K-pop | Music & Radio | 1.73× | ||
| 04 | Political science | Business & Career | 1.71× | ||
| 05 | Weather | Home & Garden | 1.68× | ||
| 06 | Breaking news | Movies & TV | 1.64× | ||
| 07 | Sydney | Travel & Leisure | 1.63× | ||
| 08 | Renewable energy | Business & Career | 1.60× | ||
| 09 | Sustainable energy | Home & Garden | 1.60× | ||
| 10 | Creative Commons | Technology & Electronics | 1.59× | ||
| 11 | Social change | Politics & Society | 1.57× | ||
| 12 | Cricket | Sports | 1.57× | ||
| 13 | Online newspaper | News | 1.56× | ||
| 14 | Romance novels | Literature | 1.55× | ||
| 15 | Activism | Politics & Society | 1.55× | ||
| 16 | Canada | Travel & Leisure | 1.54× | ||
| 17 | Fundraising | Business & Career | 1.54× | ||
| 18 | Internet & Social Media | 1.53× | |||
| 19 | Computer servers | Technology & Electronics | 1.51× | ||
| 20 | IPTV | Technology & Electronics | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.25× | |
| Tradition | CONSERVATISM | 1.23× | |
| Patriotism | CONSERVATISM | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.85× | |
| Price Sensitivity | PREMIUM | 0.91× | |
| DIY Mentality | THRILL | 0.94× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Sudinfo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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