Rascasse Audience Intelligence

Renewable energy Audience in Belgium

A data profile of the people who buy, follow and care about Renewable energy in Belgium — modelled from more than twelve digital signal sources. Renewable energy has an estimated audience of 1,387,905 people in Belgium.

Renewable energy has an estimated audience of 1,387,905 people in Belgium. 48.3% are female, 51.7% are male, average age 45.3. Top brand affinities: Sustainable energy, Solar power, Engie, Efficient energy use, Solar panel.

Top brand affinities include Sustainable energy, Solar power, Engie, with strongest over-indexing on Sustainable energy (13.7× the country average).

Demographically, the Renewable energy audience skews balanced with an average age of 45.3, and over-indexes on personality traits such as Social Media Usage, Pet Ownership.

The typical Renewable energy fan in Belgium is balanced, around 45.3 years old, with strong Social Media Usage tendencies and a notable affinity for Sustainable energy.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Renewable energy profile in Belgium.

Audience size
1.4M
in Belgium
Gender
48.3%
51.7% male
Age
45.3
average years
Country rank
#534
Topic in Belgium
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Renewable energy fans

48.3% are female, 51.7% are male, average age 45.3.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Renewable energy audience in Belgium
MetricValue
Female48.3%
Male51.7%
Average age45.3
Estimated audience size1,387,905
Fig. 03

Age distribution

Ø 45.3
average years
Age distribution of the Renewable energy audience in Belgium
Age bracketShare%
16-1910%
20-2915%
30-3916%
40-4922%
50+38%
Fig. 04

Worldwide distribution

1.1%

of the worldwide Renewable energy audience comes from Belgium.

Worldwide audience distribution share by country for Renewable energy
CountryShare
United States19.2%
Germany7.4%
Italy6.9%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Renewable energy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Renewable energy audience
#·InterestCategoryAffinity×
01Sustainable energyHome & Garden13.70×
02Solar powerHome & Garden12.50×
03Energy conservationHome & Garden10.36×
04Heat pumpHome & Garden8.24×
05Efficient energy useTechnology & Electronics8.15×
06PhotovoltaicsHome & Garden7.76×
07Solar panelHome & Garden7.43×
08BoilerHome & Garden6.44×
09Garden toolHome & Garden5.85×
10HVACHome & Garden4.88×
11EngieHome & Garden4.50×
12FluviusHome & Garden3.93×
13Small and medium enterprisesBusiness & Career3.73×
14EnecoHome & Garden3.67×
15Solar energyHome & Garden3.30×
16De TijdNews2.37×
17BelfiusBusiness & Career1.85×
18BelgiumTravel & Leisure1.71×
19HuboShopping1.66×
20AldiShopping1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Renewable energy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Renewable energy audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY1.65×
Pet OwnershipJOY1.10×
TravellingTHRILL1.00×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Renewable energy audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.59×
Design AffinityPREMIUM0.82×
TravellingTHRILL1.00×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Belgium who actively search for Renewable energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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