A data profile of the people who buy, follow and care about Solar energy in Belgium — modelled from more than twelve digital signal sources. Solar energy has an estimated audience of 1,307,694 people in Belgium.
Solar energy has an estimated audience of 1,307,694 people in Belgium. 43.5% are female, 56.5% are male, average age 45.5. Top brand affinities: AutoScout24, Automotive design, Electric car, Solar power, Solar panel.
Top brand affinities include AutoScout24, Automotive design, Electric car, with strongest over-indexing on AutoScout24 (3.32× the country average).
Demographically, the Solar energy audience skews more male with an average age of 45.5, and over-indexes on personality traits such as Social Media Usage, Travelling.
The typical Solar energy fan in Belgium is more male, around 45.5 years old, with strong Social Media Usage tendencies and a notable affinity for AutoScout24.
The key figures that characterise the Solar energy profile in Belgium.
43.5% are female, 56.5% are male, average age 45.5.
| Metric | Value |
|---|---|
| Female | 43.5% |
| Male | 56.5% |
| Average age | 45.5 |
| Estimated audience size | 1,307,694 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 16% | |
| 40-49 | 22% | |
| 50+ | 38% |
of the worldwide Solar energy audience comes from Belgium.
| Country | Share |
|---|---|
| United States | 22.5% |
| Germany | 6.2% |
| Italy | 5.5% |
The strongest cross-interests of the Solar energy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Diesel fuel | Cars & Mobility | 7.38× | ||
| 02 | Automotive design | Business & Career | 7.33× | ||
| 03 | Air pollution | Health | 7.11× | ||
| 04 | Solar power | Home & Garden | 6.97× | ||
| 05 | Gasoline | Cars & Mobility | 6.80× | ||
| 06 | Traffic congestion | Cars & Mobility | 6.67× | ||
| 07 | Solar panel | Home & Garden | 5.12× | ||
| 08 | Electric car | Cars & Mobility | 5.10× | ||
| 09 | Traffic | Cars & Mobility | 5.09× | ||
| 10 | Tire | Cars & Mobility | 4.91× | ||
| 11 | Sustainable energy | Home & Garden | 4.84× | ||
| 12 | Used car | Cars & Mobility | 3.97× | ||
| 13 | Efficient energy use | Technology & Electronics | 3.95× | ||
| 14 | Renewable energy | Business & Career | 3.71× | ||
| 15 | Aveve | Business & Career | 3.38× | ||
| 16 | AutoScout24 | Cars & Mobility | 3.32× | ||
| 17 | Engie | Home & Garden | 2.30× | ||
| 18 | Hubo | Shopping | 1.77× | ||
| 19 | TV-Gids | Movies & TV | 1.76× | ||
| 20 | Google Maps | Internet & Social Media | 1.76× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.58× | |
| Travelling | THRILL | 1.22× | |
| Pet Ownership | JOY | 0.78× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.32× | |
| Early Adopter Mentality | POWER | 0.68× | |
| Design Affinity | PREMIUM | 0.72× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Solar energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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